lidl.de
Lidl.de is a website featuring a variety of merchandise, including food and beverages, household and daily essentials, various categories of clothes and electronics, as well as seasonal products. The site provides an easy online shopping platform, deals, and information about their stores, services, recipes, and corporate responsibility initiatives.
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lidl.de's revenueOVER TIME
Over the past three months, lidl.de revenue has experienced growth of 1.9%, compared to the preceding three months.
lidl.de competitors
When comparing lidl.de to its competitors in the German online retail space, several key metrics stand out. In terms of revenue, Lidl leads the pack with €62,519,853, followed by Kaufland at €88,347,714 and Otto at €243,202,476. However, when it comes to transactions, Otto surpasses all with 1,675,786 transactions, while Lidl comes in second with 537,497 transactions. In sessions, Otto again takes the lead with 50,923,158, while Lidl follows with 24,143,294. Looking at average order value (AOV), Otto and Baur have higher AOV of €125-150 and €200-225 respectively, compared to Lidl's €100-125. In terms of conversion rate, Aldi Süd leads with 3.50-4.00%, while Lidl and its competitors hover around 2.00-3.50%. Despite strong performance, Lidl faces tough competition from established players like Otto and Kaufland in various metrics.
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lidl.de channels
Identify top traffic channels that drive growth for lidl.deand discover how performance of traffic channels has changed over time.
lidl.de Google Ads spend
Evaluate lidl.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
lidl.de devices
Review lidl.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
