May 2024

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TRANSACTION INTELLIGENCE - MAY 2024 GLOBALLY

naturium.com

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2.6M

Revenue

907.3K

Sessions

3.0-3.5%

Conversion rate

$75-100

Average order value

Online only revenue for naturium.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Main country of store: UNITED STATES
Website category: BEAUTY AND COSMETICS

Naturium: Clinically-effective, potent & clean skincare formulas that work.

naturium.com’s revenueOVER TIME
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Over the past three months, naturium.com revenue has experienced growth of 7.2%, compared to the preceding three months.

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naturium.com revenue growth for last six months

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OVERVIEW

In May 2024, naturium.com in the BEAUTY AND COSMETICS industry had online sales revenue of $2,647,854, with a median revenue of $80,017. The conversion rate was 3.00-3.50%, while the AOV ranged from $75-100. The site received 907,343 sessions, compared to the highest of 48,729,894 from sephora.com and a median of 34,605. ulta.com led in revenue with $91,595,110, while the highest conversion rate was 4.25% and AOV was $179, with the lowest conversion rate at 1.44% and AOV at $44.

naturium.com competitors

When comparing naturium.com to its competitors in the skincare industry as of May 2024, we see that naturium.com falls within the middle range in terms of revenue, with $2,647,854. In terms of transactions, it has 28,281 which is lower than paulaschoice.com with 87,707 transactions. However, naturium.com has a higher conversion rate of 3.00-3.50% compared to sokoglam.com and youthtothepeople.com at 3.50-4.00% and 4.50-5.00% respectively. The average order value (AOV) for naturium.com falls within the range of $75-100, which is higher than theinkeylist.com with $25-50 AOV. Despite having a lower revenue compared to paulaschoice.com, naturium.com's conversion rate and AOV show a strong performance that places it competitively within the market.

#1 sokoglam.com

1.2M

Revenue

500.7K

Sessions

3.5-4.0%

Conv. rate

$50-75

AOV

#2 paulaschoice.com

6.3M

Revenue

2.5M

Sessions

3.5-4.0%

Conv. rate

$50-75

AOV

#3 frankbody.com

387K

Revenue

144.3K

Sessions

4.5-5.0%

Conv. rate

$50-75

AOV

#4 youthtothepeople.com

455.7K

Revenue

156.7K

Sessions

4.5-5.0%

Conv. rate

$50-75

AOV

#5 theinkeylist.com

1.5M

Revenue

893.4K

Sessions

5.0-5.5%

Conv. rate

$25-50

AOV

CLOSEST COMPETITORSby revenue

TOP MARKET PERFORMERSby revenue

naturium.com vs top market performers

naturium.com

top retailers

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naturium.com brandsby revenue

Naturium

Top retailers:amazon.com sokoglam.com walmart.com

naturium.com categoriesby revenue

Lotion & Moisturizer

Top retailers:amazon.com sephora.com ulta.com

Health & Beauty

Top retailers:ebay.com safeway.com macys.com

Body Wash

Top retailers:amazon.com ebay.com bathandbodyworks.com

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Top retailers:amazon.com macys.com ulta.com

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Top retailers:amazon.com sephora.com bathandbodyworks.com

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naturium.com channels

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naturium.com Google Ads spend

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naturium.com devices

Review naturium.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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naturium.com top markets

Explore naturium.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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