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May 2024
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Home/Insights/Retailers/firefighter.com
TRANSACTION INTELLIGENCE - MAY 2024 GLOBALLY

Favicon for firefighter.comfirefighter.com

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90K
Revenue
21.6K
Sessions
2.5-3.0%
Conversion rate
$125-150
Average order value
Online only revenue for firefighter.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.
  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

Firefighter.com is an online platform that offers various products and services related to firefighting. The website sells a range of items designed for firefighters, including gear, equipment, apparel, accessories, and training resources. Users can explore, purchase, and access firefighter-related products and information conveniently via this website.

firefighter.com’s revenueOVER TIME
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Over the past three months, firefighter.com revenue has experienced decline of 29%, compared to the preceding three months.

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firefighter.com revenue decline for last six months
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OVERVIEW
For the month of May 2024, firefighter.com, an e-commerce and shopping website, generated a revenue of $90,005 with a conversion rate of 2.50-3.00% and an average order value (AOV) of $125-150. It had 21,559 sessions, while the top performer in the category had 24,615,138 sessions. The median revenue in the industry was $136,309, the highest revenue was $91,833,107, the highest conversion rate was 3.38%, the lowest conversion rate was 0.84%, the highest AOV was $353, the lowest AOV was $59, and the median sessions were 58,840.
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firefighter.com competitors

When comparing firefighter.com to its competitors in the firefighting apparel and equipment industry, it is evident that firefighter.com holds its own. While firefighter.com has a revenue of $90,005 with 625 transactions and 21,559 sessions, its average order value (AOV) falls between $125-150 with a conversion rate of 2.50-3.00%. In contrast, thefirestore.com boasts a significantly higher revenue of $1,478,389 with 4,190 transactions and 250,688 sessions, although its AOV is between $350-375 and conversion rate is lower at 1.50-2.00%. On the other hand, firehouseshirtclub.com has a much lower revenue of $24,841 but a higher conversion rate of 8.50-9.00% with an AOV of $50-75. Overall, firefighter.com holds its ground with solid metrics, falling within the range of its competitors in terms of AOV and conversion rate.

#1 firedeptcoffee.com
246.6K
Revenue
121.1K
Sessions
4.0-4.5%
Conv. rate
$25-50
AOV
#2 firehouseshirtclub.com
24.8K
Revenue
3.9K
Sessions
8.5-9.0%
Conv. rate
$50-75
AOV
#3 thefirestore.com
1.5M
Revenue
250.7K
Sessions
1.5-2.0%
Conv. rate
$350-375
AOV
#4 firestoreonline.com
9.2K
Revenue
2.5K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
#5 chiefmillerapparel.com
35.5K
Revenue
12K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
CLOSEST COMPETITORSby revenue
Favicon for thefirestore.comthefirestore.com
Favicon for fforce.comfforce.com
Favicon for firedeptcoffee.comfiredeptcoffee.com
Favicon for firefighter.comfirefighter.com
$90K
Favicon for emergencyresponderproducts.comemergencyresponderproducts.com
Favicon for recycledfirefighter.comrecycledfirefighter.com
Favicon for chiefmillerapparel.comchiefmillerapparel.com
Favicon for firehouseshirtclub.comfirehouseshirtclub.com
Favicon for firestoreonline.comfirestoreonline.com
TOP MARKET PERFORMERSby revenue
1
Favicon for thefirestore.comthefirestore.com
$1.5M
2
Favicon for fforce.comfforce.com
3
Favicon for firedeptcoffee.comfiredeptcoffee.com
4
Favicon for firefighter.comfirefighter.com
5
Favicon for emergencyresponderproducts.comemergencyresponderproducts.com
6
Favicon for recycledfirefighter.comrecycledfirefighter.com
7
Favicon for chiefmillerapparel.comchiefmillerapparel.com
8
Favicon for firehouseshirtclub.comfirehouseshirtclub.com
9
Favicon for firestoreonline.comfirestoreonline.com
firefighter.com vs top market performers
firefighter.com
top retailers
conversion rate vs average order value for firefighter.com and its competitors
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firefighter.com brandsby revenue

1
Logo for dentDent
Top retailers:amazon.deamazon.comebay.co.uk
2
Logo for erazorbitsErazorbits
3
Logo for shirt hubShirt Hub
4
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5
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firefighter.com categoriesby revenue

1
Home & Garden
Top retailers:ebay.comtemu.cometsy.com
2
Shirts & Tops
Top retailers:gap.comhollisterco.comhm.com
3
Apparel & Accessories
Top retailers:asos.comtemu.comnike.com
4
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Top retailers:walmart.comebay.comebay.de
5
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Top retailers:ebay.comwalmart.comtarget.com
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brands overtime comparison

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firefighter.com channels

Identify top traffic channels that drive growth for firefighter.comand discover how performance of traffic channels has changed over time.

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firefighter.com Google Ads spend

Evaluate firefighter.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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firefighter.com devices

Review firefighter.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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firefighter.com top markets

Explore firefighter.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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firefighter.com country & global rank

Assess the ranking of firefighter.com among other retailers within its primary country and worldwide.

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