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Grips
Sep 2024
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TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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471.5K
Revenue
57.6K
Sessions
4.0-4.5%
Conversion rate
$175-200
Average order value
Online only revenue for east.co.uk, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

We are excited to re-incarnate this beautiful brand rooted in India's history and heritage. We've drawn inspiration from the rich tapestry of India, both past and present, to make our inherently bohemian brand feel contemporary.

east.co.uk’s revenueOVER TIME
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Over the past three months, east.co.uk revenue has experienced decline of 7.9%, compared to the preceding three months.

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east.co.uk revenue decline for last six months
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OVERVIEW
In September 2024, east.co.uk, a FASHION AND APPAREL website, generated $471,548 in online sales with a conversion rate of 4.00-4.50% and an average order value (AOV) of $175-200. This puts them above the median revenue of $94,472, conversion rate of 3.32%, and AOV of $79 in the industry. However, they fall short of the largest online store shein.com with $621,844,493 in revenue and an AOV of $399. With 57,633 sessions, east.co.uk outperformed the median of 36,862 sessions, but was far behind shein.com's 175,831,303 sessions.
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east.co.uk competitors

When comparing east.co.uk to its competitors in the fashion industry, we can see that east.co.uk falls within the mid-range in terms of revenue, transactions, sessions, average order value (AOV), and conversion rate. In terms of revenue, east.co.uk generated £471,548 with 2,517 transactions and 57,633 sessions, resulting in an AOV of £175-200 and a conversion rate of 4.00-4.50%. Compared to its competitors, east.co.uk outperformed downeastbasics.com and komodo.co.uk in revenue, transactions, and sessions. However, it was outperformed by novica.com, which generated £1,890,042 in revenue with 12,157 transactions and 416,749 sessions. In terms of AOV and conversion rate, east.co.uk falls within the mid-range when compared to its competitors like masai.co.uk and novica.com. Overall, east.co.uk holds its own in the competitive fashion e-commerce market.

#1 downeastbasics.com
30.8K
Revenue
12.5K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
#2 komodo.co.uk
111.5K
Revenue
71K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
#3 masai.co.uk
96K
Revenue
30.3K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
#4 novica.com
1.9M
Revenue
416.7K
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
#5 y-a-s.com
54.5K
Revenue
63.8K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
east.co.uk vs top market performers
east.co.uk
top retailers
conversion rate vs average order value for east.co.uk and its competitors
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east.co.uk brandsby revenue

east.co.uk categoriesby revenue

1
Coats & Jackets
3
Apparel & Accessories
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brands overtime comparison

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east.co.uk channels

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east.co.uk Google Ads spend

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east.co.uk devices

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east.co.uk top markets

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east.co.uk country & global rank

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