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May 2026
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TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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1.1M
Revenue
May 26
316.9K
Sessions
May 26
2.0-2.5%
Conv. rate
May 26
$125-150
AOV
May 26
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

Novica.com is an e-commerce platform that offers a wide range of handcrafted products sourced from artisans worldwide. The website showcases a variety of art, jewelry, home decor, clothing, and accessories. It strives to facilitate cross-cultural connections while promoting craftsmanship and helping artisans thrive by providing them with a global market.

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novica.com Annual Revenue and Growth

novica.com's annual sales on its online store amounted to $17.1M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$17.1M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
novica.com revenue by year

novica.com's monthly revenueOVER TIME
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Over the past three months, novica.com revenue has experienced decline of 31%, compared to the preceding three months.

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novica.com revenue decline for last six months
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OVERVIEW
In May 2026, novica.com generated $1,116,460 in online sales, significantly outperforming the e-commerce median of $82,750, though still trailing behind industry leader qvc.com at $139,464,804. The site achieved a conversion rate of 2.00-2.50%, slightly below the high benchmark of 3.88%. With an average order value (AOV) ranging from $125-150, novica.com remains competitive against the e-commerce high of $350. The platform attracted 316,929 sessions, a substantial figure compared to the median of 35,027, yet dwarfed by qvc.com's 30,400,863 sessions, highlighting the challenges of competing in this robust marketplace.
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novica.com competitors

In May 2026, novica.com generated $1,116,460 in revenue with 7,834 transactions across 316,929 sessions, achieving an average order value (AOV) of $125-150 and a conversion rate of 2.00-2.50%. In comparison, ross-simons.com outperformed with $5,545,049 in revenue from 15,941 transactions over 1,334,344 sessions, boasting a higher AOV of $325-350, though a lower conversion rate of 1.00-1.50%. Meanwhile, icecarats.com, despite lower revenue at $290,374, had a striking AOV of $875-900 but a conversion rate of just 0.50-1.00%. tribalhollywood.com and alltribes.com reported minimal revenues of $2,186 and $291,720 respectively, with conversion rates ranging from 0.50-1.00%. southwestsilvergallery.com lagged with $42,715 in revenue. Overall, novica.com maintains a competitive edge in conversion despite lower AOV compared to its largest rival, ross-simons.com.

ross-simons.com screenshot
#1 ross-simons.com
5.5M
Revenue
1.3M
Sessions
1.0-1.5%
Conv. rate
$325-350
AOV
tribalhollywood.com screenshot
#2 tribalhollywood.com
2.2K
Revenue
859.3
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
icecarats.com screenshot
#3 icecarats.com
290.4K
Revenue
56.7K
Sessions
0.5-1.0%
Conv. rate
$800-900
AOV
alltribes.com screenshot
#4 alltribes.com
291.7K
Revenue
59.2K
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
southwestsilvergallery.com screenshot
#5 southwestsilvergallery.com
42.7K
Revenue
14.8K
Sessions
0.5-1.0%
Conv. rate
$300-325
AOV
novica.com vs top market performers
novica.com
top retailers
conversion rate vs average order value for novica.com and its competitors
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Revenue share by device at novica.com

In May large majority of sales on novica.com, 60% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 40% of sales coming from desktop devices.

In May large majority of sales on novica.com, 60% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 40% of sales coming from desktop devices.

Industries novica.com operates in

novica.com is tracked across 3 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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novica.com channels

Identify top traffic channels that drive growth for novica.comand discover how performance of traffic channels has changed over time.

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novica.com Google Ads spend

Evaluate novica.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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novica.com devices

Review novica.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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novica.com top markets

Explore novica.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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novica.com country & global rank

Assess the ranking of novica.com among other retailers within its primary country and worldwide.

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