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Apr 2026
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TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

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1.3M
Revenue
Apr 26
327.8K
Sessions
Apr 26
2.5-3.0%
Conv. rate
Apr 26
$125-150
AOV
Apr 26
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

Novica.com is an e-commerce platform that offers a wide range of handcrafted products sourced from artisans worldwide. The website showcases a variety of art, jewelry, home decor, clothing, and accessories. It strives to facilitate cross-cultural connections while promoting craftsmanship and helping artisans thrive by providing them with a global market.

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novica.com Annual Revenue and Growth

novica.com's annual sales on its online store amounted to $17.1M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$17.1M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
novica.com revenue by year

novica.com's monthly revenueOVER TIME
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Over the past three months, novica.com revenue has experienced decline of 33%, compared to the preceding three months.

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novica.com revenue decline for last six months
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OVERVIEW
In April 2026, novica.com generated online sales revenue of $1,324,906, significantly surpassing the median of $80,332 in the e-commerce shopping industry. With a conversion rate of 2.50-3.00%, Novica is performing well, though it remains below the high benchmark of 3.67%. The average order value (AOV) stands at $125-150, well within industry parameters, but lower than the peak of $321. novica.com recorded 327,842 sessions, a notable figure but still far behind the leader, boots.com, with 28,182,023 sessions. Overall, Novica demonstrates strong metrics while continuing to grow within the competitive e-commerce landscape.
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novica.com competitors

In April 2026, novica.com generated $1,324,906 in revenue from 9,096 transactions across 327,842 sessions, achieving an average order value (AOV) of $125-150 and a conversion rate of 2.50-3.00%. In comparison, ross-simons.com led the pack with $5,689,792 in revenue, processing 15,539 transactions with a significantly higher AOV of $350-375 and a lower conversion rate of 1.50-2.00%. tribalhollywood.com, despite its high AOV of $475-500, earned only $20,735, showing limited market penetration with just 43 transactions. icecarats.com had a low conversion rate of 0.00-0.50%, generating $159,413 with an exceptional AOV of $1025-1050. alltribes.com and southwestsilvergallery.com followed closely, with revenues of $110,987 and $35,196, respectively, and both showcasing low conversion rates of 0.50-1.00%. Overall, novica.com maintains a strong market position with a solid balance of revenue and conversion metrics.

ross-simons.com screenshot
#1 ross-simons.com
5.7M
Revenue
985K
Sessions
1.5-2.0%
Conv. rate
$350-375
AOV
tribalhollywood.com screenshot
#2 tribalhollywood.com
20.7K
Revenue
2.2K
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
icecarats.com screenshot
#3 icecarats.com
159.4K
Revenue
60.6K
Sessions
0.0-0.5%
Conv. rate
$1000-1100
AOV
alltribes.com screenshot
#4 alltribes.com
111K
Revenue
41K
Sessions
0.5-1.0%
Conv. rate
$300-325
AOV
southwestsilvergallery.com screenshot
#5 southwestsilvergallery.com
35.2K
Revenue
12.6K
Sessions
0.5-1.0%
Conv. rate
$300-325
AOV
novica.com vs top market performers
novica.com
top retailers
conversion rate vs average order value for novica.com and its competitors
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Revenue share by device at novica.com

In April large majority of sales on novica.com, 60% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 40% of sales coming from desktop devices.

In April large majority of sales on novica.com, 60% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 40% of sales coming from desktop devices.
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novica.com channels

Identify top traffic channels that drive growth for novica.comand discover how performance of traffic channels has changed over time.

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novica.com Google Ads spend

Evaluate novica.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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novica.com devices

Review novica.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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novica.com top markets

Explore novica.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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novica.com country & global rank

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