Apr 2024

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TRANSACTION INTELLIGENCE - APR 2024 GLOBALLY

bstn.com

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6.5M

Revenue

3.2M

Sessions

1.0-1.5%

Conversion rate

$175-200

Average order value

Online only revenue for bstn.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Main country of store: GERMANY
Website category: FASHION AND APPAREL

BSTN offers you online and in-store a wide selection of limited sneakers, sportswear and streetwear of all leading brands like Nike, Jordan or Adidas.

bstn.com’s revenueOVER TIME
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Over the past three months, bstn.com revenue has experienced decline of 14%, compared to the preceding three months.

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bstn.com revenue decline for last six months

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OVERVIEW

bstn.com, a FASHION AND APPAREL industry player, had $6,473,844 in online sales revenue for March 2024, compared to a median of $132,853 in the category. With a conversion rate of 1.00-1.50%, bstn.com falls below the high of 2.99% but above the low of 0.8%. The store's average order value (AOV) of $150-175 is surpassed by the high of $391 but exceeds the low of $75. With 3,109,103 sessions, bstn.com falls short of shein.com's 198,149,103 sessions, but surpasses the median of 46,271 in the category.

bstn.com competitors

When comparing bstn.com to its competitors in March 2024, it is evident that bstn.com lags behind in terms of revenue and transactions. stockx.com leads the pack with a revenue of $105,841,588 and 333,525 transactions, while bstn.com only generated $6,473,844 in revenue from 37,845 transactions. In terms of sessions, stockx.com also dominates with 29,283,103 sessions compared to bstn.com's 3,109,103 sessions. The average order value (AOV) for bstn.com falls within the range of $150-175, which is lower than competitors like stockx.com ($300-325) and solebox.com ($200-225). However, bstn.com does have a competitive conversion rate of 1.00-1.50%, similar to most of its competitors. Overall, bstn.com has room for improvement in terms of revenue and sessions compared to leading competitors like stockx.com in the online sneaker retail market.

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Sessions

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Conv. rate

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AOV

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1.9M

Revenue

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Sessions

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AOV

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1.7M

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Sessions

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Conv. rate

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AOV

#4 stockx.com

88.3M

Revenue

27.4M

Sessions

1.0-1.5%

Conv. rate

$300-325

AOV

#5 kickz.com

Revenue

1.3M

Sessions

2.0-2.5%

Conv. rate

$100-125

AOV

CLOSEST COMPETITORSby revenue

TOP MARKET PERFORMERSby revenue

bstn.com vs top market performers

bstn.com

top retailers

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bstn.com brandsby revenue

Nike

Top retailers:nike.com ebay.com farfetch.com

Jordan

Top retailers:farfetch.com depop.com snipesusa.com

Adidas

Top retailers:ebay.com flightclub.com amazon.de

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Top retailers:woolrich.com amazon.com depop.com

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Top retailers:harveynichols.com overkillshop.com braun-hamburg.com

bstn.com categoriesby revenue

Shoes

Top retailers:nike.com dsw.com farfetch.com

Vehicle Safety Equipment

Top retailers:amazon.com amazon.de ebay.co.uk

Ski & Snowboard Goggles

Top retailers:amazon.com adidas.com zennioptical.com

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Top retailers:asos.com temu.com nike.com

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Top retailers:ebay.com temu.com etsy.com

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bstn.com channels

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bstn.com Google Ads spend

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bstn.com devices

Review bstn.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bstn.com top markets

Explore bstn.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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