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Oct 2025
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Home/Insights/Retailers/grailed.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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43.4M
Revenue
Oct 25
10.2M
Sessions
Oct 25
1.5-2.0%
Conv. rate
Oct 25
$275-300
AOV
Oct 25
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Buy, sell and discover authenticated pieces from top brands, spanning designer, vintage, streetwear and more. Shop men's and women's clothing on Grailed, the platform for personal style. Explore top listings from the community today.

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grailed.com's monthly revenueOVER TIME
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Over the past three months, grailed.com revenue has experienced decline of 5.3%, compared to the preceding three months.

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grailed.com revenue decline for last six months
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OVERVIEW
In October 2025, grailed.com generated $43,403,256 in revenue with a conversion rate of 1.50-2.00%, below the industry high of 3.36%, while its average order value (AOV) ranged from $275 to $300, significantly lower than the sector's peak of $378; the site attracted 10,195,496 sessions, far exceeding the median of 33,163 but trailing behind industry leader shein.com, which recorded 321,650,758 sessions, highlighting both grailed's potential for growth and the competitive landscape of the lifestyle and fashion apparel market.
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grailed.com competitors

In October 2025, grailed.com generated $43,403,256 in revenue from 154,946 transactions and 10,195,496 sessions, with an average order value (AOV) ranging from $275 to $300 and a conversion rate of 1.50-2.00%. Comparing this data to its competitors, depop.com led in revenue with $122,231,555, 639,554 transactions, and 27,492,962 sessions. stockx.com followed with $91,331,147 in revenue, 314,716 transactions, and 24,482,418 sessions, offering a similar AOV range as grailed.com but with a slightly lower conversion rate. vestiairecollective.com had a higher AOV range of $425-$450 but generated less revenue than grailed.com. farfetch.com had a similar AOV range and conversion rate to grailed.com but generated more revenue. ssense.com had a higher AOV range but a lower conversion rate and generated less revenue compared to grailed.com. Overall, grailed.com performed well in terms of revenue and transactions but could improve its conversion rate to compete more effectively with depop.com and farfetch.com.

depop.com screenshot
#1 depop.com
122.2M
Revenue
27.5M
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
stockx.com screenshot
#2 stockx.com
91.3M
Revenue
24.5M
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
vestiairecollective.com screenshot
#3 vestiairecollective.com
85.8M
Revenue
9.7M
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
farfetch.com screenshot
#4 farfetch.com
105.8M
Revenue
26.1M
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
endclothing.com screenshot
#5 endclothing.com
41.9M
Revenue
6.5M
Sessions
1.5-2.0%
Conv. rate
$375-400
AOV
grailed.com vs top market performers
grailed.com
top retailers
conversion rate vs average order value for grailed.com and its competitors
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Revenue share by device at grailed.com

In October large majority of sales on grailed.com, 77% was finalized on desktop devices, with 23% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on grailed.com, 77% was finalized on desktop devices, with 23% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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grailed.com channels

Identify top traffic channels that drive growth for grailed.comand discover how performance of traffic channels has changed over time.

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grailed.com Google Ads spend

Evaluate grailed.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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grailed.com devices

Review grailed.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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grailed.com top markets

Explore grailed.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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grailed.com country & global rank

Assess the ranking of grailed.com among other retailers within its primary country and worldwide.

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