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Sep 2025
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Home/Insights/Retailers/grailed.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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41.4M
Revenue
Sep 25
9.9M
Sessions
Sep 25
1.0-1.5%
Conv. rate
Sep 25
$275-300
AOV
Sep 25
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Buy, sell and discover authenticated pieces from top brands, spanning designer, vintage, streetwear and more. Shop men's and women's clothing on Grailed, the platform for personal style. Explore top listings from the community today.

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grailed.com's monthly revenueOVER TIME
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Over the past three months, grailed.com revenue has experienced decline of 11%, compared to the preceding three months.

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grailed.com revenue decline for last six months
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OVERVIEW
In September 2025, grailed.com generated $41,421,777 in revenue, significantly below the FASHION AND APPAREL median of $74,931, with a conversion rate of 1.00-1.50%, underperforming compared to the high of 3.2% in the industry. The average order value (AOV) ranged from $275 to $300, falling short of the high AOV of $382. grailed.com attracted 9,932,088 sessions, markedly less than shein.com’s 297,137,690, while the industry median for sessions is just 34,221, highlighting both opportunities for growth and the competitive landscape within the fashion and apparel sector.
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grailed.com competitors

In September 2025, grailed.com, with a revenue of $41,421,777 from 144,249 transactions and 9,932,088 sessions, faces tough competition from similar platforms. depop.com leads the pack with a revenue of $117,124,189 from 598,462 transactions and 26,535,826 sessions, boasting a higher conversion rate of 2.00-2.50. stockx.com follows closely behind with $85,667,839 in revenue from 295,681 transactions and 24,589,651 sessions, maintaining a similar AOV and conversion rate to Grailed. vestiairecollective.com, farfetch.com, and ssense.com also present formidable competition in the luxury resale market, each with their own unique strengths in terms of revenue, transactions, sessions, AOV, and conversion rates. Despite Grailed's strong performance, it will need to continue innovating and adapting to stay competitive in this fast-paced industry.

depop.com screenshot
#1 depop.com
117.1M
Revenue
26.5M
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
stockx.com screenshot
#2 stockx.com
85.7M
Revenue
24.6M
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
vestiairecollective.com screenshot
#3 vestiairecollective.com
69.6M
Revenue
9.5M
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
farfetch.com screenshot
#4 farfetch.com
81.5M
Revenue
20.8M
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
endclothing.com screenshot
#5 endclothing.com
34.7M
Revenue
5.3M
Sessions
1.5-2.0%
Conv. rate
$375-400
AOV
grailed.com vs top market performers
grailed.com
top retailers
conversion rate vs average order value for grailed.com and its competitors
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Revenue share by device at grailed.com

In September large majority of sales on grailed.com, 77% was finalized on desktop devices, with 23% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on grailed.com, 77% was finalized on desktop devices, with 23% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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grailed.com channels

Identify top traffic channels that drive growth for grailed.comand discover how performance of traffic channels has changed over time.

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grailed.com Google Ads spend

Evaluate grailed.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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grailed.com devices

Review grailed.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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grailed.com top markets

Explore grailed.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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grailed.com country & global rank

Assess the ranking of grailed.com among other retailers within its primary country and worldwide.

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