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Jan 2026
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Home/Insights/Retailers/grailed.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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42M
Revenue
Jan 26
10M
Sessions
Jan 26
1.0-1.5%
Conv. rate
Jan 26
$275-300
AOV
Jan 26
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Buy, sell and discover authenticated pieces from top brands, spanning designer, vintage, streetwear and more. Shop men's and women's clothing on Grailed, the platform for personal style. Explore top listings from the community today.

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grailed.com Annual Revenue and Growth

grailed.com's annual sales on its online store amounted to $535.2M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$535.2M
Annual growth forecast2025/2026
5-10%
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eCommerce Revenue
grailed.com revenue by year

grailed.com's monthly revenueOVER TIME
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Over the past three months, grailed.com revenue has experienced growth of 1.9%, compared to the preceding three months.

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grailed.com revenue growth for last six months
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OVERVIEW
In January 2026, grailed.com reported impressive online sales revenue of $42,033,357, with a conversion rate of 1.00-1.50%, which is below the high benchmark of 3.1% but above the low of 0.69%. The average order value (AOV) ranged from $275 to $300, below the category high of $390 but significantly above the low of $76. The website attracted 10,015,086 sessions, far outpacing the median of 38,909 in the FASHION AND APPAREL industry, yet still lagging behind shein.com, the largest player, which achieved 279,580,739 sessions and $809,875,018 in revenue.
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grailed.com competitors

In January 2026, grailed.com generated a revenue of $42,033,357 from 146,218 transactions and 10,015,086 sessions, with an average order value (AOV) ranging from $275-$300 and a conversion rate of 1.00-1.50%. Compared to its competitors, depop.com outperformed grailed.com in revenue, transactions, and sessions, with $131,905,243 in revenue from 701,882 transactions and 31,568,479 sessions. stockx.com also surpassed grailed.com in revenue with $126,873,832, although grailed.com had a higher AOV range. vestiairecollective.com and farfetch.com had similar revenue to grailed.com but higher AOV ranges, while ssense.com lagged behind in revenue and transactions but had a higher AOV range. Overall, grailed.com faces tough competition in the online fashion marketplace industry, particularly in terms of revenue and sessions.

depop.com screenshot
#1 depop.com
131.9M
Revenue
31.6M
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
stockx.com screenshot
#2 stockx.com
126.9M
Revenue
32.1M
Sessions
1.0-1.5%
Conv. rate
$350-375
AOV
vestiairecollective.com screenshot
#3 vestiairecollective.com
85.9M
Revenue
11.2M
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
farfetch.com screenshot
#4 farfetch.com
91M
Revenue
27M
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
endclothing.com screenshot
#5 endclothing.com
29.5M
Revenue
4.8M
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
grailed.com vs top market performers
grailed.com
top retailers
conversion rate vs average order value for grailed.com and its competitors
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Revenue share by device at grailed.com

In January large majority of sales on grailed.com, 77% was finalized on desktop devices, with 23% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on grailed.com, 77% was finalized on desktop devices, with 23% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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grailed.com channels

Identify top traffic channels that drive growth for grailed.comand discover how performance of traffic channels has changed over time.

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grailed.com Google Ads spend

Evaluate grailed.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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grailed.com devices

Review grailed.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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grailed.com top markets

Explore grailed.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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grailed.com country & global rank

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