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Sep 2024

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Home/Insights/Retailers/xmiles.co.uk

TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

xmiles.co.uk

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491.4K

Revenue

48.6K

Sessions

6.0-6.5%

Conversion rate

$150-175

Average order value

Online only revenue for xmiles.co.uk, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Main country of store: UNITED KINGDOM
Website category: SPORTS

One Stop Nutrition Shop: Nutrition, Wellness, Supplements, Gear & Tech. Mix & Match, Singles, Bulk, Trail Packs and Subscriptions. Next Day Delivery available in UK. FREE UK shipping for orders over £30+.

xmiles.co.uk’s revenueOVER TIME
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Over the past three months, xmiles.co.uk revenue has experienced decline of 19%, compared to the preceding three months.

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xmiles.co.uk revenue decline for last six months

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OVERVIEW

In September 2024, xmiles.co.uk's revenue for online sales was $491,398, with a conversion rate of 6.00-6.50% and an average order value (AOV) of $150-175. This performance metrics place xmiles.co.uk above the median revenue in the SPORTS industry, although still far below the largest online store, hoka.com, which had a revenue of $59,499,530 and the highest sessions at 11,178,384. Additionally, xmiles.co.uk's sessions reached 48,617, surpassing the median sessions of 46,417, while maintaining a competitive AOV range compared to other SPORTS stores.

xmiles.co.uk competitors

When comparing xmiles.co.uk to its competitors in the sports nutrition industry, we can see that xmiles.co.uk falls in the middle in terms of revenue. While xmiles.co.uk generated £491,398 in revenue from 2,965 transactions and 48,617 sessions, it is outperformed by thefeed.com, which had a significantly higher revenue of £3,348,413 from 28,272 transactions and 631,818 sessions. In terms of average order value (AOV), xmiles.co.uk falls in line with the competition, with an AOV range of £150-175. However, xmiles.co.uk shines when it comes to conversion rate, boasting a solid 6.00-6.50% conversion rate, which is higher than most of its competitors such as mytriathlon.co.uk, nuunlife.com, clifbar.com, and precisionhydration.com. This indicates that xmiles.co.uk is successful in converting its website visitors into customers at a higher rate than its industry counterparts.

#1 thefeed.com

3.3M

Revenue

631.8K

Sessions

4.0-4.5%

Conv. rate

$100-125

AOV

#2 precisionhydration.com

363.6K

Revenue

191.1K

Sessions

2.5-3.0%

Conv. rate

$50-75

AOV

#3 mytriathlon.co.uk

248.8K

Revenue

37.1K

Sessions

4.0-4.5%

Conv. rate

$150-175

AOV

#4 nuunlife.com

171.4K

Revenue

107.8K

Sessions

1.5-2.0%

Conv. rate

$75-100

AOV

#5 clifbar.com

372.6K

Revenue

290.2K

Sessions

2.0-2.5%

Conv. rate

$50-75

AOV

CLOSEST COMPETITORSby revenue

precisionhydration.com

mytriathlon.co.uk

nuunlife.com

TOP MARKET PERFORMERSby revenue

precisionhydration.com

mytriathlon.co.uk

nuunlife.com

xmiles.co.uk vs top market performers

xmiles.co.uk

top retailers

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Top products on xmiles.co.ukby revenue

#1 GEL 100

$8.3

Price

$154.3K

Revenue

#2 Maurten Trial Pack

$37.4

Price

$74.4K

Revenue

#3 GEL 100 CAF 100

$10

Price

$72.9K

Revenue

#4 PF 30 Gel

$6.5

Price

Revenue

#5 Triple Magnesium

$41.3

Price

Revenue

#6 Gel 160

$12.2

Price

Revenue

#7 Drink Mix 320

$10

Price

Revenue

#8 PF&H Marathon Pack

$41.3

Price

Revenue

#9 GU Energy Gel

$6.1

Price

Revenue

#10 Tailwind Endurance Fuel

$9.1

Price

Revenue

#1 GEL 100

$8.3

Price

$154.3K

Revenue

#2 Maurten Trial Pack

$37.4

Price

$74.4K

Revenue

#3 GEL 100 CAF 100

$10

Price

$72.9K

Revenue

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xmiles.co.uk brandsby revenue

Coros

Top retailers:amazon.com amazon.de mytriathlon.co.uk

Sis

Top retailers:walmart.com startfitness.co.uk gooutdoors.co.uk

Ote

Top retailers:sigmasports.com amazon.co.uk vsathletics.com

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Top retailers:achillesheel.co.uk article-london.com ebay.co.uk

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Top retailers:tennis-warehouse.com amazon.com mytriathlon.co.uk

xmiles.co.uk categoriesby revenue

Electronics

Top retailers:apple.com magazineluiza.com.br hihonor.com

Nutrition Drinks & Shakes

Top retailers:amazon.com iherb.com amazon.de

Socks

Top retailers:bombas.com darntough.com amazon.com

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Top retailers:otto.de amazon.de amazon.com

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Top retailers:ikea.com wayfair.com nordstrom.com

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xmiles.co.uk channels

Identify top traffic channels that drive growth for xmiles.co.ukand discover how performance of traffic channels has changed over time.

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xmiles.co.uk Google Ads spend

Evaluate xmiles.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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xmiles.co.uk devices

Review xmiles.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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xmiles.co.uk top markets

Explore xmiles.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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