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Grips
Sep 2024
All countries
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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2.7M
Revenue
615.9K
Sessions
4.0-4.5%
Conversion rate
$100-125
Average order value
Online only revenue for reef.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Reef.com is a website that offers a wide range of products centered around aquatic environments. Their inventory includes items such as saltwater and freshwater aquariums, fish tanks, pumps, filters, lighting fixtures, and other essential accessories for setting up and maintaining aquariums.

reef.com’s revenueOVER TIME
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Over the past three months, reef.com revenue has experienced decline of 20%, compared to the preceding three months.

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reef.com revenue decline for last six months
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OVERVIEW
In September 2024, reef.com in the FASHION AND APPAREL industry had a revenue of $2,651,708 with a median of $94,472. The conversion rate ranged from 4.00-4.50%, higher than the industry average of 3.32% but lower than the high of 0.81%. The Average Order Value (AOV) was $100-125, surpassing the industry's $399 high but lower than the low of $79. The website had 615,860 sessions, far less than shein.com's 175,831,303 but higher than the industry's median of 36,862.
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reef.com competitors

reef.com outperforms its competitors in terms of revenue, with $2,651,708 in comparison to orthoticshop.com at $652,813, absolute-snow.co.uk at $1,168,558, surfworld.us at $38,889, hansensurf.com at $104,579, and seligashoes.com at $390,112. In terms of transactions, reef.com also leads with 26,210 transactions, surpassing its competitors such as surfworld.us with 311 transactions and hansensurf.com with 689 transactions. However, reef.com falls behind orthoticshop.com in average order value (AOV) with a range of $100-$125, while orthoticshop.com has an AOV range of $225-$250. reef.com excels in conversion rate with a range of 4.00%-4.50%, outperforming most competitors except for seligashoes.com with a conversion rate of 3.00%-3.50%. Overall, reef.com stands out in terms of revenue and transactions but may need to focus on increasing its AOV to compete with certain competitors in the market.

#1 absolute-snow.co.uk
1.2M
Revenue
458.1K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
#2 surfworld.us
38.9K
Revenue
13.7K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
#3 hansensurf.com
104.6K
Revenue
36.1K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
#4 seligashoes.com
390.1K
Revenue
104.5K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
#5 orthoticshop.com
652.8K
Revenue
97.9K
Sessions
2.5-3.0%
Conv. rate
$225-250
AOV
reef.com vs top market performers
reef.com
top retailers
conversion rate vs average order value for reef.com and its competitors
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reef.com brandsby revenue

reef.com categoriesby revenue

1
Shoes
2
Apparel & Accessories
3
Arts & Entertainment
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brands overtime comparison

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reef.com channels

Identify top traffic channels that drive growth for reef.comand discover how performance of traffic channels has changed over time.

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reef.com Google Ads spend

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reef.com devices

Review reef.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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reef.com top markets

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reef.com country & global rank

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