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Jan 2026
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Home/Insights/Retailers/hansensurf.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for hansensurf.comhansensurf.com

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78.3K
Revenue
Jan 26
37.3K
Sessions
Jan 26
1.5-2.0%
Conv. rate
Jan 26
$125-150
AOV
Jan 26
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

hansensurf.com is an online platform that sells a wide range of surf-related products. They offer surfboards, surfing accessories, wetsuits, clothing, footwear, and gear. The website provides customers with a convenient way of purchasing surf-related items from various brands, catering to the needs of surf enthusiasts worldwide.

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hansensurf.com Annual Revenue and Growth

hansensurf.com's annual sales on its online store amounted to $1M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$1M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
hansensurf.com revenue by year

hansensurf.com's monthly revenueOVER TIME
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Over the past three months, hansensurf.com revenue has experienced growth of 23%, compared to the preceding three months.

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hansensurf.com revenue growth for last six months
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OVERVIEW
In January 2026, hansensurf.com generated $78,289 in online sales, below the e-commerce industry's median of $104,613, with a conversion rate of 1.50-2.00%, compared to a high of 3.81% and a low of 0.82%. Its average order value (AOV) ranged from $125 to $150, significantly lower than the e-commerce high of $348 and above the low of $54. With 37,320 sessions, hansensurf.com performed well, although this figure falls short of the industry median of 44,933 sessions, highlighting areas for potential growth in the competitive e-commerce landscape.
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hansensurf.com competitors

In January 2026, hansen.com generated $78,289 in revenue from 609 transactions and 37,320 sessions with an average order value (AOV) ranging from $125 to $150 and a conversion rate of 1.50% to 2.00%. Compared to its competitors, hansen.com lags behind in revenue when compared to billabong.com which earned $2,418,503 with 13,096 transactions and 440,507 sessions. However, hansen.com has a higher conversion rate than surfstationstore.com which only converted at 0.50% to 1.00%. In terms of average order value, hansen.com falls within the mid-range when compared to cleanlinesurf.com with an AOV of $425 to $450. Overall, hansen.com holds its ground in the surfing retail market but may need to focus on increasing revenue and sessions to compete more effectively with the likes of billabong.com.

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AOV
surfstationstore.com screenshot
#2 surfstationstore.com
116.8K
Revenue
58.2K
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0.5-1.0%
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$200-225
AOV
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#3 billabong.com
2.4M
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440.5K
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2.5-3.0%
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$175-200
AOV
cleanlinesurf.com screenshot
#4 cleanlinesurf.com
312.2K
Revenue
80.6K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
jackssurfboards.com screenshot
#5 jackssurfboards.com
374.8K
Revenue
94.5K
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
hansensurf.com vs top market performers
hansensurf.com
top retailers
conversion rate vs average order value for hansensurf.com and its competitors
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Revenue share by device at hansensurf.com

In January large majority of sales on hansensurf.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on hansensurf.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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hansensurf.com channels

Identify top traffic channels that drive growth for hansensurf.comand discover how performance of traffic channels has changed over time.

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hansensurf.com Google Ads spend

Evaluate hansensurf.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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hansensurf.com devices

Review hansensurf.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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hansensurf.com top markets

Explore hansensurf.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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hansensurf.com country & global rank

Assess the ranking of hansensurf.com among other retailers within its primary country and worldwide.

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