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May 2024
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TRANSACTION INTELLIGENCE - MAY 2024 GLOBALLY

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71.7K
Revenue
212.8K
Sessions
0.5-1.0%
Conversion rate
$25-50
Average order value
Online only revenue for payless.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Payless.com is an online retail platform offering a range of footwear and accessories for men, women, and children. Their product inventory includes various types of shoes, sandals, boots, and athletic footwear along with handbags, socks, and shoe care products. They strive to offer affordable choices to customers seeking quality footwear options.

payless.com’s revenueOVER TIME
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Over the past three months, payless.com revenue has experienced decline of 9.9%, compared to the preceding three months.

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payless.com revenue decline for last six months
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OVERVIEW
In May 2024, payless.com in the FASHION AND APPAREL industry had online sales revenue of $71,668 (median: $121,484) and a conversion rate of 0.50-1.00% (high: 3.06%, low: 0.77%). Their AOV was $25-50 (high: $386, low: $75) and they had 212,817 sessions (median: 44,812). The top performer in sessions was shein.com with 197,636,423. The highest revenue in the category came from macys.com with $669,720,873.
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payless.com competitors

payless.com falls behind its competitors in terms of revenue, with only $71,668 compared to Famous Footwear's $17,717,216, Rack Room Shoes' $14,492,016, Shoe Carnival's $28,297,157, and ShoeMall's $2,815,728. payless.com also lags in transactions and sessions, with 1,572 transactions and 212,817 sessions, while Shoe Carnival leads with 280,013 transactions and 8,705,133 sessions. Additionally, payless.com has a lower average order value (AOV) of $25-50 compared to ShoeMall's $125-150, Clarks USA's $200-225, and Famous Footwear and Rack Room Shoes' $100-125 AOV. payless.com also has a lower conversion rate of 0.50-1.00%, while Shoe Carnival and ShoeMall have a higher conversion rate of 3.00-3.50%, and Rack Room Shoes leads with a conversion rate of 2.50-3.00%.

#1 shoemall.com
2.8M
Revenue
609K
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
#2 rackroomshoes.com
14.5M
Revenue
4.3M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
#3 clarksusa.com
959.6K
Revenue
227K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
#4 famousfootwear.com
17.7M
Revenue
8.2M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
#5 shoecarnival.com
28.3M
Revenue
8.7M
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
payless.com vs top market performers
payless.com
top retailers
conversion rate vs average order value for payless.com and its competitors
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payless.com brandsby revenue

1
Logo for payless shoes logoPayless Shoes Logo
2
Logo for fioniFioni
3
Logo for airwalkAirwalk

payless.com categoriesby revenue

1
Shoes
2
Apparel & Accessories
3
Hardware
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brands overtime comparison

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payless.com channels

Identify top traffic channels that drive growth for payless.comand discover how performance of traffic channels has changed over time.

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payless.com Google Ads spend

Evaluate payless.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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payless.com devices

Review payless.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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payless.com top markets

Explore payless.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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payless.com country & global rank

Assess the ranking of payless.com among other retailers within its primary country and worldwide.

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