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Sep 2024
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Home/Insights/Retailers/payless.com
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

Favicon for payless.compayless.com

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40.7K
Revenue
217.5K
Sessions
0.5-1.0%
Conversion rate
$25-50
Average order value
Online only revenue for payless.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Payless.com is an online retail platform offering a range of footwear and accessories for men, women, and children. Their product inventory includes various types of shoes, sandals, boots, and athletic footwear along with handbags, socks, and shoe care products. They strive to offer affordable choices to customers seeking quality footwear options.

payless.com’s revenueOVER TIME
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Over the past three months, payless.com revenue has experienced decline of 11%, compared to the preceding three months.

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payless.com revenue decline for last six months
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OVERVIEW
In September 2024, payless.com in the FASHION AND APPAREL industry had a revenue of $40,654, a conversion rate of 0.50-1.00%, an AOV of $25-50, and 217,541 sessions. The median revenue in the industry was $94,472, with the largest online store being shein.com at $621,844,493. The high conversion rate was 3.32%, while the low was 0.81%. A high AOV was $399, and a low was $79. The store with the most sessions was shein.com at 175,831,303, while the median sessions were 36,862.
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payless.com competitors

payless.com lags behind its competitors in terms of revenue, with only $40,654 compared to famousfootwear.com's $19,988,926, Shoe Carnival's $20,199,681, and Rack Room Shoes' $8,028,464. payless.com also falls short in transactions with 1,187, while Shoe Carnival leads with 199,963 and Famous Footwear follows with 166,038. Additionally, payless.com has significantly fewer sessions at 217,541, in contrast to Shoe Carnival's 4,906,880 and Famous Footwear's 5,979,685. The Average Order Value (AOV) for payless.com ranges from $25 to $50, lower than Clarks USA's $200-225 and Shoe Mall's $125-150. payless.com's conversion rate of 0.50-1.00% is lower than Shoe Carnival's impressive 4.00-4.50%. Overall, payless.com faces stiff competition in the online shoe market based on these metrics.

#1 shoemall.com
1.3M
Revenue
316.1K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
#2 rackroomshoes.com
8M
Revenue
1.9M
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
#3 clarksusa.com
558.2K
Revenue
124.4K
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
#4 famousfootwear.com
20M
Revenue
6M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
#5 shoecarnival.com
20.2M
Revenue
4.9M
Sessions
4.0-4.5%
Conv. rate
$100-125
AOV
CLOSEST COMPETITORSby revenue
Favicon for justfab.comjustfab.com
Favicon for vionicshoes.comvionicshoes.com
Favicon for redwingshoes.comredwingshoes.com
Favicon for shoemall.comshoemall.com
Favicon for shoeshowmega.comshoeshowmega.com
Favicon for merkal.commerkal.com
Favicon for clarksusa.comclarksusa.com
Favicon for shoebacca.comshoebacca.com
Favicon for amiclubwear.comamiclubwear.com
Favicon for dresshead.comdresshead.com
Favicon for payless.compayless.com
$40.7K
TOP MARKET PERFORMERSby revenue
1
Favicon for skechers.comskechers.com
$21.3M
2
Favicon for shoecarnival.comshoecarnival.com
3
Favicon for famousfootwear.comfamousfootwear.com
4
Favicon for ecco.comecco.com
5
Favicon for rackroomshoes.comrackroomshoes.com
6
Favicon for naturalizer.comnaturalizer.com
7
Favicon for allenedmonds.comallenedmonds.com
8
Favicon for ninewest.comninewest.com
9
Favicon for justfab.comjustfab.com
10
Favicon for vionicshoes.comvionicshoes.com
payless.com vs top market performers
payless.com
top retailers
conversion rate vs average order value for payless.com and its competitors
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payless.com brandsby revenue

1
Logo for payless shoes logoPayless Shoes Logo
2
Logo for fioniFioni
3
Logo for airwalkAirwalk
Top retailers:ebay.dethredup.comebay.co.uk
4
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Top retailers:comfortplusonline.comshuperb.co.ukebay.com
5
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Top retailers:amazon.compeek-cloppenburg.dezalando.de

payless.com categoriesby revenue

1
Shoes
Top retailers:nike.comdsw.comzappos.com
2
Apparel & Accessories
Top retailers:asos.comeurocarparts.comtemu.com
3
Hardware
Top retailers:ebay.comkroger.comuline.com
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brands overtime comparison

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payless.com channels

Identify top traffic channels that drive growth for payless.comand discover how performance of traffic channels has changed over time.

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payless.com Google Ads spend

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payless.com devices

Review payless.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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payless.com top markets

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payless.com country & global rank

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