May 2024

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TRANSACTION INTELLIGENCE - MAY 2024 GLOBALLY

nkd.com

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1.4M

Revenue

928K

Sessions

2.0-2.5%

Conversion rate

$50-75

Average order value

Online only revenue for nkd.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Main country of store: GERMANY
Website category: FASHION AND APPAREL

Eintauchen in die Welt günstiger Mode im NKD Online Shop. Jetzt sparen! Mit Best-Preis-Garantie für alle Artikel. Kauf auf Rechnung. Diverse Zahlungsmethoden. Trusted Shops Gütesiegel. Gratis Filiallieferung. 1.800 Filialen.

nkd.com’s revenueOVER TIME
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Over the past three months, nkd.com revenue has experienced growth of 23%, compared to the preceding three months.

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nkd.com revenue growth for last six months

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OVERVIEW

In May 2024, nkd.com, a FASHION AND APPAREL website, generated $1,352,583 in online sales revenue with a conversion rate of 2.00-2.50% and an AOV of $50-75. The site had 927,994 sessions, falling between the median of 44,812 and the highest of 197,636,423 in the industry. In comparison, the largest online store in this category, macys.com, made $669,720,873. nkd.com's performance metrics show a competitive position within the industry, although there is room for improvement in increasing both conversion rates and average order values.

nkd.com competitors

When comparing nkd.com to its competitors in the online retail space, nkd.com falls slightly behind in terms of revenue with $1,352,583 compared to outlet46.de with $1,812,179 and takko.com with $2,788,715. In terms of transactions, nkd.com also lags behind with 20,262 transactions compared to bonprix.de with 448,100 transactions. However, nkd.com performs well in sessions with 927,994, ranking above outlet46.de and takko.com. The average order value (AOV) for nkd.com falls within the range of $50-75, similar to outlet46.de and kik.de. The conversion rate for nkd.com sits at 2.00-2.50%, which is comparable to its competitors. Overall, while nkd.com may not be the leader in revenue or transactions, it holds its own in terms of sessions and conversion rates among its competitors.

#1 kik.de

3.9M

Revenue

Sessions

2.5-3.0%

Conv. rate

$50-75

AOV

#2 takko.com

2.8M

Revenue

2.5M

Sessions

1.5-2.0%

Conv. rate

$50-75

AOV

#3 ernstings-family.de

10.5M

Revenue

3.8M

Sessions

3.5-4.0%

Conv. rate

$75-100

AOV

#4 outlet46.de

1.8M

Revenue

974.2K

Sessions

1.5-2.0%

Conv. rate

$75-100

AOV

#5 bonprix.de

52.2M

Revenue

11.7M

Sessions

3.5-4.0%

Conv. rate

$100-125

AOV

CLOSEST COMPETITORSby revenue

resales.de

TOP MARKET PERFORMERSby revenue

nkd.com vs top market performers

nkd.com

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nkd.com brandsby revenue

Laura Torelli Classic

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Laura Torelli Collection

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Top retailers:amazon.com walmart.com kroger.com

nkd.com categoriesby revenue

Clothing

Top retailers:zalando.nl macys.com ebay.com

Dresses

Top retailers:lulus.com revolve.com loft.com

Home & Garden

Top retailers:ebay.com temu.com etsy.com

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Top retailers:levi.com gap.com lululemon.com

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Top retailers:ebay.com temu.com ikea.com

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nkd.com channels

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nkd.com Google Ads spend

Evaluate nkd.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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nkd.com devices

Review nkd.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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nkd.com top markets

Explore nkd.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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