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May 2026
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Home/Insights/Retailers/ernstings-family.de
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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6.6M
Revenue
May 26
3.9M
Sessions
May 26
2.5-3.0%
Conv. rate
May 26
$50-75
AOV
May 26
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  • Main country of store: GERMANY
  • Website category: E COMMERCE AND SHOPPING

Ernstings-family.de is a website that offers a wide range of clothing and accessories. The website provides customers with options for shopping in categories such as men, women, and children. It also includes sections for maternity wear, shoes, lingerie, sportswear, and homeware, catering to diverse customer needs.

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ernstings-family.de Annual Revenue and Growth

ernstings-family.de's annual sales on its online store amounted to $82.7M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$82.7M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
ernstings-family.de revenue by year

ernstings-family.de's monthly revenueOVER TIME
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Over the past three months, ernstings-family.de revenue has experienced decline of 20%, compared to the preceding three months.

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ernstings-family.de revenue decline for last six months
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OVERVIEW
In May 2026, ernstings-family.de generated $6,571,128 in online sales, significantly surpassing the e-commerce sector median of $82,750, though still trailing the top player, qvc.com, at $139,464,804; the site achieved a conversion rate between 2.50-3.00%, which is above the lower end of the industry range but below the high mark of 3.88%, with an average order value (AOV) of $50-75, comparatively lower than the e-commerce high of $350; additionally, ernstings-family.de attracted 3,898,315 sessions, well below qvc.com's leading 30,400,863 sessions and the sector median of 35,027.
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ernstings-family.de competitors

In May 2026, ernstings-family.de generated $6,571,128 in revenue with 107,252 transactions from 3,898,315 sessions, achieving a conversion rate of 2.50-3.00%. Comparatively, hm.com leads the market with a staggering $200,682,705 in revenue and 3,052,807 transactions, albeit with a similar AOV of $50-75 and a conversion rate of 2.50-3.00%. bonprix.de, while not as high in revenue ($51,163,754), boasts 453,950 transactions and an AOV of $100-125. vertbaudet.de, with an AOV of $100-125, achieved $3,140,997 in revenue, significantly lower than ernstings-family.de. takko.com underperforms with $1,652,826 and a lower conversion rate of 1.50-2.00%. Meanwhile, c-and-a.com generated $18,827,826, offering a robust mix of AOV and transaction count. Overall, ernstings-family.de holds its ground amid varied competitive metrics.

vertbaudet.de screenshot
#1 vertbaudet.de
3.1M
Revenue
916.1K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
c-and-a.com screenshot
#2 c-and-a.com
18.8M
Revenue
10.2M
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
hm.com screenshot
#3 hm.com
200.7M
Revenue
109.1M
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
takko.com screenshot
#4 takko.com
1.7M
Revenue
1.5M
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
bonprix.de screenshot
#5 bonprix.de
51.2M
Revenue
16.8M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
ernstings-family.de vs top market performers
ernstings-family.de
top retailers
conversion rate vs average order value for ernstings-family.de and its competitors
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Revenue share by device at ernstings-family.de

In May large majority of sales on ernstings-family.de, 70% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 30% of sales coming from desktop devices.

In May large majority of sales on ernstings-family.de, 70% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 30% of sales coming from desktop devices.
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ernstings-family.de channels

Identify top traffic channels that drive growth for ernstings-family.deand discover how performance of traffic channels has changed over time.

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ernstings-family.de Google Ads spend

Evaluate ernstings-family.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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ernstings-family.de devices

Review ernstings-family.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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ernstings-family.de top markets

Explore ernstings-family.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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ernstings-family.de country & global rank

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