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Mar 2024
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Home/Insights/Retailers/mytoys.de
TRANSACTION INTELLIGENCE - MAR 2024 GLOBALLY

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189K
Revenue
42.7K
Sessions
4.5-5.0%
Conversion rate
$75-100
Average order value
Online only revenue for mytoys.de, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

The website mytoys.de offers a variety of childrens products including toys, clothes, books, and games. They feature a wide range of categories, catering to different age groups and interests. The website also provides a user-friendly interface for convenient and easy online shopping experience.

mytoys.de’s revenueOVER TIME
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Over the past three months, mytoys.de revenue has experienced decline of 92%, compared to the preceding three months.

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mytoys.de revenue decline for last six months
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OVERVIEW
In March 2024, mytoys.de in the CHILDCARE industry had online sales revenue of $189,049, conversion rate of 4.50-5.00%, AOV of $75-100, and 42,717 sessions. Compared to the median revenue of $88,881, very high AOV of $264, very low AOV of $50, very high conversion rate of 4.55%, very low conversion rate of 1.2%, and median sessions of 41,454 in the industry. The largest online store in the category was babylist.com with revenue of $70,473,724 and the highest sessions of 13,838,336.
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mytoys.de competitors

When comparing mytoys.de to its competitors in the baby and children's products market, we can see that mytoys.de lags behind in terms of revenue, transactions, and sessions. The closest competitor, tausendkind.de, generates significantly higher revenue at 1,314,823 compared to mytoys.de's 189,049. In terms of transactions and sessions, baby-walz.de and babymarkt.de outperform mytoys.de by a large margin. However, mytoys.de shines in terms of average order value (AOV) with a range of 75-100, which is on par with other competitors. Conversion rates for mytoys.de fall within the middle range when compared to its competitors, showing potential for improvement in this area. Overall, mytoys.de has room to grow its revenue and market share to compete more effectively with the top players in the industry.

#1 baby-walz.de
4.5M
Revenue
1.2M
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
#2 mueller.de
6.3M
Revenue
4.4M
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
#3 babymarkt.de
7.8M
Revenue
1.6M
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
#4 tausendkind.de
1.3M
Revenue
680.6K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
#5 rofu.de
849.8K
Revenue
694K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
CLOSEST COMPETITORSby revenue
Favicon for babymarkt.debabymarkt.de
Favicon for mueller.demueller.de
Favicon for babyartikel.debabyartikel.de
Favicon for sportscheck.comsportscheck.com
Favicon for baby-walz.debaby-walz.de
Favicon for vertbaudet.devertbaudet.de
Favicon for tausendkind.detausendkind.de
Favicon for jako-o.comjako-o.com
Favicon for rofu.derofu.de
Favicon for brickmerge.debrickmerge.de
Favicon for mytoys.demytoys.de
$189K
Favicon for mirapodo.demirapodo.de
TOP MARKET PERFORMERSby revenue
1
Favicon for ebay.deebay.de
$657.4M
2
Favicon for etsy.cometsy.com
3
Favicon for otto.deotto.de
4
Favicon for hm.comhm.com
5
Favicon for zalando.dezalando.de
6
Favicon for kaufland.dekaufland.de
7
Favicon for mediamarkt.demediamarkt.de
8
Favicon for lego.comlego.com
9
Favicon for aboutyou.deaboutyou.de
10
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mytoys.de vs top market performers
mytoys.de
top retailers
conversion rate vs average order value for mytoys.de and its competitors
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mytoys.de brandsby revenue

1
Logo for legoLego
Top retailers:amazon.comamazon.deamazon.co.uk
2
Logo for actionbikes motorsActionbikes Motors
Top retailers:kaufland.deotto.deebay.de
3
Logo for pinolinoPinolino
Top retailers:baby-walz.deamazon.dehome24.de
4
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Top retailers:walmart.comebay.comlowes.com
5
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Top retailers:mirapodo.de

mytoys.de categoriesby revenue

1
Sporting Goods
Top retailers:ebay.comtemu.comtarget.com
2
Toys & Games
Top retailers:ebay.comtemu.comtarget.com
3
Home & Garden
Top retailers:ebay.comtemu.cometsy.com
4
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Top retailers:ebay.commacys.comtarget.com
5
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Top retailers:amazon.comlego.comamazon.de
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brands overtime comparison

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mytoys.de channels

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mytoys.de Google Ads spend

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mytoys.de devices

Review mytoys.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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mytoys.de top markets

Explore mytoys.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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mytoys.de country & global rank

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