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Mar 2025

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TRANSACTION INTELLIGENCE - MAR 2025 GLOBALLY

mytoys.de

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7.8K

Revenue

1.1K

Sessions

4.5-5.0%

Conv. rate

$125-150

AOV

Main country of store: GERMANY
Website category: CHILDCARE

The website mytoys.de offers a variety of childrens products including toys, clothes, books, and games. They feature a wide range of categories, catering to different age groups and interests. The website also provides a user-friendly interface for convenient and easy online shopping experience.

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mytoys.de's revenueOVER TIME
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Over the past three months, mytoys.de revenue has experienced decline of 83%, compared to the preceding three months.

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mytoys.de revenue decline for last six months

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OVERVIEW

In March 2025, mytoys.de, an online store in the CHILDCARE industry, reported a revenue of $7,829, conversion rate of 4.50-5.00%, and an AOV of $125-150. The largest store in the category, babylist.com, had a revenue of $93,865,550, conversion rate of 4.6%, and AOV of $272, with 14,193,044 sessions. The median revenue in the CHILDCARE industry is $50,035, conversion rate is 1.11%, AOV is $52, and sessions are 21,400. mytoys.de's performance metrics indicate room for growth in online sales and an opportunity to improve conversion rates and AOV to be more competitive in the industry.

mytoys.de competitors

When comparing mytoys.de to its competitors in March 2025, it is evident that mytoys.de falls in the middle in terms of revenue. While mytoys.de generated 7,829 in revenue with 54 transactions and 1,083 sessions, its average order value (AOV) falls in the range of 125-150, and its conversion rate is between 4.50-5.00%. In comparison, baby-walz.de outperformed mytoys.de significantly with a revenue of 3,139,916 from 25,247 transactions and 1,208,991 sessions, boasting an AOV of 100-125 and a conversion rate of 2.00-2.50%. On the other hand, tausendkind.de lagged behind with only 1,581 in revenue from 13 transactions and 2,632 sessions, showing an AOV of 100-125 and a conversion rate of 0.00-0.50%. Overall, mytoys.de is competitive but has room for improvement to catch up with the top performers in the industry.

#1 smythstoys.com

36.9M

Revenue

11M

Sessions

2.5-3.0%

Conv. rate

$100-125

AOV

#2 baby-walz.de

3.1M

Revenue

1.2M

Sessions

2.0-2.5%

Conv. rate

$100-125

AOV

#3 mueller.de

6.6M

Revenue

4.3M

Sessions

2.0-2.5%

Conv. rate

$50-75

AOV

#4 babymarkt.de

315.2K

Revenue

145K

Sessions

1.0-1.5%

Conv. rate

$150-175

AOV

#5 tausendkind.de

1.6K

Revenue

2.6K

Sessions

0.0-0.5%

Conv. rate

$100-125

AOV

CLOSEST COMPETITORSby revenue

TOP MARKET PERFORMERSby revenue

mytoys.de vs top market performers

mytoys.de

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mytoys.de channels

Identify top traffic channels that drive growth for mytoys.deand discover how performance of traffic channels has changed over time.

mytoys.de Google Ads spend

Evaluate mytoys.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

mytoys.de devices

Review mytoys.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

mytoys.de top markets

Explore mytoys.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.