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Sep 2025
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Home/Insights/Retailers/babyartikel.de
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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1.9M
Revenue
Sep 25
657.9K
Sessions
Sep 25
1.5-2.0%
Conv. rate
Sep 25
$150-175
AOV
Sep 25
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  • Main country of store: GERMANY
  • Website category: E COMMERCE AND SHOPPING

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babyartikel.de Annual Revenue and Growth

babyartikel.de's annual sales on its online store amounted to $42.7M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$42.7M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
babyartikel.de revenue by year

babyartikel.de's monthly revenueOVER TIME
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Over the past three months, babyartikel.de revenue has experienced growth of 1.5%, compared to the preceding three months.

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babyartikel.de revenue growth for last six months
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OVERVIEW
In September 2025, babyartikel.de achieved $1,878,529 in online sales, significantly surpassing the e-commerce and shopping median of $81,105. With a conversion rate between 1.50-2.00%, it remains below the industry high of 3.72%. The average order value (AOV) ranged from $150-175, also lower than the category high of $351. babyartikel.de recorded 657,893 sessions, which is well above the e-commerce median of 37,786 but far below the leader michaels.com, which had 30,281,186 sessions. Overall, these metrics indicate a strong performance in revenue and sessions, yet room for improvement in conversion and AOV.
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babyartikel.de competitors

In September 2025, babyartikel.de generated a revenue of 1,878,529 with 11,505 transactions and 657,893 sessions, boasting an average order value (AOV) of 150-175 and a conversion rate of 1.50-2.00. When compared to its competitors, it is evident that baby-walz.de leads the pack with a revenue of 3,391,164, 27,309 transactions, and 1,087,490 sessions, with an AOV of 100-125 and a conversion rate of 2.50-3.00. In contrast, hipp.de, windeln.de, and babymarkt.de lag behind babyartikel.de in terms of revenue, transactions, and sessions. However, each competitor excels in different metrics such as AOV and conversion rate. For example, windeln.de has a high conversion rate of 2.00-2.50, while hipp.de has a lower AOV range of 25-50. Overall, babyartikel.de holds its ground against competitors in the baby products industry, showcasing steady growth and performance.

hipp.de screenshot
#1 hipp.de
428.5K
Revenue
732.3K
Sessions
1.0-1.5%
Conv. rate
$25-50
AOV
windeln.de screenshot
#2 windeln.de
106.7K
Revenue
39.2K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
babymarkt.de screenshot
#3 babymarkt.de
106.2K
Revenue
32.3K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
baby-walz.de screenshot
#4 baby-walz.de
3.4M
Revenue
1.1M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
lillydoo.com screenshot
#5 lillydoo.com
192.3K
Revenue
166.2K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
babyartikel.de vs top market performers
babyartikel.de
top retailers
conversion rate vs average order value for babyartikel.de and its competitors
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Revenue share by device at babyartikel.de

In September large majority of sales on babyartikel.de, 75% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 25% of sales coming from desktop devices.

In September large majority of sales on babyartikel.de, 75% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 25% of sales coming from desktop devices.
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babyartikel.de channels

Identify top traffic channels that drive growth for babyartikel.deand discover how performance of traffic channels has changed over time.

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babyartikel.de Google Ads spend

Evaluate babyartikel.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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babyartikel.de devices

Review babyartikel.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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babyartikel.de top markets

Explore babyartikel.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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babyartikel.de country & global rank

Assess the ranking of babyartikel.de among other retailers within its primary country and worldwide.

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