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Dec 2025
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Home/Insights/Retailers/babyartikel.de
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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2.5M
Revenue
Dec 25
482.8K
Sessions
Dec 25
3.0-3.5%
Conv. rate
Dec 25
$150-175
AOV
Dec 25
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  • Main country of store: GERMANY
  • Website category: E COMMERCE AND SHOPPING

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babyartikel.de Annual Revenue and Growth

babyartikel.de's annual sales on its online store amounted to $42.7M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$42.7M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
babyartikel.de revenue by year

babyartikel.de's monthly revenueOVER TIME
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Over the past three months, babyartikel.de revenue has experienced growth of 11%, compared to the preceding three months.

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babyartikel.de revenue growth for last six months
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OVERVIEW
In December 2025, babyartikel.de achieved impressive online sales revenue of $2,500,923, significantly surpassing the e-commerce industry median of $110,409. With a conversion rate between 3.00-3.50%, it closely approaches the high benchmark of 3.94%. The Average Order Value (AOV) ranged from $150 to $175, well below the sector's high of $338 but above the low of $55. The site attracted 482,838 sessions, markedly higher than the median of 47,805, yet far behind the leading site, boots.com, with 49,388,130 sessions, indicating strong performance within its competitive landscape.
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babyartikel.de competitors

In December 2025, babyartikel.de outperformed its competitors in terms of revenue, with a total of $2,500,923. Among its competitors, baby-walz.de had the highest revenue at $3,447,502, followed by hipp.de at $670,201. However, babyartikel.de had the highest conversion rate at 3.00-3.50%, while windeln.de had the lowest at 2.00-2.50%. In terms of Average Order Value (AOV), babyartikel.de fell within the mid-range at $150-175, while lillydoo.com had the lowest AOV at $50-75 and hipp.de had the lowest at $25-50. Despite having fewer transactions and sessions compared to some competitors, babyartikel.de demonstrated strong performance in both revenue and conversion rate, making it a key player in the baby products market.

hipp.de screenshot
#1 hipp.de
670.2K
Revenue
1.1M
Sessions
1.0-1.5%
Conv. rate
$25-50
AOV
windeln.de screenshot
#2 windeln.de
39.5K
Revenue
15.3K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
babymarkt.de screenshot
#3 babymarkt.de
575.4
Revenue
210.6
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
baby-walz.de screenshot
#4 baby-walz.de
3.4M
Revenue
1.1M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
lillydoo.com screenshot
#5 lillydoo.com
150.5K
Revenue
144.3K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
babyartikel.de vs top market performers
babyartikel.de
top retailers
conversion rate vs average order value for babyartikel.de and its competitors
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Revenue share by device at babyartikel.de

In December large majority of sales on babyartikel.de, 75% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 25% of sales coming from desktop devices.

In December large majority of sales on babyartikel.de, 75% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 25% of sales coming from desktop devices.
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babyartikel.de channels

Identify top traffic channels that drive growth for babyartikel.deand discover how performance of traffic channels has changed over time.

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babyartikel.de Google Ads spend

Evaluate babyartikel.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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babyartikel.de devices

Review babyartikel.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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babyartikel.de top markets

Explore babyartikel.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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babyartikel.de country & global rank

Assess the ranking of babyartikel.de among other retailers within its primary country and worldwide.

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