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Oct 2025
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Home/Insights/Retailers/brickmerge.de
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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365.2K
Revenue
Oct 25
263.6K
Sessions
Oct 25
1.0-1.5%
Conv. rate
Oct 25
$75-100
AOV
Oct 25
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  • Main country of store: GERMANY
  • Website category: E COMMERCE AND SHOPPING

LEGO® kaufen und sparen! Hier gibt es den topaktuellen Preisvergleich von 4.780 LEGO Sets. ◀

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brickmerge.de's monthly revenueOVER TIME
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Over the past three months, brickmerge.de revenue has experienced growth of 14%, compared to the preceding three months.

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brickmerge.de revenue growth for last six months
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OVERVIEW
In October 2025, brickmerge.de generated $365,226 in online sales, significantly surpassing the e-commerce sector median of $93,795. With a conversion rate of 1.00-1.50%, it remains below the high benchmark of 3.89%, while its average order value (AOV) ranges from $75-100, falling short of the industry's high of $350. The site recorded 263,634 sessions, far exceeding the median of 39,049, but drastically trailing behind michaels.com, which leads with 32,351,606 sessions, highlighting brickmerge.de's competitive position within the e-commerce and shopping sector.
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brickmerge.de competitors

In October 2025, brickmerge.de outperformed most of its competitors in terms of revenue and transactions. With a revenue of 365,226 and 3,812 transactions, brickmerge.de surpassed jb-spielwaren.de (revenue: 37,884, transactions: 210), flix-brix.de (revenue: 41,505, transactions: 357), and toys-for-fun.com (revenue: 258,706, transactions: 1,612). However, it fell behind toypro.com in revenue (557,586) and transactions (3,904). lego.com emerged as the top competitor with a significantly higher revenue of 60,181,821 and transactions of 1,261,943, albeit with a lower average order value (AOV) compared to brickmerge.de. Despite this, brickmerge.de and toypro.com shared similar AOV and conversion rates, showcasing a competitive performance within their niche.

jb-spielwaren.de screenshot
#1 jb-spielwaren.de
37.9K
Revenue
81.3K
Sessions
0.0-0.5%
Conv. rate
$175-200
AOV
lego.com screenshot
#2 lego.com
60.2M
Revenue
51M
Sessions
2.0-2.5%
Conv. rate
$25-50
AOV
flix-brix.de screenshot
#3 flix-brix.de
41.5K
Revenue
34.1K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
toypro.com screenshot
#4 toypro.com
557.6K
Revenue
364.7K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
toys-for-fun.com screenshot
#5 toys-for-fun.com
258.7K
Revenue
86.1K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
brickmerge.de vs top market performers
brickmerge.de
top retailers
conversion rate vs average order value for brickmerge.de and its competitors
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Revenue share by device at brickmerge.de

In October large majority of sales on brickmerge.de, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on brickmerge.de, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brickmerge.de channels

Identify top traffic channels that drive growth for brickmerge.deand discover how performance of traffic channels has changed over time.

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brickmerge.de Google Ads spend

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brickmerge.de devices

Review brickmerge.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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brickmerge.de top markets

Explore brickmerge.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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brickmerge.de country & global rank

Assess the ranking of brickmerge.de among other retailers within its primary country and worldwide.

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