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Jan 2026
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Home/Insights/Retailers/brickmerge.de
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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299.9K
Revenue
Jan 26
224.1K
Sessions
Jan 26
1.0-1.5%
Conv. rate
Jan 26
$75-100
AOV
Jan 26
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  • Main country of store: GERMANY
  • Website category: E COMMERCE AND SHOPPING

LEGO® kaufen und sparen! Hier gibt es den topaktuellen Preisvergleich von 4.780 LEGO Sets. ◀

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brickmerge.de Annual Revenue and Growth

brickmerge.de's annual sales on its online store amounted to $4.3M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$4.3M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
brickmerge.de revenue by year

brickmerge.de's monthly revenueOVER TIME
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Over the past three months, brickmerge.de revenue has experienced decline of 15%, compared to the preceding three months.

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brickmerge.de revenue decline for last six months
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OVERVIEW
In January 2026, brickmerge.de achieved $299,910 in online sales, significantly surpassing the e-commerce sector's median of $104,613, yet falling short of the top performer, qvc.com, at $109,143,419. The site maintained a conversion rate of 1.00-1.50%, below the high benchmark of 3.81% and above the low of 0.82%. The average order value (AOV) ranged from $75 to $100, notably lower than the high of $348 but above the low of $54. Additionally, brickmerge.de recorded 224,114 sessions, a stark contrast to the top site’s 35,443,340, while the sector median stood at 44,933.
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brickmerge.de competitors

In January 2026, brickmerge.de reported a revenue of $299,910 with 3,218 transactions and 224,114 sessions, resulting in an average order value (AOV) of $75-100 and a conversion rate of 1.00-1.50%. Compared to its competitors, lego.com leads the pack with a revenue of $85,852,321 from 1,773,467 transactions and 72,670,697 sessions, boasting an AOV of $25-50 and a conversion rate of 2.00-2.50%. flix-brix.de follows with a revenue of $85,204, 801 transactions, 71,115 sessions, an AOV of $100-125, and a conversion rate of 1.00-1.50%. toypro.com generated $876,665 in revenue from 6,231 transactions and 671,902 sessions, featuring an AOV of $125-150 and a conversion rate of 0.50-1.00%. Lastly, toys-for-fun.com earned $231,530 in revenue with 1,387 transactions, 79,972 sessions, an AOV of $150-175, and a conversion rate of 1.50-2.00%.

lego.com screenshot
#1 lego.com
85.9M
Revenue
72.7M
Sessions
2.0-2.5%
Conv. rate
$25-50
AOV
flix-brix.de screenshot
#2 flix-brix.de
85.2K
Revenue
71.1K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
toypro.com screenshot
#3 toypro.com
876.7K
Revenue
671.9K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
toys-for-fun.com screenshot
#4 toys-for-fun.com
231.5K
Revenue
80K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
duo-shop.de screenshot
#5 duo-shop.de
204K
Revenue
120.1K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
brickmerge.de vs top market performers
brickmerge.de
top retailers
conversion rate vs average order value for brickmerge.de and its competitors
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Revenue share by device at brickmerge.de

In January large majority of sales on brickmerge.de, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on brickmerge.de, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brickmerge.de channels

Identify top traffic channels that drive growth for brickmerge.deand discover how performance of traffic channels has changed over time.

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brickmerge.de Google Ads spend

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brickmerge.de devices

Review brickmerge.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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brickmerge.de top markets

Explore brickmerge.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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brickmerge.de country & global rank

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