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Sep 2024
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Home/Insights/Retailers/kappahl.com
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

Favicon for kappahl.comkappahl.com

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2.4M
Revenue
2.2M
Sessions
1.5-2.0%
Conversion rate
$50-75
Average order value
Online only revenue for kappahl.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

kappahl.com’s revenueOVER TIME
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Over the past three months, kappahl.com revenue has experienced decline of 27%, compared to the preceding three months.

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kappahl.com revenue decline for last six months
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OVERVIEW
kappahl.com's online sales revenue of $2,350,249 is above the median of $94,472 in the FASHION AND APPAREL industry, with shein.com leading at $621,844,493. The conversion rate of 1.50-2.00% is within the average range of 0.81-3.32%, while the AOV of $50-75 falls below the high of $399 and above the low of $79. With 2,234,015 sessions, kappahl.com surpasses the median of 36,862, although shein.com boasts the highest sessions at 175,831,303 in the FASHION AND APPAREL sector for September 2024.
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kappahl.com competitors

When comparing kappahl.com to its competitors, it is evident that kappahl.com falls behind in terms of revenue, with only $2,350,249 in comparison to the leading competitor hm.com with $201,327,601. Similarly, kappahl.com lags in transactions and sessions, with 37,839 transactions and 2,234,015 sessions, whereas hm.com boasts 2,950,602 transactions and 101,294,503 sessions. However, kappahl.com excels in conversion rate, falling within the range of 1.50-2.00 which is on par with other competitors like na-kd.com and zalando.se. In terms of Average Order Value (AOV), kappahl.com is in line with most competitors at 50-75, while others like na-kd.com have a higher AOV at 100-125. Overall, kappahl.com has room for improvement in generating higher revenue and increasing the number of transactions and sessions to compete more effectively with top players in the online fashion retail industry.

#1 hm.com
201.3M
Revenue
101.3M
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
#2 zara.com
171.7M
Revenue
84.7M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
#3 na-kd.com
8.3M
Revenue
3.9M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
#4 bonprix.se
4.1M
Revenue
1.9M
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
#5 zalando.se
16.7M
Revenue
7M
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
CLOSEST COMPETITORSby revenue
Favicon for hm.comhm.com
Favicon for zara.comzara.com
Favicon for asos.comasos.com
Favicon for zalando.sezalando.se
Favicon for boohoo.comboohoo.com
Favicon for na-kd.comna-kd.com
Favicon for nelly.comnelly.com
Favicon for only.comonly.com
Favicon for bonprix.sebonprix.se
Favicon for veromoda.comveromoda.com
Favicon for kappahl.comkappahl.com
$2.4M
Favicon for cellbes.secellbes.se
Favicon for vila.comvila.com
Favicon for nameit.comnameit.com
TOP MARKET PERFORMERSby revenue
1
Favicon for hm.comhm.com
$201.3M
2
Favicon for zara.comzara.com
3
Favicon for asos.comasos.com
4
Favicon for zalando.sezalando.se
5
Favicon for boohoo.comboohoo.com
6
Favicon for na-kd.comna-kd.com
7
Favicon for nelly.comnelly.com
8
Favicon for only.comonly.com
9
Favicon for bonprix.sebonprix.se
10
Favicon for veromoda.comveromoda.com
kappahl.com vs top market performers
kappahl.com
top retailers
conversion rate vs average order value for kappahl.com and its competitors
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kappahl.com brandsby revenue

1
Logo for kappahlKappahl
Top retailers:ebay.deebay.co.ukmaedchenflohmarkt.de

kappahl.com categoriesby revenue

1
Apparel & Accessories
Top retailers:asos.comeurocarparts.comtemu.com
2
Shirts & Tops
Top retailers:hm.comuniqlo.comamazon.com
3
Health & Beauty
Top retailers:temu.comnext.co.uksainsburys.co.uk
4
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Top retailers:temu.comfarfetch.commacys.com
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brands overtime comparison

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kappahl.com channels

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kappahl.com Google Ads spend

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kappahl.com devices

Review kappahl.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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kappahl.com top markets

Explore kappahl.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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kappahl.com country & global rank

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