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Nov 2025
All countries
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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2.2M
Revenue
Nov 25
1.1M
Sessions
Nov 25
3.0-3.5%
Conv. rate
Nov 25
$50-75
AOV
Nov 25
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Bonprix.se is an online website that offers a wide range of products. They specialize in clothing and fashion items for women, men, and children. Additionally, they sell shoes, accessories, and home decor items. The website provides a convenient platform for customers to browse and purchase these various products online.

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bonprix.se Annual Revenue and Growth

bonprix.se's annual sales on its online store amounted to $44.2M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$44.2M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
bonprix.se revenue by year

bonprix.se's monthly revenueOVER TIME
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Over the past three months, bonprix.se revenue has experienced decline of 39%, compared to the preceding three months.

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bonprix.se revenue decline for last six months
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OVERVIEW
In November 2025, bonprix.se generated $2,166,315 in online sales, significantly outperforming the FASHION AND APPAREL median of $93,064, despite shein.com leading the category with $916,157,774. The site achieved a conversion rate of 3.00-3.50%, above the very low end of 0.73% but slightly below the high of 3.37%. Its average order value (AOV) ranged between $50-75, lower than the high of $375 but above the very low of $76. With 1,117,118 sessions, bonprix.se far exceeded the FASHION AND APPAREL median of 36,492, showcasing robust engagement in the competitive online market.
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bonprix.se competitors

In November 2025, bonprix.se generated a revenue of 2,166,315 SEK from 35,146 transactions and 1,117,118 sessions, with an average order value (AOV) ranging from 50-75 SEK and a conversion rate of 3.00-3.50%. When compared to its competitors, bonprix.se falls behind boohoo.com in terms of revenue, transactions, and sessions, with boohoo.com earning 19,259,797 SEK from 302,258 transactions and 8,161,328 sessions. However, bonprix.se outperforms kappahl.com in conversion rate, as kappahl.com has a lower conversion rate of 1.50-2.00%. Among its competitors, bonprix.se competes closely with veromoda.com, which has a similar revenue and conversion rate. cellbes.se and na-kd.com have lower revenues and transactions compared to bonprix.se, while offering higher AOVs.

cellbes.se screenshot
#1 cellbes.se
1.8M
Revenue
505.4K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
kappahl.com screenshot
#2 kappahl.com
4.5M
Revenue
4.1M
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
boohoo.com screenshot
#3 boohoo.com
19.3M
Revenue
8.2M
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
veromoda.com screenshot
#4 veromoda.com
3M
Revenue
1.2M
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
na-kd.com screenshot
#5 na-kd.com
7.2M
Revenue
2.9M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
bonprix.se vs top market performers
bonprix.se
top retailers
conversion rate vs average order value for bonprix.se and its competitors
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Revenue share by device at bonprix.se

In November large majority of sales on bonprix.se, 67% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 33% of sales coming from desktop devices.

In November large majority of sales on bonprix.se, 67% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 33% of sales coming from desktop devices.
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bonprix.se channels

Identify top traffic channels that drive growth for bonprix.seand discover how performance of traffic channels has changed over time.

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bonprix.se Google Ads spend

Evaluate bonprix.se's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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bonprix.se devices

Review bonprix.se's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bonprix.se top markets

Explore bonprix.se's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bonprix.se country & global rank

Assess the ranking of bonprix.se among other retailers within its primary country and worldwide.

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