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Sep 2025
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TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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2.1M
Revenue
Sep 25
1.1M
Sessions
Sep 25
3.0-3.5%
Conv. rate
Sep 25
$50-75
AOV
Sep 25
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Bonprix.se is an online website that offers a wide range of products. They specialize in clothing and fashion items for women, men, and children. Additionally, they sell shoes, accessories, and home decor items. The website provides a convenient platform for customers to browse and purchase these various products online.

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bonprix.se Annual Revenue and Growth

bonprix.se's annual sales on its online store amounted to $44.2M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$44.2M
Annual growth forecast2024/2025
5-10%
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eCommerce Revenue
bonprix.se revenue by year

bonprix.se's monthly revenueOVER TIME
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Over the past three months, bonprix.se revenue has experienced decline of 43%, compared to the preceding three months.

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bonprix.se revenue decline for last six months
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OVERVIEW
In September 2025, bonprix.se, operating in the FASHION AND APPAREL sector, achieved online sales revenue of $2,147,813, significantly exceeding the median of $74,931, though still trailing behind market leader shein.com at $819,580,923. The site recorded a conversion rate of 3.00-3.50%, above the lower industry benchmark of 0.68% and close to the high of 3.2%. Its average order value (AOV) ranged from $50-75, which is notably below the sector's high of $382 but aligns with the lower threshold of $73. bonprix.se garnered 1,077,920 sessions, substantially surpassing the median of 34,221 in its category.
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bonprix.se competitors

In September 2025, bonprix.se had a revenue of 2,147,813 SEK with 37,081 transactions and 1,077,920 sessions, boasting an average order value (AOV) of 50-75 SEK and a conversion rate of 3.00-3.50%. Compared to its competitors, bonprix.se falls behind boohoo.com, which had a revenue of 10,027,347 SEK, 172,452 transactions, and 6,430,250 sessions, with a similar AOV and conversion rate range. However, bonprix.se outperformed cellbes.se, kappahl.com, veromoda.com, and na-kd.com in terms of revenue, transactions, and conversion rate, although some of these competitors had higher AOV values. Overall, bonprix.se remains competitive in the online fashion market, with a solid performance compared to its rivals in various metrics.

cellbes.se screenshot
#1 cellbes.se
1.6M
Revenue
429.9K
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
kappahl.com screenshot
#2 kappahl.com
2.9M
Revenue
2.7M
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
boohoo.com screenshot
#3 boohoo.com
10M
Revenue
6.4M
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
veromoda.com screenshot
#4 veromoda.com
2.2M
Revenue
1.3M
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
na-kd.com screenshot
#5 na-kd.com
6.7M
Revenue
2.9M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
bonprix.se vs top market performers
bonprix.se
top retailers
conversion rate vs average order value for bonprix.se and its competitors
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Revenue share by device at bonprix.se

In September large majority of sales on bonprix.se, 67% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 33% of sales coming from desktop devices.

In September large majority of sales on bonprix.se, 67% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 33% of sales coming from desktop devices.
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bonprix.se channels

Identify top traffic channels that drive growth for bonprix.seand discover how performance of traffic channels has changed over time.

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bonprix.se Google Ads spend

Evaluate bonprix.se's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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bonprix.se devices

Review bonprix.se's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bonprix.se top markets

Explore bonprix.se's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bonprix.se country & global rank

Assess the ranking of bonprix.se among other retailers within its primary country and worldwide.

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