Mar 2024

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TRANSACTION INTELLIGENCE - MAR 2024 GLOBALLY

hp.com

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91.1M

Revenue

59M

Sessions

0.5-1.0%

Conversion rate

$225-250

Average order value

Online only revenue for hp.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Main country of store: UNITED STATES
Website category: COMPUTERS AND TECHNOLOGY

Hp.com is an online platform that represents the global technology company, HP. The website provides a range of electronic products including personal computers, laptops, printers, scanners, and accessories. Additionally, it offers various solutions for home, business, and educational purposes, catering to a diverse customer base worldwide.

hp.com’s revenueOVER TIME
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Over the past three months, hp.com revenue has experienced growth of 4.1%, compared to the preceding three months.

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hp.com revenue growth for last six months

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OVERVIEW

In March 2024, hp.com in the COMPUTERS AND TECHNOLOGY industry had online sales revenue of $91,057,949, a conversion rate of 0.50-1.00%, and an AOV of $225-250. This puts them below the industry median revenue of $299,322, with apple.com leading with $2,857,986,858 in sales. Despite their lower metrics, hp.com had a significant number of sessions at 58,951,600, though still lower than the industry median of 65,165 sessions, with apple.com leading at 456,221,901 sessions. High and low conversion rates in the industry were noted at 2.75% and 0.64% respectively, while AOV ranged from $99 to $870.

hp.com competitors

When comparing hp.com to its competitors in the tech and office supplies industry, several key metrics stand out. dell.com leads in revenue with $217,668,633, while hp.com follows with $91,057,949. However, hp.com has a higher conversion rate of 0.50-1.00% compared to Dell's 0.00-0.50%. In terms of average order value (AOV), hp.com and ldproducts.com tie at $225-250, while dell.com boasts the highest AOV of $1125-1150. staples.com has the highest AOV range of $400-425, but hp.com outperforms in conversion rate. Overall, hp.com holds its own among competitors like 4inkjets.com, compandsave.com, dell.com, staples.com, and ldproducts.com, showcasing a strong conversion rate and solid revenue despite facing stiff competition.

#1 compandsave.com

1.7M

Revenue

173.7K

Sessions

4.0-4.5%

Conv. rate

$225-250

AOV

#2 staples.com

88.6M

Revenue

12.4M

Sessions

1.5-2.0%

Conv. rate

$400-500

AOV

#3 ldproducts.com

1.2M

Revenue

311.3K

Sessions

1.5-2.0%

Conv. rate

$225-250

AOV

#4 4inkjets.com

665.9K

Revenue

84.9K

Sessions

3.5-4.0%

Conv. rate

$200-225

AOV

#5 dell.com

217.7M

Revenue

41.5M

Sessions

0.0-0.5%

Conv. rate

$1100-1200

AOV

CLOSEST COMPETITORSby revenue

TOP MARKET PERFORMERSby revenue

hp.com vs top market performers

hp.com

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hp.com categoriesby revenue

Electronics

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Toner & Inkjet Cartridges

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Computer Monitors

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hp.com channels

Identify top traffic channels that drive growth for hp.comand discover how performance of traffic channels has changed over time.

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hp.com Google Ads spend

Evaluate hp.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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hp.com devices

Review hp.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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hp.com top markets

Explore hp.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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