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Home/Insights/Retailers/microcenter.com
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

Favicon for microcenter.commicrocenter.com

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66.7M
Revenue
Mar 26
8.1M
Sessions
Mar 26
2.0-2.5%
Conv. rate
Mar 26
$400-500
AOV
Mar 26
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Microcenter.com is an online retail platform offering a vast range of electronic products and computer hardware. The website provides customers with access to computer components, laptops, networking devices, and various electronics. Additionally, they offer a range of services including repairs, technology support, and professional advice in-store.

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microcenter.com Annual Revenue and Growth

microcenter.com's annual sales on its online store amounted to $876.4M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to decline by 50%+. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$876.4M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
microcenter.com revenue by year

microcenter.com's monthly revenueOVER TIME
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Over the past three months, microcenter.com revenue has experienced decline of 75%, compared to the preceding three months.

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microcenter.com revenue decline for last six months
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OVERVIEW
In March 2026, microcenter.com reported online sales revenue of $66,715,738, significantly surpassing the median of $162,507 in the computer hardware sector, though still behind industry leader dell.com with $137,509,608. Its conversion rate ranged from 2.00% to 2.50%, below the high benchmark of 3.43%. The average order value (AOV) stood at $400-425, compared to a high of $914 in the industry. With 8,138,663 sessions, microcenter.com trailed the highest performer, lenovo.com, at 45,877,538, while the median sessions were 37,681, indicating a strong online presence despite fierce competition.
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microcenter.com competitors

In March 2026, when comparing microcenter.com to its competitors, we see that microcenter.com had a revenue of $66,715,738 from 164,142 transactions and 8,138,663 sessions, with an average order value (AOV) of $400-425 and a conversion rate of 2.00-2.50%. In comparison, newegg.com had a higher revenue of $88,242,429 with more transactions and sessions but a slightly lower conversion rate of 1.50-2.00%. B&H Photo Video had a revenue of $63,623,049 with a higher AOV of $600-625 but a lower conversion rate of 0.50-1.00%. Dell had the highest revenue at $137,509,608 but with a much lower conversion rate of 0.00-0.50%. Asus had a revenue of $97,641,689 with a higher AOV but also a low conversion rate. CDW had the lowest revenue among the competitors at $26,177,513 but with a decent conversion rate and high AOV. Overall, microcenter.com's performance falls within the range of its competitors in terms of revenue, transactions, AOV, and conversion rate.

newegg.com screenshot
#1 newegg.com
88.2M
Revenue
12M
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
bhphotovideo.com screenshot
#2 bhphotovideo.com
63.6M
Revenue
10.3M
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
dell.com screenshot
#3 dell.com
137.5M
Revenue
29.3M
Sessions
0.0-0.5%
Conv. rate
$1100-1200
AOV
asus.com screenshot
#4 asus.com
97.6M
Revenue
34M
Sessions
0.0-0.5%
Conv. rate
$500-600
AOV
cdw.com screenshot
#5 cdw.com
26.2M
Revenue
2M
Sessions
1.0-1.5%
Conv. rate
$800-900
AOV
microcenter.com vs top market performers
microcenter.com
top retailers
conversion rate vs average order value for microcenter.com and its competitors
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Revenue share by device at microcenter.com

In March large majority of sales on microcenter.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In March large majority of sales on microcenter.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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microcenter.com channels

Identify top traffic channels that drive growth for microcenter.comand discover how performance of traffic channels has changed over time.

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microcenter.com Google Ads spend

Evaluate microcenter.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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microcenter.com devices

Review microcenter.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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microcenter.com top markets

Explore microcenter.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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microcenter.com country & global rank

Assess the ranking of microcenter.com among other retailers within its primary country and worldwide.

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