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Jul 2025
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Home/Insights/Retailers/microcenter.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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58.4M
Revenue
8.3M
Sessions
1.5-2.0%
Conv. rate
$375-400
AOV
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Microcenter.com is an online retail platform offering a vast range of electronic products and computer hardware. The website provides customers with access to computer components, laptops, networking devices, and various electronics. Additionally, they offer a range of services including repairs, technology support, and professional advice in-store.

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microcenter.com's revenueOVER TIME
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Over the past three months, microcenter.com revenue has experienced decline of 25%, compared to the preceding three months.

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microcenter.com revenue decline for last six months
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OVERVIEW
In July 2025, microcenter.com's revenue for online sales was $58,355,315, with a conversion rate of 1.50-2.00% and an average order value (AOV) of $375-400 in the COMPUTERS AND TECHNOLOGY industry. The highest conversion rate in this category is 3.69% and the highest AOV is $888, while the lowest conversion rate is 0.38% and the lowest AOV is $151. With 8,250,505 sessions, microcenter.com falls behind lenovo.com, which had 43,965,059 sessions, while the median sessions for this industry is 41,204. dell.com leads in revenue with $211,383,254.
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microcenter.com competitors

In July 2025, microcenter.com reported a revenue of $58,355,315 with 146,936 transactions and 8,250,505 sessions. The average order value (AOV) ranged between $375-400, with a conversion rate of 1.50-2.00%. When comparing these metrics to its competitors, newegg.com outperformed microcenter.com with a revenue of $97,839,766, 230,438 transactions, and 14,013,381 sessions. B&H Photo Video also had higher revenue at $60,029,398, although with fewer transactions and sessions. dell.com had the highest revenue of $211,383,254 but with a lower conversion rate. asus.com and cdw.com fell in between, with varying metrics such as revenue, transactions, sessions, AOV, and conversion rate. Overall, microcenter.com competes favorably with its competitors in terms of revenue, transactions, and sessions, but could potentially improve its AOV and conversion rate to match the top performers in the industry.

newegg.com screenshot
#1 newegg.com
97.8M
Revenue
14M
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
bhphotovideo.com screenshot
#2 bhphotovideo.com
60M
Revenue
10.9M
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
dell.com screenshot
#3 dell.com
211.4M
Revenue
39.4M
Sessions
0.0-0.5%
Conv. rate
$1000-1100
AOV
asus.com screenshot
#4 asus.com
104.3M
Revenue
35M
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
cdw.com screenshot
#5 cdw.com
17.5M
Revenue
1.9M
Sessions
1.0-1.5%
Conv. rate
$800-900
AOV
microcenter.com vs top market performers
microcenter.com
top retailers
conversion rate vs average order value for microcenter.com and its competitors
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Revenue share by device at microcenter.com

In July large majority of sales on microcenter.com, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on microcenter.com, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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microcenter.com channels

Identify top traffic channels that drive growth for microcenter.comand discover how performance of traffic channels has changed over time.

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microcenter.com Google Ads spend

Evaluate microcenter.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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microcenter.com devices

Review microcenter.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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microcenter.com top markets

Explore microcenter.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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microcenter.com country & global rank

Assess the ranking of microcenter.com among other retailers within its primary country and worldwide.

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