May 2024

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TRANSACTION INTELLIGENCE - MAY 2024 GLOBALLY

girlfriend.com

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1.5M

Revenue

476.9K

Sessions

2.5-3.0%

Conversion rate

$125-150

Average order value

Online only revenue for girlfriend.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Main country of store: UNITED STATES
Website category: BEAUTY AND COSMETICS

Girlfriend.com is a platform showcasing a range of products for women. The website offers a variety of items, such as clothing, accessories, beauty products, and home goods. Users can browse and purchase from an assortment of high-quality merchandise specifically tailored for female customers.

girlfriend.com’s revenueOVER TIME
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Over the past three months, girlfriend.com revenue has experienced decline of 26%, compared to the preceding three months.

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girlfriend.com revenue decline for last six months

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OVERVIEW

girlfriend.com's May 2024 performance metrics: revenue of $1,521,061, conversion rate of 2.50-3.00%, AOV of $125-150, and 476,945 sessions. Industry benchmarks include ulta.com with revenue of $91,595,110, a conversion rate as high as 4.25%, an AOV as high as $179, and 48,729,894 sessions from sephora.com. Median industry revenue is $80,017, conversion rate is 1.44%, AOV is $44, and sessions are 34,605. girlfriend.com is performing well compared to industry standards, particularly in terms of revenue and conversion rate.

girlfriend.com competitors

girlfriend.com has a higher revenue of $1,521,061 compared to its competitors. In terms of transactions, it falls in the middle with 12,046 transactions, while barrecore.com has the lowest at 1,207 and earthhero.com has the highest at 2,738. girlfriend.com also has the highest number of sessions at 476,945, surpassing fitnesshubshop.com with the lowest at 12,464. The average order value (AOV) for girlfriend.com is in the mid-range at $125-150, with earthhero.com having the lowest AOV at $75-100 and fitnesshubshop.com having the highest at $150-175. girlfriend.com's conversion rate is competitive at 2.50-3.00%, similar to nectarclothing.com, while barrecore.com has the highest conversion rate at 4.00-4.50% and fitnesshubshop.com has the lowest at 0.50-1.00%. Overall, girlfriend.com demonstrates strong performance across key metrics when compared to its competitors.

#1 barrecore.com

150.4K

Revenue

28.5K

Sessions

4.0-4.5%

Conv. rate

$100-125

AOV

#2 nectarclothing.com

124.9K

Revenue

31.9K

Sessions

3.0-3.5%

Conv. rate

$100-125

AOV

#3 fitatelier.com

19.5K

Revenue

Sessions

2.0-2.5%

Conv. rate

$125-150

AOV

#4 earthhero.com

269.9K

Revenue

85.1K

Sessions

3.0-3.5%

Conv. rate

$75-100

AOV

#5 fitnesshubshop.com

18.1K

Revenue

12.5K

Sessions

0.5-1.0%

Conv. rate

$150-175

AOV

CLOSEST COMPETITORSby revenue

TOP MARKET PERFORMERSby revenue

girlfriend.com vs top market performers

girlfriend.com

top retailers

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girlfriend.com brandsby revenue

Girlfriend Collective

Top retailers:shopbop.com wantable.com earthhero.com

Raven

Top retailers:amazon.de amazon.com raven.com

Shell

Top retailers:amazon.com advanceautoparts.com amazon.de

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Top retailers:amazon.com cardmachineoutlet.com ebay.com

girlfriend.com categoriesby revenue

Pants

Top retailers:levi.com gap.com lululemon.com

Clothing

Top retailers:zalando.nl macys.com ebay.com

Coats & Jackets

Top retailers:zara.com gap.com jcrew.com

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Top retailers:honeylove.com lanebryant.com thirdlove.com

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Top retailers:macys.com temu.com amazon.com

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girlfriend.com channels

Identify top traffic channels that drive growth for girlfriend.comand discover how performance of traffic channels has changed over time.

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girlfriend.com Google Ads spend

Evaluate girlfriend.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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girlfriend.com devices

Review girlfriend.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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girlfriend.com top markets

Explore girlfriend.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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