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Sep 2024
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Home/Insights/Retailers/fila.de
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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197.5K
Revenue
94.8K
Sessions
1.5-2.0%
Conversion rate
$100-125
Average order value
Online only revenue for fila.de, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Excellent sportswear, casual urban looks and trendy designs: now available in our onlineshop | FILA Europe

fila.de’s revenueOVER TIME
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Over the past three months, fila.de revenue has experienced decline of 5.6%, compared to the preceding three months.

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fila.de revenue decline for last six months
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OVERVIEW
In September 2024, fila.de, in the FASHION AND APPAREL industry, had online sales revenue of $197,543 with a conversion rate of 1.50-2.00% and an average order value of $100-125. This performance is above the median revenue of $94,472, but below the very high AOV of $399. fila.de also recorded 94,812 sessions, exceeding the median of 36,862 but falling short of the highest sessions of 175,831,303 from shein.com. Despite the competitive landscape, fila.de continues to demonstrate strong performance metrics in the online retail space.
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fila.de competitors

When comparing fila.de to its competitors in the sporting goods industry, it is evident that fila.de lags behind in terms of revenue, transactions, and sessions. fila.de generated $197,543 in revenue from 1,708 transactions and 94,812 sessions with an average order value (AOV) of $100-125 and a conversion rate of 1.50-2.00%. In contrast, fila.com leads the pack with $4,786,321 in revenue from 35,121 transactions and over 1 million sessions, boasting a higher AOV of $125-150 and a conversion rate of 3.00-3.50%. Other competitors like tennis-point.de and tennis-peters.de also outperform fila.de in terms of revenue, transactions, and sessions, indicating room for improvement in fila.de's performance metrics to compete more effectively in the market.

#1 fila.com
4.8M
Revenue
1.1M
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
#2 tennis-peters.de
350.7K
Revenue
108K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
#3 centercourt.de
425.2K
Revenue
125.5K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
#4 tennis-point.de
3.2M
Revenue
954.2K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
#5 tennistown.de
1.2M
Revenue
191.9K
Sessions
2.5-3.0%
Conv. rate
$225-250
AOV
CLOSEST COMPETITORSby revenue
Favicon for eschuhe.deeschuhe.de
Favicon for tennis-point.detennis-point.de
Favicon for tennistown.detennistown.de
Favicon for vorteilshop.comvorteilshop.com
Favicon for sizeer.desizeer.de
Favicon for diadora.comdiadora.com
Favicon for centercourt.decentercourt.de
Favicon for tennis-peters.detennis-peters.de
Favicon for shoesensation.comshoesensation.com
Favicon for satch.comsatch.com
Favicon for fila.defila.de
$197.5K
Favicon for lotto.itlotto.it
TOP MARKET PERFORMERSby revenue
1
Favicon for sportsdirect.comsportsdirect.com
$52.2M
2
Favicon for deichmann.comdeichmann.com
3
Favicon for jdsports.dejdsports.de
4
Favicon for fila.comfila.com
5
Favicon for eschuhe.deeschuhe.de
6
Favicon for tennis-point.detennis-point.de
7
Favicon for tennistown.detennistown.de
8
Favicon for vorteilshop.comvorteilshop.com
9
Favicon for sizeer.desizeer.de
10
Favicon for diadora.comdiadora.com
fila.de vs top market performers
fila.de
top retailers
conversion rate vs average order value for fila.de and its competitors
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fila.de brandsby revenue

1
Logo for herrenHerren
Top retailers:ernstings-family.defootlocker.deengelhorn.de
2
Logo for sportschuheSportschuhe
3
Logo for kinderKinder
Top retailers:rewe.deamazon.dedsquared2.com
4
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Top retailers:jcpenney.comuniqlo.comfootlocker.co.uk

fila.de categoriesby revenue

1
Shorts
Top retailers:gymshark.comlululemon.comvuoriclothing.com
2
Shoes
Top retailers:nike.comdsw.comzappos.com
3
Swimwear
Top retailers:cupshe.comfabletics.comswimsuitsforall.com
4
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Top retailers:hm.comuniqlo.comamazon.com
5
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Top retailers:levi.comgap.comlululemon.com
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brands overtime comparison

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fila.de channels

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fila.de Google Ads spend

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fila.de devices

Review fila.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fila.de top markets

Explore fila.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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fila.de country & global rank

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