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Sep 2025
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Home/Insights/Retailers/jdsports.co.uk
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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42.5M
Revenue
Sep 25
10.3M
Sessions
Sep 25
2.5-3.0%
Conv. rate
Sep 25
$125-150
AOV
Sep 25
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jdsports.co.uk is an online retailer that offers a wide range of sports clothing and footwear. The website sells various brands and styles for athletic trainers, clothing, and accessories for men, women, and children. Their inventory includes products for multiple sports and a range of athletic and casual styles.

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jdsports.co.uk Annual Revenue and Growth

jdsports.co.uk's annual sales on its online store amounted to $629.4M in 2024, down 5-10% from the previous year. For 2025, revenue is expected to decline by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$629.4M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
jdsports.co.uk revenue by year

jdsports.co.uk's monthly revenueOVER TIME
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Over the past three months, jdsports.co.uk revenue has experienced decline of 14%, compared to the preceding three months.

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jdsports.co.uk revenue decline for last six months
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OVERVIEW
In September 2025, jdsports.co.uk generated online sales revenue of $42,510,255, significantly below the FASHION AND APPAREL median of $74,931, with a conversion rate between 2.50-3.00%, close to the high of 3.2% in the industry. The average order value (AOV) ranged from $125-150, under the sector's high of $382, and the site attracted 10,317,647 sessions, far from the 297,137,690 sessions of industry leader shein.com, while the median sessions were only 34,221. Overall, jdsports.co.uk exhibits solid performance metrics, albeit with room for improvement compared to top competitors.
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jdsports.co.uk competitors

In September 2025, jdsports.co.uk generated a revenue of £42,510,255 with 307,358 transactions and 10,317,647 sessions, boasting an average order value (AOV) of £125-150 and a conversion rate of 2.50-3.00%. Compared to its competitors, Sports Direct outperformed JD Sports with a revenue of £66,049,606, 838,882 transactions, and 19,612,701 sessions, showcasing a lower AOV of £75-100 but a higher conversion rate of 4.00-4.50%. Nike dominated the market with a staggering revenue of £236,076,012, 1,880,990 transactions, and 99,991,687 sessions, sharing a similar AOV to JD Sports at £125-150 but with a lower conversion rate of 1.50-2.00%. Footasylum, Zalando, and Schuh fell behind JD Sports in terms of revenue, transactions, and sessions, but each displayed competitive AOVs and conversion rates within the industry standards.

sportsdirect.com screenshot
#1 sportsdirect.com
66M
Revenue
19.6M
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
nike.com screenshot
#2 nike.com
236.1M
Revenue
100M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
footasylum.com screenshot
#3 footasylum.com
8M
Revenue
3.5M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
zalando.co.uk screenshot
#4 zalando.co.uk
4.8M
Revenue
2.8M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
schuh.co.uk screenshot
#5 schuh.co.uk
21.2M
Revenue
7.1M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
jdsports.co.uk vs top market performers
jdsports.co.uk
top retailers
conversion rate vs average order value for jdsports.co.uk and its competitors
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Revenue share by device at jdsports.co.uk

In September large majority of sales on jdsports.co.uk, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.

In September large majority of sales on jdsports.co.uk, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.
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jdsports.co.uk channels

Identify top traffic channels that drive growth for jdsports.co.ukand discover how performance of traffic channels has changed over time.

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jdsports.co.uk Google Ads spend

Evaluate jdsports.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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jdsports.co.uk devices

Review jdsports.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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jdsports.co.uk top markets

Explore jdsports.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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jdsports.co.uk country & global rank

Assess the ranking of jdsports.co.uk among other retailers within its primary country and worldwide.

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