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Sep 2024
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Home/Insights/Retailers/sightmark.com
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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209.1K
Revenue
99.2K
Sessions
0.5-1.0%
Conversion rate
$250-275
Average order value
Online only revenue for sightmark.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Sightmark.com is an online platform that offers a wide range of optical products for outdoor enthusiasts and hunters. The website showcases an extensive selection of riflescopes, red dot sights, night vision monoculars, and rangefinders, providing customers with various tools and accessories to enhance shooting accuracy and target acquisition.

sightmark.com’s revenueOVER TIME
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Over the past three months, sightmark.com revenue has experienced decline of 2.5%, compared to the preceding three months.

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sightmark.com revenue decline for last six months
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OVERVIEW
In September 2024, sightmark.com in the SPORTS industry had online sales revenue of $209,084, with a median revenue of $126,938. The conversion rate ranged from 0.50-1.00%, while a very high conversion rate was 2.57% and a very low was 0.55%. The average order value (AOV) was $250-275, with a very high AOV of $678 and a very low of $107. The website had 99,179 sessions, compared to the highest at 11,900,296 for gunbroker.com, and a median of 41,866 sessions in the SPORTS category.
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sightmark.com competitors

In comparison to its competitors, sightmark.com outperforms both nightvisionguys.com and crimsontrace.com in terms of revenue and transactions. sightmark.com generated a revenue of $209,084 with 775 transactions from 99,179 sessions, while nightvisionguys.com had a revenue of $180,000 with 186 transactions from 34,508 sessions, and crimsontrace.com generated $159,406 in revenue with 857 transactions from 99,447 sessions. Despite having a lower average order value (AOV) range of $250-275 compared to nightvisionguys.com's AOV range of $950-975 and crimsontrace.com's AOV range of $175-200, sightmark.com still manages to maintain a competitive conversion rate of 0.50-1.00 similar to its competitors. Overall, sightmark.com demonstrates strong performance in terms of revenue and transactions within the industry.

#1 nightvisionguys.com
180K
Revenue
34.5K
Sessions
0.5-1.0%
Conv. rate
$900-1000
AOV
#2 crimsontrace.com
159.4K
Revenue
99.4K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
sightmark.com vs top market performers
sightmark.com
top retailers
conversion rate vs average order value for sightmark.com and its competitors
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sightmark.com brandsby revenue

sightmark.com categoriesby revenue

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sightmark.com channels

Identify top traffic channels that drive growth for sightmark.comand discover how performance of traffic channels has changed over time.

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sightmark.com Google Ads spend

Evaluate sightmark.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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sightmark.com devices

Review sightmark.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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sightmark.com top markets

Explore sightmark.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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sightmark.com country & global rank

Assess the ranking of sightmark.com among other retailers within its primary country and worldwide.

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