Grips
Mar 2024
All countries
Home/Insights/Retailers/purlsoho.com
TRANSACTION INTELLIGENCE - MAR 2024 GLOBALLY

Favicon for purlsoho.compurlsoho.com

Get purlsoho.com updates
Book a demo
4.2M
Revenue
1.3M
Sessions
1.5-2.0%
Conversion rate
$175-200
Average order value
Online only revenue for purlsoho.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.
  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Purlsoho.com is a website that features a variety of knitting, crochet, and sewing supplies. Their inventory includes yarn, fabric, needles, and patterns for crafting enthusiasts. The website provides a wide range of materials and resources, catering to those interested in creative projects with exceptional craftsmanship.

purlsoho.com’s revenueOVER TIME
View real-time data

Over the past three months, purlsoho.com revenue has experienced decline of 11%, compared to the preceding three months.

View real-time data
purlsoho.com revenue decline for last six months
Talk to a product specialist to get monthly figures and review YoY comparison
Book a demo
OVERVIEW
In March 2024, purlsoho.com, in the HOME AND GARDEN industry, generated $4,211,270 in online sales, with a conversion rate of 1.50-2.00% and an AOV of $175-200. The website had 1,326,349 sessions, compared to a median of 49,361 in the industry. The highest online store revenue in the category was harborfreight.com at $139,932,392, with a conversion rate of 2.96% and an AOV of $685. Despite performing below the highest benchmarks, purlsoho.com maintains a competitive position in the industry.
Read more

purlsoho.com competitors

When comparing purlsoho.com to its competitors in the online knitting and crafting industry, purlsoho.com stands out as a leader in revenue generation with $4,211,270, significantly higher than its closest competitor. In terms of transactions, purlsoho.com also surpasses its competitors with 22,530 transactions, showcasing a strong customer base and engagement. However, when looking at conversion rates, purlsoho.com falls slightly behind some competitors, with a rate of 1.50-2.00%. This indicates potential room for improvement in converting sessions into transactions. Additionally, purlsoho.com's Average Order Value (AOV) falls within the mid-range compared to its competitors, at $175-200. Overall, purlsoho.com maintains a strong position in the market in terms of revenue and transactions, but could focus on improving conversion rates to further solidify its dominance in the industry.

#1 studioknitsf.com
388.2K
Revenue
180.6K
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
#2 woolandthegang.com
981.7K
Revenue
237.2K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
#3 cocoknits.com
54.7K
Revenue
66.4K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
#4 interweave.com
294.4K
Revenue
375.3K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
#5 knitpicks.com
1.6M
Revenue
510.8K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
purlsoho.com vs top market performers
purlsoho.com
top retailers
conversion rate vs average order value for purlsoho.com and its competitors
Talk to a product specialist to see all the competitors
Book a demo

purlsoho.com brandsby revenue

1
Logo for purl sohoPurl Soho
2
Logo for the oxford companyThe Oxford Company
3
Logo for skacelSkacel

purlsoho.com categoriesby revenue

Review the entire assortment of this retailer and thousands of others in the Grips app
Book a demo
brands overtime comparison

Gain even more insights with the Grips app

purlsoho.com channels

Identify top traffic channels that drive growth for purlsoho.comand discover how performance of traffic channels has changed over time.

Book a demo

purlsoho.com Google Ads spend

Evaluate purlsoho.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Book a demo

purlsoho.com devices

Review purlsoho.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Book a demo

purlsoho.com top markets

Explore purlsoho.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Book a demo

purlsoho.com country & global rank

Assess the ranking of purlsoho.com among other retailers within its primary country and worldwide.

Book a demo
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard