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Jul 2025
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Home/Insights/Retailers/woolandthegang.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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507.1K
Revenue
142.3K
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
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  • Main country of store: UNITED KINGDOM
  • Website category: HOME AND GARDEN

Welcome to Wool and the Gang! Discover hundreds of our DIY knit and crochet kits using our sustainably sourced yarns and become a knitspiration.

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woolandthegang.com's revenueOVER TIME
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Over the past three months, woolandthegang.com revenue has experienced decline of 40%, compared to the preceding three months.

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woolandthegang.com revenue decline for last six months
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OVERVIEW
woolandthegang.com, in the home_and_garden industry, had a revenue of $507,102, a conversion rate of 1.00-1.50%, an AOV of $225-250, and 142,315 sessions in July 2025, with the largest online store being homedepot.com with a revenue of $1,339,846,577 and 175,364,207 sessions. The median revenue in the category is $124,626, the median sessions are 36,567, a high conversion rate is 3.28%, a low conversion rate is 0.62%, a high AOV is $673, and a low AOV is $93.
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woolandthegang.com competitors

In July 2025, woolandthegang.com reported a revenue of $507,102 with 2,102 transactions and 142,315 sessions, boasting an average order value (AOV) of $225-$250 and a conversion rate of 1.00-1.50%. Comparing this data to its competitors, studioknitsf.com closely mirrors woolandthegang.com with a revenue of $517,516, 2,294 transactions, and 180,165 sessions, while maintaining the same AOV and conversion rate. On the other hand, weareknitters.com lags behind with a significantly lower revenue of $47,680, 503 transactions, and 68,060 sessions, and a lower AOV of $75-$100 and conversion rate of 0.50-1.00%. purlsoho.com, knitpicks.com, and yarn.com all surpass woolandthegang.com in terms of revenue, transactions, and sessions, with varying AOV and conversion rates that either align or exceed woolandthegang.com's performance.

purlsoho.com screenshot
#1 purlsoho.com
1.3M
Revenue
853.8K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
oenling.com screenshot
#2 oenling.com
56.7K
Revenue
62.5K
Sessions
2.0-2.5%
Conv. rate
$25-50
AOV
lionbrand.com screenshot
#3 lionbrand.com
844.2K
Revenue
1.2M
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
yarnspirations.com screenshot
#4 yarnspirations.com
1.6M
Revenue
1.7M
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
studioknitsf.com screenshot
#5 studioknitsf.com
517.5K
Revenue
180.2K
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
woolandthegang.com vs top market performers
woolandthegang.com
top retailers
conversion rate vs average order value for woolandthegang.com and its competitors
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Revenue share by device at woolandthegang.com

In July large majority of sales on woolandthegang.com, 88% was finalized on desktop devices, with 12% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on woolandthegang.com, 88% was finalized on desktop devices, with 12% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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woolandthegang.com channels

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woolandthegang.com Google Ads spend

Evaluate woolandthegang.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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woolandthegang.com devices

Review woolandthegang.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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woolandthegang.com top markets

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woolandthegang.com country & global rank

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