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Oct 2025
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Home/Insights/Retailers/kauf-unique.de
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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1.3M
Revenue
Oct 25
417.6K
Sessions
Oct 25
0.5-1.0%
Conv. rate
Oct 25
$400-500
AOV
Oct 25
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  • Main country of store: GERMANY
  • Website category: HOME AND GARDEN

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kauf-unique.de's monthly revenueOVER TIME
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Over the past three months, kauf-unique.de revenue has experienced decline of 19%, compared to the preceding three months.

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kauf-unique.de revenue decline for last six months
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OVERVIEW
In October 2025, kauf-unique.de achieved online sales revenue of $1,296,900, significantly exceeding the home_and_garden median of $117,921, yet falling short of industry leader homedepot.com, which reported $1,418,970,899. The site’s conversion rate ranged from 0.50-1.00%, below the high benchmark of 3.47%, with an average order value (AOV) between $425-450, while the high for the sector is $676. kauf-unique.de attracted 417,591 sessions, greatly surpassing the median of 30,856, yet markedly less than the leader's 152,722,965 sessions, indicating a strong presence in its category.
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kauf-unique.de competitors

In October 2025, kauf-unique.de generated a revenue of 1,296,900 with 2,882 transactions and 417,591 sessions, boasting an average order value (AOV) of 425-450 and a conversion rate of 0.50-1.00. Comparatively, beliani.de outperformed kauf-unique.de with a revenue of 4,013,477 from 10,628 transactions and 542,085 sessions, offering an AOV of 375-400 and a conversion rate of 1.50-2.00. maisonsdumonde.com excelled with a revenue of 59,151,814, 178,416 transactions, and 11,619,737 sessions, along with an AOV of 325-350 and a conversion rate of 1.50-2.00. While kauf-unique.de fell behind in revenue compared to competitors like home24.de and riess-ambiente.net, it maintained a similar conversion rate range. Despite this, pharao24.de had a significantly lower conversion rate than kauf-unique.de. Overall, kauf-unique.de faces stiff competition in the online furniture market, especially in terms of revenue and sessions.

beliani.de screenshot
#1 beliani.de
4M
Revenue
542.1K
Sessions
1.5-2.0%
Conv. rate
$375-400
AOV
maisonsdumonde.com screenshot
#2 maisonsdumonde.com
59.2M
Revenue
11.6M
Sessions
1.5-2.0%
Conv. rate
$325-350
AOV
pharao24.de screenshot
#3 pharao24.de
739.4K
Revenue
334.1K
Sessions
0.0-0.5%
Conv. rate
$800-900
AOV
home24.de screenshot
#4 home24.de
25.5M
Revenue
5.5M
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
riess-ambiente.net screenshot
#5 riess-ambiente.net
1.8M
Revenue
546.1K
Sessions
0.5-1.0%
Conv. rate
$375-400
AOV
kauf-unique.de vs top market performers
kauf-unique.de
top retailers
conversion rate vs average order value for kauf-unique.de and its competitors
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Revenue share by device at kauf-unique.de

In October large majority of sales on kauf-unique.de, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on kauf-unique.de, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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kauf-unique.de channels

Identify top traffic channels that drive growth for kauf-unique.deand discover how performance of traffic channels has changed over time.

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kauf-unique.de Google Ads spend

Evaluate kauf-unique.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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kauf-unique.de devices

Review kauf-unique.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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kauf-unique.de top markets

Explore kauf-unique.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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kauf-unique.de country & global rank

Assess the ranking of kauf-unique.de among other retailers within its primary country and worldwide.

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