Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Sep 2025
All countries
Home/Insights/Retailers/allnatura.de
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for allnatura.deallnatura.de

Start benchmarking for free
Sign in with GoogleSign up with Google
409.4K
Revenue
Sep 25
199.3K
Sessions
Sep 25
0.0-0.5%
Conv. rate
Sep 25
$500-600
AOV
Sep 25
Loading...
  • Main country of store: GERMANY
  • Website category: HOME AND GARDEN

The website allnatura.de offers a wide range of products. Their inventory includes various items such as furniture, mattresses, bedding, textiles, and home accessories. The platform primarily focuses on selling environmentally friendly and natural products, aiming to provide customers with sustainable options for enhancing their living spaces.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

allnatura.de Annual Revenue and Growth

allnatura.de's annual sales on its online store amounted to $15.6M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$15.6M
Annual growth forecast2024/2025
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
allnatura.de revenue by year

allnatura.de's monthly revenueOVER TIME
View real-time data

Over the past three months, allnatura.de revenue has experienced decline of 27%, compared to the preceding three months.

View real-time data
allnatura.de revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In September 2025, allnatura.de generated $409,440 in online sales, significantly surpassing the home and garden median of $113,901, yet far behind industry leader homedepot.com with $1,279,366,314. The site's conversion rate was between 0.00-0.50%, well below the high end of 3.36% for the sector, while its average order value (AOV) ranged from $500 to $525, lower than the peak AOV of $677. Additionally, allnatura.de attracted 199,252 sessions, markedly higher than the median of 32,433, yet minuscule compared to homedepot.com’s 148,597,767 sessions, indicating room for improvement in engagement and conversion.
Read more

allnatura.de competitors

In September 2025, when comparing allnatura.de to its competitors, we see that betten.de has the highest revenue at 845,320, followed by massivmoebel24.de with 973,266. allnatura.de falls in the middle with a revenue of 409,440. In terms of transactions, massivmoebel24.de leads with 1,403, while allnatura.de has 793 transactions. When it comes to sessions, wohnen.de has the highest at 249,807, whereas allnatura.de has 199,252 sessions. In terms of Average Order Value (AOV), betten.de leads with 1050-1075, while allnatura.de has an AOV of 500-525. Despite having a lower AOV compared to some competitors, allnatura.de maintains a competitive position in the market with consistent conversion rates ranging from 0.00-0.50%.

betten.de screenshot
#1 betten.de
845.3K
Revenue
220.2K
Sessions
0.0-0.5%
Conv. rate
$1000-1100
AOV
wohnen.de screenshot
#2 wohnen.de
651.2K
Revenue
249.8K
Sessions
0.0-0.5%
Conv. rate
$500-600
AOV
pharao24.de screenshot
#3 pharao24.de
601.3K
Revenue
261K
Sessions
0.0-0.5%
Conv. rate
$800-900
AOV
massivmoebel24.de screenshot
#4 massivmoebel24.de
973.3K
Revenue
224.9K
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
oeko-planet.com screenshot
#5 oeko-planet.com
224.6K
Revenue
40.8K
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
allnatura.de vs top market performers
allnatura.de
top retailers
conversion rate vs average order value for allnatura.de and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at allnatura.de

In September large majority of sales on allnatura.de, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on allnatura.de, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

allnatura.de channels

Identify top traffic channels that drive growth for allnatura.deand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

allnatura.de Google Ads spend

Evaluate allnatura.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

allnatura.de devices

Review allnatura.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

allnatura.de top markets

Explore allnatura.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

allnatura.de country & global rank

Assess the ranking of allnatura.de among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard