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Mar 2024
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TRANSACTION INTELLIGENCE - MAR 2024 GLOBALLY

Favicon for partycity.compartycity.com

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3.8M
Revenue
4.8M
Sessions
1.5-2.0%
Conversion rate
$50-75
Average order value
Online only revenue for partycity.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.
  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

Partycity.com is an online retailer offering a wide range of party supplies and decorations. They provide items like balloons, costumes, tableware, and party favors for various occasions. The website also offers themed sections for different holidays and events, serving as a one-stop shop for party planning needs.

partycity.com’s revenueOVER TIME
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Over the past three months, partycity.com revenue has experienced decline of 66%, compared to the preceding three months.

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partycity.com revenue decline for last six months
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OVERVIEW
In March 2024, partycity.com in the e-commerce_and_shopping industry had online sales revenue of $3,772,649, a conversion rate of 1.50-2.00%, and an average order value of $50-75. With 4,843,024 sessions, it falls below the industry's highest in qvc.com with $110,862,394 revenue, 3.39% conversion rate, $352 AOV, and 27,729,043 sessions. The industry's median revenue is $136,892, conversion rate is 0.88%, AOV is $59, and sessions are 58,563, respectively.
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partycity.com competitors

In comparing partycity.com to its competitors, we can see that Michael's stands out with a significantly higher revenue of $63,087,034 and a large number of transactions at 886,044. Their conversion rate is also higher at 3.00-3.50%, indicating a strong ability to turn sessions into sales. In terms of revenue, halloweencostumes.com follows with $1,206,044, but with a lower number of transactions and sessions compared to PartyCity. orientaltrading.com also presents strong numbers with $5,877,771 in revenue and a high conversion rate of 1.50-2.00%. PartyCity falls in between with $3,772,649 in revenue, 73,967 transactions, and 4,843,024 sessions, showcasing solid performance in the party supply industry. While spirithalloween.com lags behind in revenue and transactions, they still maintain a respectable conversion rate similar to PartyCity.

#1 spirithalloween.com
419.9K
Revenue
602.7K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
#2 halloweencostumes.com
1.2M
Revenue
1.3M
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
#3 orientaltrading.com
5.9M
Revenue
4.4M
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
#4 halloweenexpress.com
39.8K
Revenue
71.8K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
#5 michaels.com
63.1M
Revenue
27.7M
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
partycity.com vs top market performers
partycity.com
top retailers
conversion rate vs average order value for partycity.com and its competitors
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partycity.com brandsby revenue

1
Logo for see all baking suppliesSee All Baking Supplies
2
Logo for see all funny costumesSee All Funny Costumes
3
Logo for see all toy story costumesSee All Toy Story Costumes

partycity.com categoriesby revenue

1
Costumes
2
Home & Garden
3
Toys & Games
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brands overtime comparison

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partycity.com channels

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partycity.com Google Ads spend

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partycity.com devices

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partycity.com top markets

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partycity.com country & global rank

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