Mar 2024

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TRANSACTION INTELLIGENCE - MAR 2024 GLOBALLY

overstock.com

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3.1M

Revenue

562.2K

Sessions

1.5-2.0%

Conversion rate

$300-325

Average order value

Online only revenue for overstock.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Main country of store: UNITED STATES
Website category: HOME AND GARDEN

Overstock.com is an online retailer that offers a wide range of products. Their inventory encompasses furniture, home decor, bedding, electronics, clothing, accessories, pet supplies, and more. The website provides customers with discounted prices and a platform to sell excess inventory from various vendors around the world.

overstock.com’s revenueOVER TIME
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Over the past three months, overstock.com revenue has experienced decline of 45%, compared to the preceding three months.

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overstock.com revenue decline for last six months

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OVERVIEW

In March 2024, overstock.com in the HOME AND GARDEN industry had a revenue of $3,143,826, a conversion rate of 1.50-2.00%, an AOV of $300-325, and 562,161 sessions. The median revenue was $194,550, the highest revenue was $139,932,392 from harborfreight.com, the highest conversion rate was 2.96%, the lowest conversion rate was 0.75%, the highest AOV was $685, the lowest AOV was $93, the highest number of sessions was 45,517,921 from harborfreight.com, and the median sessions were 49,361.

overstock.com competitors

overstock.com's revenue of $3,143,826 falls below competitors like wayfair.com, which boasts a revenue of $874,242,906. However, overstock.com has a higher average order value (AOV) range of $300-$325 compared to Wayfair's $375-$400. In terms of transactions, overstock.com recorded 10,122 transactions, whereas wayfair.com had 2,243,845 transactions. overstock.com's conversion rate of 1.50-2.00% is also lower than wayfair.com's 2.00-2.50%. When comparing to ikea.com, overstock.com's revenue is lower, but its AOV range is higher. ashleyfurniture.com, with a much lower revenue than overstock.com, has a significantly higher AOV range. bedbathandbeyond.com has a higher conversion rate but a lower AOV compared to overstock.com. crateandbarrel.com, with the lowest revenue among the competitors, has a higher AOV range but a lower conversion rate than overstock.com.

#1 wayfair.com

874.2M

Revenue

96.5M

Sessions

2.0-2.5%

Conv. rate

$375-400

AOV

#2 bedbathandbeyond.com

115.3M

Revenue

29.9M

Sessions

3.0-3.5%

Conv. rate

$100-125

AOV

#3 crateandbarrel.com

30.7M

Revenue

7.2M

Sessions

0.5-1.0%

Conv. rate

$600-700

AOV

#4 ikea.com

553.9M

Revenue

185.3M

Sessions

0.5-1.0%

Conv. rate

$350-375

AOV

#5 ashleyfurniture.com

81.2M

Revenue

15.7M

Sessions

0.0-0.5%

Conv. rate

$1100-1200

AOV

CLOSEST COMPETITORSby revenue

TOP MARKET PERFORMERSby revenue

overstock.com vs top market performers

overstock.com

top retailers

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overstock.com brandsby revenue

Wall Mirrors

Benzara

Top retailers:walmart.com englishelm.com benzara.com

Easter

Top retailers:fivebelow.com walmart.com stockx.com

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Top retailers:inspireq.com

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Top retailers:walmart.com furniture.com wayfair.com

overstock.com categoriesby revenue

Sofas

Top retailers:wayfair.com ashleyfurniture.com biglots.com

Beds & Bed Frames

Top retailers:sleepnumber.com americanfreight.com wayfair.com

Outdoor Furniture Sets

Top retailers:walmart.com wayfair.com samsclub.com

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Top retailers:wayfair.com la-z-boy.com biglots.com

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Top retailers:ebay.com temu.com etsy.com

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overstock.com channels

Identify top traffic channels that drive growth for overstock.comand discover how performance of traffic channels has changed over time.

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overstock.com Google Ads spend

Evaluate overstock.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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overstock.com devices

Review overstock.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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overstock.com top markets

Explore overstock.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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