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Oct 2025
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Home/Insights/Retailers/anastasiabeverlyhills.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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505.5K
Revenue
Oct 25
437.1K
Sessions
Oct 25
2.0-2.5%
Conv. rate
Oct 25
$50-75
AOV
Oct 25
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Anastasia Beverly Hills website offers a range of cosmetics, exclusively focusing on eye, lip, and brow products. Founded by Anastasia Soare, the brand places emphasis on high-quality, cruelty-free makeup. The website provides detailed product information and various beauty tools, allowing customers to effortlessly enhance their features.

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anastasiabeverlyhills.com Annual Revenue and Growth

anastasiabeverlyhills.com's annual sales on its online store amounted to $6.3M in 2024, up 5-10% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$6.3M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
anastasiabeverlyhills.com revenue by year

anastasiabeverlyhills.com's monthly revenueOVER TIME
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Over the past three months, anastasiabeverlyhills.com revenue has experienced growth of 25%, compared to the preceding three months.

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anastasiabeverlyhills.com revenue growth for last six months
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OVERVIEW
In October 2025, anastasiabeverlyhills.com generated $505,540 in online sales, significantly surpassing the BEAUTY AND COSMETICS median of $41,294, while its conversion rate ranged from 2.00% to 2.50%, below the category's high of 4.65%. The Average Order Value (AOV) was between $50 and $75, less than the impressive high of $202, and the site attracted 437,050 sessions, considerably higher than the median of 18,156 but far behind sephora.com's record of 49,510,502 sessions, highlighting both strengths and areas for growth within a competitive market landscape.
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anastasiabeverlyhills.com competitors

In October 2025, anastasiabeverlyhills.com generated $505,540 in revenue from 9,055 transactions and 437,050 sessions, with an average order value (AOV) ranging from $50 to $75 and a conversion rate of 2.00-2.50%. In comparison, makeupforever.com outperformed anastasiabeverlyhills.com with revenue of $1,630,815 from 12,574 transactions and 525,088 sessions, AOV of $125-$150, and a similar conversion rate. However, anastasiabeverlyhills.com had a higher conversion rate than some competitors like madluvv.com and frendsbeauty.com. gabrielcosmeticsinc.com had a lower revenue than anastasiabeverlyhills.com but a higher conversion rate. Overall, anastasiabeverlyhills.com performed well in terms of revenue and conversion rate compared to its competitors in the beauty industry.

madluvv.com screenshot
#1 madluvv.com
26.1K
Revenue
17K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
makeupforever.com screenshot
#2 makeupforever.com
1.6M
Revenue
525.1K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
frendsbeauty.com screenshot
#3 frendsbeauty.com
99.3K
Revenue
44K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
gabrielcosmeticsinc.com screenshot
#4 gabrielcosmeticsinc.com
18.9K
Revenue
9.5K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
beautylish.com screenshot
#5 beautylish.com
1.6M
Revenue
645.2K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
anastasiabeverlyhills.com vs top market performers
anastasiabeverlyhills.com
top retailers
conversion rate vs average order value for anastasiabeverlyhills.com and its competitors
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Revenue share by device at anastasiabeverlyhills.com

In October large majority of sales on anastasiabeverlyhills.com, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on anastasiabeverlyhills.com, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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anastasiabeverlyhills.com channels

Identify top traffic channels that drive growth for anastasiabeverlyhills.comand discover how performance of traffic channels has changed over time.

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anastasiabeverlyhills.com Google Ads spend

Evaluate anastasiabeverlyhills.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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anastasiabeverlyhills.com devices

Review anastasiabeverlyhills.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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anastasiabeverlyhills.com top markets

Explore anastasiabeverlyhills.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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anastasiabeverlyhills.com country & global rank

Assess the ranking of anastasiabeverlyhills.com among other retailers within its primary country and worldwide.

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