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Home/Insights/Retailers/anastasiabeverlyhills.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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724.4K
Revenue
Nov 25
571.2K
Sessions
Nov 25
2.0-2.5%
Conv. rate
Nov 25
$50-75
AOV
Nov 25
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Anastasia Beverly Hills website offers a range of cosmetics, exclusively focusing on eye, lip, and brow products. Founded by Anastasia Soare, the brand places emphasis on high-quality, cruelty-free makeup. The website provides detailed product information and various beauty tools, allowing customers to effortlessly enhance their features.

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anastasiabeverlyhills.com Annual Revenue and Growth

anastasiabeverlyhills.com's annual sales on its online store amounted to $6.3M in 2024, up 5-10% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$6.3M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
anastasiabeverlyhills.com revenue by year

anastasiabeverlyhills.com's monthly revenueOVER TIME
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Over the past three months, anastasiabeverlyhills.com revenue has experienced growth of 97%, compared to the preceding three months.

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anastasiabeverlyhills.com revenue growth for last six months
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OVERVIEW
In November 2025, anastasiabeverlyhills.com generated $724,429 in online sales, significantly outperforming the BEAUTY AND COSMETICS median of $52,547, though still far behind ulta.com’s $145,643,880. The site recorded a conversion rate of 2.00-2.50%, below the industry high of 5.32%, while its average order value (AOV) ranged from $50-75, compared to the industry high of $204. With 571,192 sessions, anastasiabeverlyhills.com far exceeded the median of 19,748 but remained a fraction of sephora.com’s staggering 76,114,809 sessions, illustrating both growth potential and competitive challenges in the beauty and cosmetics market.
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anastasiabeverlyhills.com competitors

In November 2025, anastasiabeverlyhills.com generated a revenue of $724,429 with 13,382 transactions and 571,192 sessions, boasting an average order value (AOV) of $50-75 and a conversion rate of 2.00-2.50%. Comparing this data to its competitors, makeupforever.com outperformed anastasiabeverlyhills.com with a revenue of $1,818,440, 14,150 transactions, and 471,244 sessions. makeupforever.com also had a higher AOV of $125-150 and a slightly better conversion rate of 2.50-3.00%. On the other hand, beautylish.com also surpassed anastasiabeverlyhills.com in terms of revenue, transactions, and sessions, with $1,683,994 in revenue, 12,343 transactions, and 727,757 sessions. However, anastasiabeverlyhills.com had a more competitive AOV and conversion rate compared to some of its other competitors such as madluvv.com, frendsbeauty.com, and gabrielcosmeticsinc.com.

madluvv.com screenshot
#1 madluvv.com
37.5K
Revenue
21.6K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
makeupforever.com screenshot
#2 makeupforever.com
1.8M
Revenue
471.2K
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
frendsbeauty.com screenshot
#3 frendsbeauty.com
88.4K
Revenue
44.5K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
gabrielcosmeticsinc.com screenshot
#4 gabrielcosmeticsinc.com
19.4K
Revenue
9.6K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
beautylish.com screenshot
#5 beautylish.com
1.7M
Revenue
727.8K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
anastasiabeverlyhills.com vs top market performers
anastasiabeverlyhills.com
top retailers
conversion rate vs average order value for anastasiabeverlyhills.com and its competitors
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Revenue share by device at anastasiabeverlyhills.com

In November large majority of sales on anastasiabeverlyhills.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on anastasiabeverlyhills.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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anastasiabeverlyhills.com channels

Identify top traffic channels that drive growth for anastasiabeverlyhills.comand discover how performance of traffic channels has changed over time.

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anastasiabeverlyhills.com Google Ads spend

Evaluate anastasiabeverlyhills.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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anastasiabeverlyhills.com devices

Review anastasiabeverlyhills.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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anastasiabeverlyhills.com top markets

Explore anastasiabeverlyhills.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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anastasiabeverlyhills.com country & global rank

Assess the ranking of anastasiabeverlyhills.com among other retailers within its primary country and worldwide.

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