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TRANSACTION INTELLIGENCE - MAR 2024 GLOBALLY

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9.3M
Revenue
2.4M
Sessions
2.0-2.5%
Conversion rate
$175-200
Average order value
Online only revenue for musiciansfriend.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Musicians Friend offers a comprehensive range of musical instruments, equipment, accessories, and resources for musicians of all levels. Their inventory features guitars, drums, keyboards, audio gear, live sound equipment, recording tools, DJ equipment, band and orchestra instruments, as well as sheet music, instructional books, and software.

musiciansfriend.com’s revenueOVER TIME
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Over the past three months, musiciansfriend.com revenue has experienced decline of 8.8%, compared to the preceding three months.

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musiciansfriend.com revenue decline for last six months
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OVERVIEW
In March 2024, musiciansfriend.com, an MUSIC industry website, generated $9,251,920 in online sales, with a conversion rate of 2.00-2.50% and an average order value (AOV) of $175-200. With 2,428,672 sessions, it falls below the median of 31,648 but remains competitive within its category. The largest store in this category, thomann.de, earned $124,670,085 in revenue, with reverb.com leading in sessions at 16,690,443. While musiciansfriend.com's metrics are solid, there is room for improvement to reach the high conversion rate of 2.72% and AOV of $643 in the MUSIC industry.
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musiciansfriend.com competitors

musiciansfriend.com, with a revenue of $9,251,920 from 52,142 transactions and 2,428,672 sessions, boasts an average order value (AOV) of $175-200 and a conversion rate of 2.00-2.50%. When compared to its competitors, musiciansfriend.com falls slightly behind in revenue and transactions to sweetwater.com, which leads the pack with $88,521,739 in revenue from 181,674 transactions and 14,529,086 sessions. However, musiciansfriend.com surpasses gear4music.com, samash.com, guitarcenter.com, and reverb.com in both AOV and conversion rate metrics. While samash.com has the highest AOV of $700-725, musiciansfriend.com still manages to outperform it in terms of conversion rate. Overall, musiciansfriend.com holds its ground in the competitive online music equipment retail market, showcasing a balance of solid performance across key metrics when compared to its counterparts.

#1 guitarcenter.com
36.6M
Revenue
8M
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
#2 samash.com
5.7M
Revenue
753.9K
Sessions
1.0-1.5%
Conv. rate
$700-800
AOV
#3 zzounds.com
16.7M
Revenue
2M
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
#4 sweetwater.com
88.5M
Revenue
14.5M
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
#5 reverb.com
120M
Revenue
16.7M
Sessions
1.0-1.5%
Conv. rate
$600-700
AOV
musiciansfriend.com vs top market performers
musiciansfriend.com
top retailers
conversion rate vs average order value for musiciansfriend.com and its competitors
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musiciansfriend.com brandsby revenue

1
Logo for stupid deal of the hourStupid Deal Of The Hour
2
Logo for sax dakotaSax Dakota
3
Logo for marshallMarshall

musiciansfriend.com categoriesby revenue

1
Musical Instrument Amplifiers
3
Glockenspiels & Xylophones
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brands overtime comparison

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musiciansfriend.com channels

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musiciansfriend.com Google Ads spend

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musiciansfriend.com devices

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musiciansfriend.com top markets

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musiciansfriend.com country & global rank

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