Grips
Mar 2024
All countries
Home/Insights/Retailers/impactguns.com
TRANSACTION INTELLIGENCE - MAR 2024 GLOBALLY

Favicon for impactguns.comimpactguns.com

Get impactguns.com updates
Book a demo
4.3M
Revenue
690.2K
Sessions
0.5-1.0%
Conversion rate
$700-800
Average order value
Online only revenue for impactguns.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

impactguns.com is an online firearms retailer offering a wide selection of firearms, ammunition, accessories, and related equipment. They provide a range of products including handguns, rifles, shotguns, and specialized firearms for various purposes such as self-defense, hunting, and recreational shooting.

impactguns.com’s revenueOVER TIME
View real-time data

Over the past three months, impactguns.com revenue has experienced decline of 7.6%, compared to the preceding three months.

View real-time data
impactguns.com revenue decline for last six months
Talk to a product specialist to get monthly figures and review YoY comparison
Book a demo
OVERVIEW
In March 2024, impactguns.com, in the SPORTS industry, generated $4,321,449 in online sales revenue with a conversion rate of 0.50-1.00% and an average order value of $700-725. The highest sessions reached 690,221, while the highest revenue was $30,663,787 from guns.com and the highest sessions were 7,920,318 from midwayusa.com. The industry median revenue is $162,410, with a high conversion rate of 2.25% and AOV of $632, as well as a low conversion rate of 0.53% and AOV of $98.
Read more

impactguns.com competitors

impactguns.com, while a solid player in the firearms industry, falls behind its competitors in terms of revenue and transactions. budsgunshop.com leads the pack with over $10 million in revenue and over 23,000 transactions, followed closely by grabagun.com with revenue over $11 million and over 35,000 transactions. gunbroker.com dominates with a staggering $346 million in revenue and over 1 million transactions. In terms of sessions, gunbroker.com also stands out with over 14 million sessions, while impactguns.com lags behind with only 690,221 sessions. Despite having a respectable average order value (AOV) range of $700-$725, impactguns.com's conversion rate falls within the same range as its competitors, indicating that there is room for growth in both metrics to catch up to the industry leaders.

#1 grabagun.com
11.7M
Revenue
3.5M
Sessions
1.0-1.5%
Conv. rate
$325-350
AOV
#2 budsgunshop.com
10M
Revenue
3M
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
#3 sportsmansoutdoorsuperstore.com
7.2M
Revenue
2.1M
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
#4 omahaoutdoors.com
2.8M
Revenue
1.1M
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
#5 gunbroker.com
346.5M
Revenue
14.4M
Sessions
8.0-8.5%
Conv. rate
$275-300
AOV
impactguns.com vs top market performers
impactguns.com
top retailers
conversion rate vs average order value for impactguns.com and its competitors
Talk to a product specialist to see all the competitors
Book a demo

impactguns.com brandsby revenue

impactguns.com categoriesby revenue

Review the entire assortment of this retailer and thousands of others in the Grips app
Book a demo
brands overtime comparison

Gain even more insights with the Grips app

impactguns.com channels

Identify top traffic channels that drive growth for impactguns.comand discover how performance of traffic channels has changed over time.

Book a demo

impactguns.com Google Ads spend

Evaluate impactguns.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Book a demo

impactguns.com devices

Review impactguns.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Book a demo

impactguns.com top markets

Explore impactguns.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Book a demo

impactguns.com country & global rank

Assess the ranking of impactguns.com among other retailers within its primary country and worldwide.

Book a demo
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard