Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Sep 2025
All countries
Home/Insights/Retailers/preppergunshop.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for preppergunshop.compreppergunshop.com

Start benchmarking for free
Sign in with GoogleSign up with Google
384.6K
Revenue
Sep 25
70.1K
Sessions
Sep 25
1.5-2.0%
Conv. rate
Sep 25
$350-375
AOV
Sep 25
Loading...
  • Main country of store: UNITED STATES
  • Website category: HEAVY INDUSTRY AND ENGINEERING

Preppergunshop.com is an online platform that offers a wide range of firearms and related accessories. The website caters to the needs of preppers, providing survival-oriented weaponry including handguns, rifles, shotguns, and various dependable brands. Preppergunshop.com facilitates the purchase of these products to individuals looking for self-defense equipment.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

preppergunshop.com Annual Revenue and Growth

preppergunshop.com's annual sales on its online store amounted to $8.7M in 2024, down 0-5% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$8.7M
Annual growth forecast2024/2025
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
preppergunshop.com revenue by year

preppergunshop.com's monthly revenueOVER TIME
View real-time data

Over the past three months, preppergunshop.com revenue has experienced decline of 26%, compared to the preceding three months.

View real-time data
preppergunshop.com revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In September 2025, preppergunshop.com generated $384,582 in online sales, slightly below the heavy industry median of $406,022, with a conversion rate of 1.00-1.50%, lower than the high benchmark of 3.04%. The site's average order value (AOV) ranged from $350-375, below the industry high of $397. With 70,057 sessions, it significantly lags behind gunmagwarehouse.com's leading 1,435,065 sessions and the industry median of 165,697. Overall, while preppergunshop.com demonstrates solid performance, there is room for improvement compared to industry leaders in revenue, conversion rates, AOV, and traffic.
Read more

preppergunshop.com competitors

In September 2025, preppergunshop.com reported a revenue of $384,582 with 1,054 transactions and 70,057 sessions, resulting in an average order value (AOV) of $350-375 and a conversion rate of 1.00-1.50%. In comparison, its competitors showed varying levels of performance. atlanticfirearms.com led the pack with a revenue of $5,217,184, 12,216 transactions, and 675,067 sessions, boasting an AOV of $425-450 and a conversion rate of 1.50-2.00%. centuryarms.com followed with a revenue of $571,924, 1,271 transactions, and 165,053 sessions, demonstrating an AOV of $450-475 and a conversion rate of 0.50-1.00%. Other competitors like wbtguns.com, keltecweapons.com, and sb-tactical.com also showed competitive metrics in terms of revenue, transactions, sessions, AOV, and conversion rate. Overall, preppergunshop.com held its ground among its competitors but had room for growth in certain areas to stay competitive in the market.

atlanticfirearms.com screenshot
#1 atlanticfirearms.com
5.2M
Revenue
675.1K
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
centuryarms.com screenshot
#2 centuryarms.com
571.9K
Revenue
165.1K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
wbtguns.com screenshot
#3 wbtguns.com
609.2K
Revenue
137.4K
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
keltecweapons.com screenshot
#4 keltecweapons.com
337.6K
Revenue
367.8K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
sb-tactical.com screenshot
#5 sb-tactical.com
134.9K
Revenue
67.1K
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
preppergunshop.com vs top market performers
preppergunshop.com
top retailers
conversion rate vs average order value for preppergunshop.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at preppergunshop.com

In September large majority of sales on preppergunshop.com, 66% was finalized on desktop devices, with 34% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on preppergunshop.com, 66% was finalized on desktop devices, with 34% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

preppergunshop.com channels

Identify top traffic channels that drive growth for preppergunshop.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

preppergunshop.com Google Ads spend

Evaluate preppergunshop.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

preppergunshop.com devices

Review preppergunshop.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

preppergunshop.com top markets

Explore preppergunshop.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

preppergunshop.com country & global rank

Assess the ranking of preppergunshop.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard