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Dec 2025
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Home/Insights/Retailers/advancedtactical.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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93.8K
Revenue
Dec 25
43.1K
Sessions
Dec 25
1.0-1.5%
Conv. rate
Dec 25
$150-175
AOV
Dec 25
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Advancedtactical.com offers a range of tactical gear and accessories online. Their product line includes firearms accessories, tactical apparel, tools, and equipment. Additionally, they provide a variety of survival gear, outdoor equipment, and personal defense items, catering to the needs of individuals involved in law enforcement, military, and outdoor activities.

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advancedtactical.com Annual Revenue and Growth

advancedtactical.com's annual sales on its online store amounted to $1.9M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$1.9M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
advancedtactical.com revenue by year

advancedtactical.com's monthly revenueOVER TIME
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Over the past three months, advancedtactical.com revenue has experienced decline of 16%, compared to the preceding three months.

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advancedtactical.com revenue decline for last six months
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OVERVIEW
In December 2025, advancedtactical.com reported online sales revenue of $93,773, slightly below the SPORTS median of $110,843, with a conversion rate between 1.00-1.50%, lower than the sector's high of 2.62%. The average order value (AOV) ranged from $150-175, significantly beneath the high of $632. The site attracted 43,081 sessions, marginally above the median of 41,382, yet dwarfed by gunbroker.com’s staggering 14,932,027 sessions and revenue of $333,534,269, indicating potential for growth in visibility and sales efficiency in a competitive market.
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advancedtactical.com competitors

In December 2025, advancedtactical.com generated $93,773 in revenue from 616 transactions and 43,081 sessions, with an Average Order Value (AOV) of $150-$175 and a conversion rate of 1.00-1.50%. Compared to its competitors, advancedtactical.com falls behind nighthawkcustom.com and caagearup.com in terms of revenue, transactions, and sessions. nighthawkcustom.com had the highest revenue at $225,431, while caagearup.com had the highest number of transactions at 1,025 and sessions at 124,117. However, advancedtactical.com outperformed zahal.org and wickedgrips.com in terms of revenue and sessions, with zahal.org having $85,686 in revenue and 65,974 sessions, and wickedgrips.com having $69,306 in revenue and 49,063 sessions. mec-gar.com had the highest conversion rate at 2.00-2.50%, followed closely by advancedtactical.com.

nighthawkcustom.com screenshot
#1 nighthawkcustom.com
225.4K
Revenue
85.7K
Sessions
0.0-0.5%
Conv. rate
$900-1000
AOV
caagearup.com screenshot
#2 caagearup.com
193.5K
Revenue
124.1K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
zahal.org screenshot
#3 zahal.org
85.7K
Revenue
66K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
mec-gar.com screenshot
#4 mec-gar.com
122.2K
Revenue
49.6K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
wickedgrips.com screenshot
#5 wickedgrips.com
69.3K
Revenue
49.1K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
advancedtactical.com vs top market performers
advancedtactical.com
top retailers
conversion rate vs average order value for advancedtactical.com and its competitors
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Revenue share by device at advancedtactical.com

In December large majority of sales on advancedtactical.com, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.

In December large majority of sales on advancedtactical.com, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.
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advancedtactical.com channels

Identify top traffic channels that drive growth for advancedtactical.comand discover how performance of traffic channels has changed over time.

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advancedtactical.com Google Ads spend

Evaluate advancedtactical.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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advancedtactical.com devices

Review advancedtactical.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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advancedtactical.com top markets

Explore advancedtactical.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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advancedtactical.com country & global rank

Assess the ranking of advancedtactical.com among other retailers within its primary country and worldwide.

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