Mar 2024

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TRANSACTION INTELLIGENCE - MAR 2024 GLOBALLY

sportsmansguide.com

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17.4M

Revenue

2.5M

Sessions

3.0-3.5%

Conversion rate

$200-225

Average order value

Online only revenue for sportsmansguide.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Main country of store: UNITED STATES
Website category: SPORTS

Sportsmansguide.com is a comprehensive online retail platform that offers a wide array of products geared towards various outdoor activities and sports. They provide a diverse range of items for hunting, fishing, camping, boating, and other recreational pursuits. The website enables customers to explore and purchase outdoor equipment, gear, clothing, and accessories.

sportsmansguide.com’s revenueOVER TIME
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Over the past three months, sportsmansguide.com revenue has experienced decline of 27%, compared to the preceding three months.

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sportsmansguide.com revenue decline for last six months

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OVERVIEW

In March 2024, sportsmansguide.com in the SPORTS industry reported online sales revenue of $17,412,891 with a conversion rate of 3.00-3.50% and an average order value (AOV) of $200-225. The site had 2,521,558 sessions during the month. Compared to other sites in the category, garmin.com had the highest revenue at $168,278,529, while dickssportinggoods.com had the highest sessions at 39,038,925. A very high conversion rate was 2.83% and a very low was 0.72%. A very high AOV was $576, while a very low was $76. The median revenue for the SPORTS category was $140,955, and the median sessions were 45,441.

sportsmansguide.com competitors

sportsmansguide.com, with a revenue of $17,412,891 from 79,296 transactions and 2,521,558 sessions in March 2024, competes with various similar domains in the online sporting goods market. midwayusa.com leads the pack with a revenue of $26,499,548 from 122,129 transactions and 7,920,318 sessions, boasting a comparable AOV of 200-225 and a conversion rate of 1.50-2.00. budsgunshop.com follows closely behind, generating $10,043,608 in revenue from 23,294 transactions and 3,015,377 sessions with a higher AOV range of 425-450 but a lower conversion rate of 0.50-1.00. cheaperthandirt.com and vanceoutdoors.com also present strong competition, while ammo.com lags behind in revenue, transactions, sessions, AOV, and conversion rate compared to sportsmansguide.com and its other competitors. Overall, sportsmansguide.com holds its own in this competitive market segment.

#1 cheaperthandirt.com

9.2M

Revenue

3.1M

Sessions

0.5-1.0%

Conv. rate

$325-350

AOV

#2 budsgunshop.com

10M

Revenue

Sessions

0.5-1.0%

Conv. rate

$400-500

AOV

#3 midwayusa.com

26.5M

Revenue

7.9M

Sessions

1.5-2.0%

Conv. rate

$200-225

AOV

#4 ammo.com

719.4K

Revenue

1.3M

Sessions

0.0-0.5%

Conv. rate

$300-325

AOV

#5 vanceoutdoors.com

2.7M

Revenue

509.1K

Sessions

1.5-2.0%

Conv. rate

$250-275

AOV

sportsmansguide.com vs top market performers

sportsmansguide.com

top retailers

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sportsmansguide.com brandsby revenue

Sportsman's Guide Home

Minn Kota

Top retailers:walmart.com scheels.com dickssportinggoods.com

Guide Gear

Top retailers:walmart.com truegether.com kohls.com

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Top retailers:walmart.com

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Top retailers:luckygunner.com bulkammo.com walmart.com

sportsmansguide.com categoriesby revenue

Watercraft Engines & Motors

Top retailers:garmin.com walmart.com ebay.co.uk

Bicycles

Top retailers:fahrrad-xxl.de trekbikes.com walmart.com

Ammunition

Top retailers:luckygunner.com ammo.com ammunitiondepot.com

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Top retailers:ebay.com temu.com etsy.com

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Top retailers:basspro.com scheels.com guns.com

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sportsmansguide.com channels

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sportsmansguide.com Google Ads spend

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sportsmansguide.com devices

Review sportsmansguide.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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sportsmansguide.com top markets

Explore sportsmansguide.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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