May 2024

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TRANSACTION INTELLIGENCE - MAY 2024 GLOBALLY

horchow.com

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2.5M

Revenue

308.4K

Sessions

1.5-2.0%

Conversion rate

$500-600

Average order value

Online only revenue for horchow.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Main country of store: UNITED STATES
Website category: HOME AND GARDEN

Horchow.com is a website that offers a wide range of home furnishings, decor, and luxury accessories. The products available for purchase include furniture, lighting fixtures, rugs, bedding, bath items, and tableware. They aim to cater to various styles and provide top-quality, design-focused items for your home.

horchow.com’s revenueOVER TIME
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Over the past three months, horchow.com revenue has experienced decline of 15%, compared to the preceding three months.

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horchow.com revenue decline for last six months

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OVERVIEW

horchow.com's online revenue of $2,468,541 is above the median of $196,711 in the home_and_garden industry. With a conversion rate of 1.50-2.00% and an AOV of $500-525, horchow.com performs steadily. However, compared to the industry's highest conversion rate of 3.02% and AOV of $709, there is room for improvement. Despite a session count of 308,383, which is below the industry median of 48,380, horchow.com is actively engaging with its customers. With data-driven insights, horchow.com can optimize its performance metrics and drive further growth in the competitive home_and_garden industry.

horchow.com competitors

When comparing horchow.com to its competitors in the luxury home goods industry, it is evident that horchow.com falls behind in terms of revenue, transactions, sessions, and average order value (AOV). horchow.com generated $2,468,541 in revenue from 4,745 transactions and 308,383 sessions with an AOV of $500-$525 and a conversion rate of 1.50-2.00%. In comparison, one of its competitors, perigold.com, outperformed horchow.com significantly with a revenue of $26,730,464 from 28,103 transactions and 3,614,115 sessions. perigold.com also had a higher AOV of $950-$975 but a lower conversion rate of 0.50-1.00%. Overall, horchow.com lags behind its competitors such as graysonliving.com, finelinens.com, luxedecor.com, and peacockalley.com in terms of key performance metrics, indicating potential areas for improvement to increase competitiveness in the market.

#1 perigold.com

26.7M

Revenue

3.6M

Sessions

0.5-1.0%

Conv. rate

$900-1000

AOV

#2 graysonliving.com

1.4M

Revenue

112.2K

Sessions

0.5-1.0%

Conv. rate

$1300-1400

AOV

#3 peacockalley.com

457.2K

Revenue

102.8K

Sessions

1.0-1.5%

Conv. rate

$400-500

AOV

#4 luxedecor.com

1.5M

Revenue

250.1K

Sessions

0.5-1.0%

Conv. rate

$1100-1200

AOV

#5 finelinens.com

570.6K

Revenue

83.2K

Sessions

1.0-1.5%

Conv. rate

$500-600

AOV

horchow.com vs top market performers

horchow.com

top retailers

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horchow.com brandsby revenue

Horchow

Top retailers:amazon.com aptdeco.com

Four Hands

Top retailers:neimanmarcus.com highfashionhome.com perigold.com

Jonathan Adler

Top retailers:jonathanadler.com neimanmarcus.com wayfair.com

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Top retailers:neimanmarcus.com bloomingdales.com unlimitedfurnituregroup.com

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Top retailers:neimanmarcus.com

horchow.com categoriesby revenue

Furniture

Top retailers:ebay.com macys.com etsy.com

Home & Garden

Top retailers:ebay.com temu.com etsy.com

Wine & Liquor Cabinets

Top retailers:wayfair.com amazon.com ralphlauren.com

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Top retailers:amazon.com wayfair.com amazon.co.uk

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Top retailers:wayfair.com ashleyfurniture.com amazon.com

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horchow.com channels

Identify top traffic channels that drive growth for horchow.comand discover how performance of traffic channels has changed over time.

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horchow.com Google Ads spend

Evaluate horchow.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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horchow.com devices

Review horchow.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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horchow.com top markets

Explore horchow.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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