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Sep 2024
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Home/Insights/Retailers/mackenzie-childs.com
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

Favicon for mackenzie-childs.commackenzie-childs.com

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1.9M
Revenue
279.9K
Sessions
3.0-3.5%
Conversion rate
$175-200
Average order value
Online only revenue for mackenzie-childs.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.
  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Mackenzie-childs.com is an online retail platform offering a wide range of home decor and lifestyle products. The website showcases various items, including ceramics, furniture, tableware, and accessories, with a unique handmade and artistic aesthetic. The brand boasts a vibrant color palette, intricate patterns, and whimsical designs to create a charming and distinctive style.

mackenzie-childs.com’s revenueOVER TIME
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Over the past three months, mackenzie-childs.com revenue has experienced growth of 6.2%, compared to the preceding three months.

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mackenzie-childs.com revenue growth for last six months
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OVERVIEW
mackenzie-childs.com's performance metrics for September 2024 in the HOME AND GARDEN industry include: online sales revenue of $1,900,433, conversion rate of 3.00-3.50%, average order value of $175-200, and 279,941 sessions. The largest online store in the category is homedepot.com with $1,448,485,203 in revenue and 152,323,099 sessions. The median revenue is $143,955, conversion rate is 3.34%, AOV is $713, and sessions are 38,771. Very high and low conversion rates in the category are 3.34% and 0.75% respectively, while high and low AOV are $713 and $93.
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mackenzie-childs.com competitors

When comparing mackenzie-childs.com to its competitors, it is evident that mackenzie-childs.com falls behind in terms of revenue. While mackenzie-childs.com generated $1,900,433 in revenue from 9,761 transactions and 279,941 sessions with an Average Order Value (AOV) of $175-200 and a conversion rate of 3.00-3.50, its competitors outperformed in this aspect. For example, horchow.com had a revenue of $1,878,582 from 3,654 transactions and 239,949 sessions, with an AOV of $500-525 and a conversion rate of 1.50-2.00. Additionally, smythjewelers.com had a significantly higher revenue of $172,636 from 373 transactions and 38,161 sessions, with an AOV of $450-475 and a conversion rate of 0.50-1.00. Overall, mackenzie-childs.com could improve its revenue generation to compete more effectively with its counterparts.

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Sessions
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Conv. rate
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AOV
#2 janeleslieco.com
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#3 smythjewelers.com
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Sessions
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#4 ampersandshops.com
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Sessions
3.5-4.0%
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#5 horchow.com
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Sessions
1.5-2.0%
Conv. rate
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CLOSEST COMPETITORSby revenue
Favicon for mackenzie-childs.commackenzie-childs.com
$1.9M
Favicon for horchow.comhorchow.com
Favicon for borsheims.comborsheims.com
Favicon for smythjewelers.comsmythjewelers.com
Favicon for biggsltd.combiggsltd.com
Favicon for ampersandshops.comampersandshops.com
Favicon for annsandra.comannsandra.com
Favicon for janeleslieco.comjaneleslieco.com
TOP MARKET PERFORMERSby revenue
1
Favicon for mackenzie-childs.commackenzie-childs.com
$1.9M
2
Favicon for horchow.comhorchow.com
3
Favicon for borsheims.comborsheims.com
4
Favicon for smythjewelers.comsmythjewelers.com
5
Favicon for biggsltd.combiggsltd.com
6
Favicon for ampersandshops.comampersandshops.com
7
Favicon for annsandra.comannsandra.com
8
Favicon for janeleslieco.comjaneleslieco.com
mackenzie-childs.com vs top market performers
mackenzie-childs.com
top retailers
conversion rate vs average order value for mackenzie-childs.com and its competitors
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mackenzie-childs.com brandsby revenue

1
Logo for saleSale
Top retailers:kay.comweber.comerincondren.com

mackenzie-childs.com categoriesby revenue

1
Mugs
Top retailers:amazon.comamazon.de4imprint.com
2
Tableware
Top retailers:macys.comamazon.comamazon.de
3
Apparel & Accessories
Top retailers:asos.comeurocarparts.comtemu.com
4
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Top retailers:amazon.comebay.comamazon.de
5
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Top retailers:amazon.comebay.commattressfirm.com
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brands overtime comparison

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mackenzie-childs.com channels

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mackenzie-childs.com Google Ads spend

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mackenzie-childs.com devices

Review mackenzie-childs.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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mackenzie-childs.com top markets

Explore mackenzie-childs.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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mackenzie-childs.com country & global rank

Assess the ranking of mackenzie-childs.com among other retailers within its primary country and worldwide.

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