Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Sep 2026
All countries
Home/Insights/Retailers/fragranceoutlet.com
TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

Favicon for fragranceoutlet.comfragranceoutlet.com

Start benchmarking for free
Sign in with GoogleSign up with Google
242.6K
Revenue
Sep 26
253.1K
Sessions
Sep 26
0.5-1.0%
Conv. rate
Sep 26
$75-100
AOV
Sep 26
Loading...

Fragranceoutlet.com offers a wide range of fragrances for both men and women at discounted prices. Their extensive selection includes perfumes, colognes, and other scented products from well-known brands. The website provides an online platform for customers to conveniently purchase affordable scents without any promotional bias.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

fragranceoutlet.com Annual Revenue and Growth

fragranceoutlet.com's annual sales on its online store amounted to $2.9M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$2.9M
Annual growth forecast2025/2026
5-10%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
fragranceoutlet.com revenue by year

fragranceoutlet.com's monthly revenueOVER TIME
View real-time data

Over the past three months, fragranceoutlet.com revenue has experienced growth of 17%, compared to the preceding three months.

View real-time data
fragranceoutlet.com revenue growth for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In September 2026, fragranceoutlet.com generated $243,000 in revenue from online sales. With 253,000 sessions, it significantly outperformed an average beauty and cosmetics store, which sees around 14,500 sessions a month. Its conversion rate of 0.50-1.00% is slightly below the category's typical range of 1.06% to 4.56%. The average order value (AOV) stands at $75-100, also within the category's typical range of $50 to $214. While fragranceoutlet.com shows solid metrics, there remains room for improvement in several areas compared to leading competitors.
Read more

fragranceoutlet.com competitors

In September 2026, fragranceoutlet.com excelled with a conversion rate of 0.50-1.00%, a competitive edge over perfumania.com, which ranges from 1.00-1.50%, and other competitors. However, fragranceoutlet.com ranked fourth in revenue at $243,000, trailing behind fragrancenet.com, which leads with $66.1 million. In transactions, fragranceoutlet.com recorded 2,457, again falling short of fragrancenet.com’s 458,000 and perfumania.com’s 2,668. Despite this, fragranceoutlet.com performed well in sessions, attracting 253,000, surpassing perfumania.com’s 234,000 but trailing significantly behind fragrancenet.com’s impressive 21.8 million. While fragranceoutlet.com offers a solid average order value of $75-100, it still faces challenges in scaling compared to its larger competitors like fragrancenet.com and fragrancex.com.

perfumania.com screenshot
#1 perfumania.com
246.5K
Revenue
234K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
fragrancex.com screenshot
#2 fragrancex.com
21.9M
Revenue
2.9M
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
fragrancenet.com screenshot
#3 fragrancenet.com
66.1M
Revenue
21.8M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
foreverlux.com screenshot
#4 foreverlux.com
234.6K
Revenue
56.1K
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
perfume-empire.com screenshot
#5 perfume-empire.com
70.2K
Revenue
44.3K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
fragranceoutlet.com vs top market performers
fragranceoutlet.com
top retailers
conversion rate vs average order value for fragranceoutlet.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at fragranceoutlet.com

In September large majority of sales on fragranceoutlet.com, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on fragranceoutlet.com, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries fragranceoutlet.com operates in

fragranceoutlet.com is tracked across 7 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

fragranceoutlet.com channels

Identify top traffic channels that drive growth for fragranceoutlet.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

fragranceoutlet.com Google Ads spend

Evaluate fragranceoutlet.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

fragranceoutlet.com devices

Review fragranceoutlet.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

fragranceoutlet.com top markets

Explore fragranceoutlet.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

fragranceoutlet.com country & global rank

Assess the ranking of fragranceoutlet.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard