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Jul 2026
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Home/Insights/Retailers/fragranceoutlet.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

Favicon for fragranceoutlet.comfragranceoutlet.com

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228.5K
Revenue
Jul 26
219.9K
Sessions
Jul 26
1.0-1.5%
Conv. rate
Jul 26
$75-100
AOV
Jul 26
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Fragranceoutlet.com offers a wide range of fragrances for both men and women at discounted prices. Their extensive selection includes perfumes, colognes, and other scented products from well-known brands. The website provides an online platform for customers to conveniently purchase affordable scents without any promotional bias.

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fragranceoutlet.com Annual Revenue and Growth

fragranceoutlet.com's annual sales on its online store amounted to $2.9M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to grow by 0-5%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$2.9M
Annual growth forecast2025/2026
0-5%
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eCommerce Revenue
fragranceoutlet.com revenue by year

fragranceoutlet.com's monthly revenueOVER TIME
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Over the past three months, fragranceoutlet.com revenue has experienced growth of 7.2%, compared to the preceding three months.

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fragranceoutlet.com revenue growth for last six months
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OVERVIEW
fragranceoutlet.com generated $228,000 in revenue from online sales in July 2026, significantly exceeding the average beauty and cosmetics store's monthly revenue of around $39,200. The site achieved a conversion rate of 1.00-1.50%, which falls within the typical range of 1.1% to 4.37% for the beauty and cosmetics category. Its average order value (AOV) ranged from $75-100, aligning with the category's typical AOV of $52 to $207. With 220,000 sessions, fragranceoutlet.com far surpasses the average beauty and cosmetics store's 17,100 sessions.
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fragranceoutlet.com competitors

In July 2026, fragranceoutlet.com demonstrated a commendable conversion rate of 1.00-1.50%, positioning it competitively among its peers. However, it ranks fifth out of six in revenue, with $228,000, trailing fragrancenet.com by a significant $56.7 million. In terms of transactions, fragranceoutlet.com had 2,391, falling short of fragrancenet.com's 464,000 by 462,000. The website also attracted 220,000 sessions, ranking fourth and lagging behind fragrancenet.com by 17.9 million sessions. While its average order value (AOV) aligns with competitors like perfumania.com and perfume-empire.com at $75-100, fragranceoutlet.com still faces challenges in overall performance against larger rivals such as fragrancenet.com and fragrancex.com, which lead in all key metrics.

perfumania.com screenshot
#1 perfumania.com
379.2K
Revenue
349.1K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
fragrancex.com screenshot
#2 fragrancex.com
34.5M
Revenue
2.9M
Sessions
2.0-2.5%
Conv. rate
$500-600
AOV
fragrancenet.com screenshot
#3 fragrancenet.com
56.9M
Revenue
18.1M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
foreverlux.com screenshot
#4 foreverlux.com
253.6K
Revenue
65.5K
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
perfume-empire.com screenshot
#5 perfume-empire.com
69.4K
Revenue
49.6K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
fragranceoutlet.com vs top market performers
fragranceoutlet.com
top retailers
conversion rate vs average order value for fragranceoutlet.com and its competitors
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Revenue share by device at fragranceoutlet.com

In July large majority of sales on fragranceoutlet.com, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on fragranceoutlet.com, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries fragranceoutlet.com operates in

fragranceoutlet.com is tracked across 7 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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brands overtime comparison

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fragranceoutlet.com channels

Identify top traffic channels that drive growth for fragranceoutlet.comand discover how performance of traffic channels has changed over time.

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fragranceoutlet.com Google Ads spend

Evaluate fragranceoutlet.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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fragranceoutlet.com devices

Review fragranceoutlet.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fragranceoutlet.com top markets

Explore fragranceoutlet.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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fragranceoutlet.com country & global rank

Assess the ranking of fragranceoutlet.com among other retailers within its primary country and worldwide.

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