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Aug 2026
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Home/Insights/Retailers/fragranceoutlet.com
TRANSACTION INTELLIGENCE - AUG 2026 GLOBALLY

Favicon for fragranceoutlet.comfragranceoutlet.com

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240.7K
Revenue
Aug 26
295.4K
Sessions
Aug 26
0.5-1.0%
Conv. rate
Aug 26
$75-100
AOV
Aug 26
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Fragranceoutlet.com offers a wide range of fragrances for both men and women at discounted prices. Their extensive selection includes perfumes, colognes, and other scented products from well-known brands. The website provides an online platform for customers to conveniently purchase affordable scents without any promotional bias.

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fragranceoutlet.com Annual Revenue and Growth

fragranceoutlet.com's annual sales on its online store amounted to $2.9M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to grow by 0-5%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$2.9M
Annual growth forecast2025/2026
0-5%
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eCommerce Revenue
fragranceoutlet.com revenue by year

fragranceoutlet.com's monthly revenueOVER TIME
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Over the past three months, fragranceoutlet.com revenue has experienced growth of 18%, compared to the preceding three months.

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fragranceoutlet.com revenue growth for last six months
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OVERVIEW
fragranceoutlet.com generated $241,000 in revenue from online sales in August 2026, significantly higher than an average beauty and cosmetics store's monthly figure of around $46,500. With 295,000 sessions, it also exceeds the typical 20,600 sessions observed for an average beauty and cosmetics store. Its conversion rate of 0.50-1.00% falls below the category's typical range of 1.08% to 4.58%. The average order value (AOV) is between $75 and $100, aligning with the category's typical range of $52 to $207.
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fragranceoutlet.com competitors

In August 2026, fragranceoutlet.com excels with a conversion rate ranging from 0.50-1.00%, compared to competitors like perfumania.com, which has a conversion rate of 1.00-1.50%, and others that lead with rates of 2.00-3.50%. Despite generating $241,000 in revenue and 2,558 transactions, fragranceoutlet.com ranks 5 of 6 in revenue and 4 of 6 in transactions, trailing behind fragrancenet.com, which boasts revenue of $64.8 million and 460,000 transactions. While fragranceoutlet.com has sessions totaling 295,000, it is also outperformed by competitors like fragrancex.com, which records 2.9 million sessions. Although fragranceoutlet.com’s AOV of $75-100 aligns closely with some competitors, it remains at a disadvantage overall in key performance metrics.

perfumania.com screenshot
#1 perfumania.com
398.8K
Revenue
320.6K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
fragrancex.com screenshot
#2 fragrancex.com
35.6M
Revenue
2.9M
Sessions
2.0-2.5%
Conv. rate
$500-600
AOV
fragrancenet.com screenshot
#3 fragrancenet.com
64.8M
Revenue
21.4M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
foreverlux.com screenshot
#4 foreverlux.com
242.5K
Revenue
66.6K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
perfume-empire.com screenshot
#5 perfume-empire.com
78.2K
Revenue
53.4K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
fragranceoutlet.com vs top market performers
fragranceoutlet.com
top retailers
conversion rate vs average order value for fragranceoutlet.com and its competitors
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Revenue share by device at fragranceoutlet.com

In August large majority of sales on fragranceoutlet.com, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on fragranceoutlet.com, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries fragranceoutlet.com operates in

fragranceoutlet.com is tracked across 7 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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brands overtime comparison

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fragranceoutlet.com channels

Identify top traffic channels that drive growth for fragranceoutlet.comand discover how performance of traffic channels has changed over time.

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fragranceoutlet.com Google Ads spend

Evaluate fragranceoutlet.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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fragranceoutlet.com devices

Review fragranceoutlet.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fragranceoutlet.com top markets

Explore fragranceoutlet.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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fragranceoutlet.com country & global rank

Assess the ranking of fragranceoutlet.com among other retailers within its primary country and worldwide.

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