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Mar 2026
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TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

Favicon for beliani.debeliani.de

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4.6M
Revenue
Mar 26
732.6K
Sessions
Mar 26
1.5-2.0%
Conv. rate
Mar 26
$375-400
AOV
Mar 26
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  • Main country of store: GERMANY
  • Website category: HOME AND GARDEN
  • D2C

Beliani.de is a website that offers a wide range of furniture and home decor products. Customers can find sofas, beds, tables, chairs, outdoor furniture, and various accessories for their homes. The online platform provides shopping options for different styles, sizes, and budgets, catering to diverse customer preferences.

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beliani.de Annual Revenue and Growth

beliani.de's annual sales on its online store amounted to $30.9M in 2025, up 50%+ from the previous year. For 2026, revenue is expected to grow by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$30.9M
Annual growth forecast2025/2026
50%+
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eCommerce Revenue
beliani.de revenue by year

beliani.de's monthly revenueOVER TIME
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Over the past three months, beliani.de revenue has experienced decline of 0.6%, compared to the preceding three months.

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beliani.de revenue decline for last six months
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OVERVIEW
In March 2026, beliani.de achieved online sales revenue of $4,623,028, significantly exceeding the home_and_garden median of $120,543, while its conversion rate ranged from 1.50% to 2.00%, below the sector's high of 3.44%. With an average order value (AOV) between $375 and $400, beliani.de also trails the high AOV benchmark of $677. The site garnered 732,556 sessions, a substantial figure compared to the home_and_garden median of 34,629, but still far below homedepot.com’s leading 167,693,443 sessions, highlighting its strong performance yet room for growth within the competitive landscape.
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beliani.de competitors

beliani.de outperforms its competitors in terms of revenue with $4,623,028 in March 2026. The closest competitor, kauf-unique.de, generated $1,679,351 in revenue during the same period. However, beliani.de falls behind wayfair.com, which generated a staggering $893,181,097 in revenue. In terms of transactions, beliani.de recorded 12,094 transactions, surpassing kauf-unique.de with 4,474 transactions but falling short of wayfair.com's 2,265,161 transactions. beliani.de also had a higher conversion rate at 1.50-2.00%, compared to kauf-unique.de's 0.50-1.00%. wayfair.com had a similar conversion rate of 2.00-2.50%. Despite the strong performance of beliani.de in revenue and conversion rate, it lags behind in terms of total transactions and sessions compared to some of its competitors.

kauf-unique.de screenshot
#1 kauf-unique.de
1.7M
Revenue
456.2K
Sessions
0.5-1.0%
Conv. rate
$375-400
AOV
wayfair.com screenshot
#2 wayfair.com
893.2M
Revenue
105M
Sessions
2.0-2.5%
Conv. rate
$375-400
AOV
overstock.com screenshot
#3 overstock.com
42.2M
Revenue
6.8M
Sessions
1.5-2.0%
Conv. rate
$350-375
AOV
dunelm.com screenshot
#4 dunelm.com
42.7M
Revenue
19.4M
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
therange.co.uk screenshot
#5 therange.co.uk
34.8M
Revenue
11M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
beliani.de vs top market performers
beliani.de
top retailers
conversion rate vs average order value for beliani.de and its competitors
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Revenue share by device at beliani.de

In March large majority of sales on beliani.de, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In March large majority of sales on beliani.de, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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beliani.de channels

Identify top traffic channels that drive growth for beliani.deand discover how performance of traffic channels has changed over time.

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beliani.de Google Ads spend

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beliani.de devices

Review beliani.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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beliani.de top markets

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beliani.de country & global rank

Assess the ranking of beliani.de among other retailers within its primary country and worldwide.

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