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Apr 2026
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TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

Favicon for beliani.debeliani.de

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4.6M
Revenue
Apr 26
973.8K
Sessions
Apr 26
1.0-1.5%
Conv. rate
Apr 26
$350-375
AOV
Apr 26
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  • Main country of store: GERMANY
  • Website category: HOME AND GARDEN
  • D2C

Beliani.de is a website that offers a wide range of furniture and home decor products. Customers can find sofas, beds, tables, chairs, outdoor furniture, and various accessories for their homes. The online platform provides shopping options for different styles, sizes, and budgets, catering to diverse customer preferences.

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beliani.de Annual Revenue and Growth

beliani.de's annual sales on its online store amounted to $30.9M in 2025, up 50%+ from the previous year. For 2026, revenue is expected to grow by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$30.9M
Annual growth forecast2025/2026
50%+
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eCommerce Revenue
beliani.de revenue by year

beliani.de's monthly revenueOVER TIME
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Over the past three months, beliani.de revenue has experienced growth of 4.1%, compared to the preceding three months.

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beliani.de revenue growth for last six months
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OVERVIEW
In April 2026, beliani.de generated $4,649,167 in online sales, significantly outperforming the home_and_garden median of $116,511, though trailing behind the industry leader, homedepot.com. With a conversion rate of 1.00-1.50%, beliani.de remains within the average range, while the average order value (AOV) is $350-375, far below the sector's high of $676. The site attracted 973,753 sessions, eclipsing the median of 34,309 but falling drastically short of homedepot.com's staggering 184,735,892 sessions, illustrating a competitive yet challenging market landscape for beliani.de.
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beliani.de competitors

As of April 2026, beliani.de leads its niche with a revenue of $4,649,167 from 13,032 transactions across 973,753 sessions, yielding an average order value (AOV) between $350-375 and a conversion rate of 1.00-1.50%. In contrast, kauf-unique.de generates $1,458,320 from 3,946 transactions over 340,104 sessions, reflecting similar AOV but a less impactful market presence. wayfair.com vastly overshadows competitors with $860,011,783 in revenue, driven by 1,994,654 transactions from 104,754,804 sessions, featuring a higher AOV of $425-450 and a conversion rate of 1.50-2.00%. overstock.com also outperforms with $38,784,479 revenue from 100,952 transactions. However, dunelm.com and therange.co.uk present lower revenues and AOVs, with $41,222,638 and $37,441,716 respectively, showcasing more substantial traffic but less lucrative purchases, all with similar conversion rates as beliani.de.

kauf-unique.de screenshot
#1 kauf-unique.de
1.5M
Revenue
340.1K
Sessions
1.0-1.5%
Conv. rate
$350-375
AOV
wayfair.com screenshot
#2 wayfair.com
860M
Revenue
104.8M
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
overstock.com screenshot
#3 overstock.com
38.8M
Revenue
6.7M
Sessions
1.5-2.0%
Conv. rate
$375-400
AOV
dunelm.com screenshot
#4 dunelm.com
41.2M
Revenue
18M
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
therange.co.uk screenshot
#5 therange.co.uk
37.4M
Revenue
12.1M
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
beliani.de vs top market performers
beliani.de
top retailers
conversion rate vs average order value for beliani.de and its competitors
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Revenue share by device at beliani.de

In April large majority of sales on beliani.de, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on beliani.de, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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beliani.de channels

Identify top traffic channels that drive growth for beliani.deand discover how performance of traffic channels has changed over time.

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beliani.de Google Ads spend

Evaluate beliani.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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beliani.de devices

Review beliani.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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beliani.de top markets

Explore beliani.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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beliani.de country & global rank

Assess the ranking of beliani.de among other retailers within its primary country and worldwide.

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