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May 2026
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TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

Favicon for beliani.debeliani.de

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3.6M
Revenue
May 26
674.4K
Sessions
May 26
1.0-1.5%
Conv. rate
May 26
$350-375
AOV
May 26
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  • Main country of store: GERMANY
  • Website category: HOME AND GARDEN
  • D2C

Beliani.de is a website that offers a wide range of furniture and home decor products. Customers can find sofas, beds, tables, chairs, outdoor furniture, and various accessories for their homes. The online platform provides shopping options for different styles, sizes, and budgets, catering to diverse customer preferences.

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beliani.de Annual Revenue and Growth

beliani.de's annual sales on its online store amounted to $30.9M in 2025, up 50%+ from the previous year. For 2026, revenue is expected to grow by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$30.9M
Annual growth forecast2025/2026
50%+
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eCommerce Revenue
beliani.de revenue by year

beliani.de's monthly revenueOVER TIME
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Over the past three months, beliani.de revenue has experienced growth of 23%, compared to the preceding three months.

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beliani.de revenue growth for last six months
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OVERVIEW
In May 2026, beliani.de generated $3,610,414 in online sales, significantly surpassing the home_and_garden median of $120,627, though still trailing behind industry leader homedepot.com at $1,343,827,521; with a conversion rate of 1.00-1.50%, it remains below the sector's high of 3.47% and above the low of 0.71%, while its average order value (AOV) ranges from $350 to $375, also under the high of $688 and above the low of $94; beliani.de attracted 674,388 sessions, well above the median of 34,297, yet dwarfed by homedepot.com’s impressive 184,815,510 sessions.
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beliani.de competitors

In May 2026, beliani.de achieved impressive metrics with a revenue of $3,610,414 from 9,849 transactions, generating 674,388 sessions. Its average order value (AOV) ranged from $350-375, with a conversion rate between 1.00-1.50%. In comparison, kauf-unique.de generated $2,050,264 with 5,389 transactions and 496,108 sessions, displaying a similar AOV but with an identical conversion rate. wayfair.com dominated the landscape with a staggering revenue of $1,129,755,788 from 2,831,330 transactions across 118,816,355 sessions, boasting a higher conversion rate of 2.00-2.50%. overstock.com and dunelm.com reported revenues of $54,187,878 and $38,237,337, respectively, both offering lower AOVs and varying conversion rates. therange.co.uk showed decent performance with $36,764,736 in revenue but lagged in AOV. Overall, while beliani.de performed well against smaller competitors, it remains significantly overshadowed by giants like wayfair.com.

kauf-unique.de screenshot
#1 kauf-unique.de
2.1M
Revenue
496.1K
Sessions
1.0-1.5%
Conv. rate
$375-400
AOV
wayfair.com screenshot
#2 wayfair.com
1.1B
Revenue
118.8M
Sessions
2.0-2.5%
Conv. rate
$375-400
AOV
overstock.com screenshot
#3 overstock.com
54.2M
Revenue
8.7M
Sessions
1.5-2.0%
Conv. rate
$350-375
AOV
dunelm.com screenshot
#4 dunelm.com
38.2M
Revenue
18.1M
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
therange.co.uk screenshot
#5 therange.co.uk
36.8M
Revenue
11.6M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
beliani.de vs top market performers
beliani.de
top retailers
conversion rate vs average order value for beliani.de and its competitors
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Revenue share by device at beliani.de

In May large majority of sales on beliani.de, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In May large majority of sales on beliani.de, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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beliani.de channels

Identify top traffic channels that drive growth for beliani.deand discover how performance of traffic channels has changed over time.

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beliani.de Google Ads spend

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beliani.de devices

Review beliani.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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beliani.de top markets

Explore beliani.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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beliani.de country & global rank

Assess the ranking of beliani.de among other retailers within its primary country and worldwide.

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