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Aug 2025
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TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

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2.4M
Revenue
459.9K
Sessions
1.0-1.5%
Conv. rate
$350-375
AOV
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  • Main country of store: GERMANY
  • Website category: HOME AND GARDEN
  • D2C

Beliani.de is a website that offers a wide range of furniture and home decor products. Customers can find sofas, beds, tables, chairs, outdoor furniture, and various accessories for their homes. The online platform provides shopping options for different styles, sizes, and budgets, catering to diverse customer preferences.

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beliani.de's revenueOVER TIME
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Over the past three months, beliani.de revenue has experienced growth of 5%, compared to the preceding three months.

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beliani.de revenue growth for last six months
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OVERVIEW
In August 2025, beliani.de, in the home_and_garden industry, generated $2,436,604 in online sales with a conversion rate of 1.00-1.50% and an AOV of $350-375. The highest conversion rate in the category is 3.29%, while the lowest is 0.61%. AOV ranges from $91 to $672 in the home_and_garden sector. With 459,866 sessions, beliani.de falls below the highest session count of 175,975,033 from homedepot.com but exceeds the median of 36,030.
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beliani.de competitors

In August 2025, beliani.de reported a revenue of 2,436,604 with 6,863 transactions and 459,866 sessions, boasting an Average Order Value (AOV) of 350-375 and a conversion rate of 1.00-1.50. When compared to its competitors, beliani.de outperformed kauf-unique.de in revenue, transactions, sessions, and AOV, although their conversion rates were similar. However, beliani.de fell short in terms of revenue and transactions when stacked against wayfair.com, which had significantly higher numbers in those categories. overstock.com had a lower revenue but higher AOV and conversion rate than beliani.de. dunelm.com and therange.co.uk both had lower revenue and transactions but similar AOV and conversion rates compared to beliani.de. Overall, beliani.de held its own among competitors in terms of revenue, transactions, and conversion rate, but had room for growth in AOV and sessions.

kauf-unique.de screenshot
#1 kauf-unique.de
1.1M
Revenue
289.6K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
wayfair.com screenshot
#2 wayfair.com
870.2M
Revenue
90.2M
Sessions
2.5-3.0%
Conv. rate
$375-400
AOV
overstock.com screenshot
#3 overstock.com
30.4M
Revenue
5.2M
Sessions
1.5-2.0%
Conv. rate
$325-350
AOV
dunelm.com screenshot
#4 dunelm.com
40.7M
Revenue
22.9M
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
therange.co.uk screenshot
#5 therange.co.uk
25.6M
Revenue
9.8M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
beliani.de vs top market performers
beliani.de
top retailers
conversion rate vs average order value for beliani.de and its competitors
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Revenue share by device at beliani.de

In August large majority of sales on beliani.de, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on beliani.de, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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beliani.de channels

Identify top traffic channels that drive growth for beliani.deand discover how performance of traffic channels has changed over time.

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beliani.de Google Ads spend

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beliani.de devices

Review beliani.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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beliani.de top markets

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beliani.de country & global rank

Assess the ranking of beliani.de among other retailers within its primary country and worldwide.

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