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Mar 2024
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TRANSACTION INTELLIGENCE - MAR 2024 GLOBALLY

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9.3M
Revenue
1.8M
Sessions
0.5-1.0%
Conversion rate
$800-900
Average order value
Online only revenue for dreams.co.uk, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Dreams.co.uk is an online retail platform that offers a wide selection of furniture and accessories for bedrooms. The website presents various beds, mattresses, and bedroom furnishings. With a range of styles and prices, the platform caters to diverse customer preferences, helping them create a comfortable and personalized sleep environment.

dreams.co.uk’s revenueOVER TIME
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Over the past three months, dreams.co.uk revenue has experienced decline of 4.3%, compared to the preceding three months.

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dreams.co.uk revenue decline for last six months
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OVERVIEW
dreams.co.uk in the FURNITURE industry had a revenue of $9,335,841 in March 2024, with a conversion rate of 0.50-1.00% and an AOV of $875-900. They had 1,765,020 sessions, while the highest online store in the category, ikea.com, had $553,851,560 in revenue and 185,290,643 sessions. The median revenue in the category was $278,941, with a very high conversion rate of 1.74% and AOV of $1,221, and a very low conversion rate of 0.3% and AOV of $289. The median sessions in the category was 57,064.
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dreams.co.uk competitors

In comparison to its competitors, dreams.co.uk falls in the middle in terms of revenue, with $9,335,841, ranking below casper.com at $19,426,208 and above amerisleep.com at $7,003,062. In transactions, dreams.co.uk has 10,569, placing it above mattressonline.co.uk at 3,106 and below furniture123.co.uk at 14,784. In sessions, dreams.co.uk has 1,765,020, positioning it above amerisleep.com at 802,094 and below casper.com at 2,286,438. dreams.co.uk also boasts a competitive Average Order Value (AOV) range of $875-900, which is higher than most competitors except for furniturevillage.co.uk at $1000-1025. In terms of conversion rate, dreams.co.uk sits within the average range of 0.50-1.00, similar to amerisleep.com and furniturevillage.co.uk. Overall, dreams.co.uk demonstrates solid performance among its competitors in the online mattress and furniture market.

#1 mattressonline.co.uk
1.1M
Revenue
220.6K
Sessions
1.0-1.5%
Conv. rate
$350-375
AOV
#2 furniturevillage.co.uk
9.9M
Revenue
1.1M
Sessions
0.5-1.0%
Conv. rate
$1000-1100
AOV
#3 amerisleep.com
7M
Revenue
802.1K
Sessions
1.0-1.5%
Conv. rate
$600-700
AOV
#4 casper.com
19.4M
Revenue
2.3M
Sessions
1.5-2.0%
Conv. rate
$500-600
AOV
#5 furniture123.co.uk
3.7M
Revenue
486.5K
Sessions
3.0-3.5%
Conv. rate
$225-250
AOV
CLOSEST COMPETITORSby revenue
Favicon for furniture123.co.ukfurniture123.co.uk
Favicon for mattressonline.co.ukmattressonline.co.uk
Favicon for theoakbedstore.co.uktheoakbedstore.co.uk
Favicon for reinforcedbeds.co.ukreinforcedbeds.co.uk
Favicon for cuckooland.comcuckooland.com
TOP MARKET PERFORMERSby revenue
1
Favicon for wayfair.co.ukwayfair.co.uk
$68.7M
2
Favicon for casper.comcasper.com
3
Favicon for dfs.co.ukdfs.co.uk
4
Favicon for habitat.co.ukhabitat.co.uk
5
Favicon for furniturevillage.co.ukfurniturevillage.co.uk
6
Favicon for dreams.co.ukdreams.co.uk
7
Favicon for amerisleep.comamerisleep.com
8
Favicon for furniture123.co.ukfurniture123.co.uk
9
Favicon for mattressonline.co.ukmattressonline.co.uk
10
Favicon for theoakbedstore.co.uktheoakbedstore.co.uk
dreams.co.uk vs top market performers
dreams.co.uk
top retailers
conversion rate vs average order value for dreams.co.uk and its competitors
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dreams.co.uk brandsby revenue

1
Logo for dreams-logo.svgDreams-logo.svg
2
Logo for sloane 8-drawer chest - rustic oak image 1Sloane 8-drawer Chest - Rustic Oak Image 1
3
Logo for clearanceClearance
Top retailers:woot.comkay.comchildrensplace.com
4
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5
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dreams.co.uk categoriesby revenue

1
Beds & Bed Frames
Top retailers:sleepnumber.comamericanfreight.comwayfair.com
2
Mattresses
Top retailers:macys.compurple.comsaatva.com
3
Furniture
Top retailers:ebay.commacys.comtarget.com
4
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Top retailers:ebay.comikea.comxxxlutz.de
5
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Top retailers:etsy.comamazon.comzara.com
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brands overtime comparison

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dreams.co.uk channels

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dreams.co.uk Google Ads spend

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dreams.co.uk devices

Review dreams.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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dreams.co.uk top markets

Explore dreams.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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dreams.co.uk country & global rank

Assess the ranking of dreams.co.uk among other retailers within its primary country and worldwide.

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