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Sep 2025
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TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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24.3M
Revenue
Sep 25
2M
Sessions
Sep 25
4.0-4.5%
Conv. rate
Sep 25
$275-300
AOV
Sep 25
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Habitat.co.uk is an online platform offering a wide range of furniture and home goods. Their inventory includes sofas, chairs, tables, storage solutions, lighting fixtures, and decorative items. The site provides a convenient shopping experience with curated collections and options for delivery and returns.

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habitat.co.uk Annual Revenue and Growth

habitat.co.uk's annual sales on its online store amounted to $242.5M in 2024, up 5-10% from the previous year. For 2025, revenue is expected to grow by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$242.5M
Annual growth forecast2024/2025
0-5%
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eCommerce Revenue
habitat.co.uk revenue by year

habitat.co.uk's monthly revenueOVER TIME
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Over the past three months, habitat.co.uk revenue has experienced growth of 25%, compared to the preceding three months.

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habitat.co.uk revenue growth for last six months
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OVERVIEW
In September 2025, habitat.co.uk generated $24,298,210 in online sales within the FURNITURE industry, significantly surpassing the median revenue of $128,623, while boasting a strong conversion rate of 4.00-4.50%, well above the high benchmark of 1.96%. With an average order value (AOV) of $275-300, it aligns closely with the low end of the industry but contrasts with a high AOV of $1,213. The site recorded 2,024,744 sessions, markedly higher than the industry median of 34,751 but far from ikea.com’s dominant 238,090,084 sessions, highlighting habitat.co.uk's competitive positioning in the market.
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habitat.co.uk competitors

In September 2025, habitat.co.uk reported a revenue of £24,298,210 with 81,213 transactions and 2,024,744 sessions, resulting in an average order value (AOV) of £275-£300 and a conversion rate of 4.00-4.50%. Compared to its competitors, habitat.co.uk outperforms furniture123.co.uk and manomano.co.uk in terms of revenue, transactions, and sessions. However, it falls short in revenue and transactions when compared to dunelm.com and wayfair.co.uk, which both have significantly higher numbers in these domains. Despite this, habitat.co.uk has a higher conversion rate than furniturevillage.co.uk and furniture123.co.uk, but falls slightly behind wayfair.co.uk in this metric. Overall, habitat.co.uk holds its ground in the competitive online furniture market, showcasing a strong performance across various domains but facing tough competition from industry giants like dunelm.com and wayfair.co.uk.

furniturevillage.co.uk screenshot
#1 furniturevillage.co.uk
9.9M
Revenue
895.4K
Sessions
1.0-1.5%
Conv. rate
$1000-1100
AOV
furniture123.co.uk screenshot
#2 furniture123.co.uk
4M
Revenue
890.1K
Sessions
1.5-2.0%
Conv. rate
$250-275
AOV
dunelm.com screenshot
#3 dunelm.com
57M
Revenue
23.2M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
manomano.co.uk screenshot
#4 manomano.co.uk
2.3M
Revenue
957.5K
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
wayfair.co.uk screenshot
#5 wayfair.co.uk
65.6M
Revenue
9.9M
Sessions
3.5-4.0%
Conv. rate
$175-200
AOV
habitat.co.uk vs top market performers
habitat.co.uk
top retailers
conversion rate vs average order value for habitat.co.uk and its competitors
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Revenue share by device at habitat.co.uk

In September large majority of sales on habitat.co.uk, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on habitat.co.uk, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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habitat.co.uk channels

Identify top traffic channels that drive growth for habitat.co.ukand discover how performance of traffic channels has changed over time.

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habitat.co.uk Google Ads spend

Evaluate habitat.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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habitat.co.uk devices

Review habitat.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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habitat.co.uk top markets

Explore habitat.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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habitat.co.uk country & global rank

Assess the ranking of habitat.co.uk among other retailers within its primary country and worldwide.

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