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Sep 2024
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Home/Insights/Retailers/yankeecandle.com
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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8.6M
Revenue
1.8M
Sessions
2.0-2.5%
Conversion rate
$175-200
Average order value
Online only revenue for yankeecandle.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.
  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Yankee Candle scented candles, home fragrance, and accessories fill any space with scent, glow, and style. Shop candles on sale, personalized candle gifts, and more.

yankeecandle.com’s revenueOVER TIME
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Over the past three months, yankeecandle.com revenue has experienced growth of 17%, compared to the preceding three months.

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yankeecandle.com revenue growth for last six months
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OVERVIEW
yankeecandle.com in the HOME AND GARDEN industry had a revenue of $8,642,973 in September 2024, with a conversion rate of 2.00-2.50% and an average order value (AOV) of $175-200. The site recorded 1,849,819 sessions during that month. Compared to the industry median of $143,955 in revenue, 3.34% conversion rate, $713 AOV, and 38,771 sessions, yankeecandle.com performed well, but lagged behind homedepot.com, the largest online store with $1,448,485,203 in revenue and 152,323,099 sessions.
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yankeecandle.com competitors

yankeecandle.com, with a revenue of $8,642,973 and 45,162 transactions from 1,849,819 sessions, boasts an average order value (AOV) of $175-200 and a conversion rate of 2.00-2.50%. In comparison, colonialcandle.com has a significantly lower revenue of $71,228 with 593 transactions and 20,769 sessions, but a higher AOV of $100-125 and a conversion rate of 2.50-3.00%. homesick.com surpasses yankeecandle.com in revenue with $193,892, 2,524 transactions, and 70,379 sessions, offering a lower AOV of $75-100 but a higher conversion rate of 3.50-4.00%. dwhome.com excels in revenue at $317,928 with 4,579 transactions and 122,471 sessions, despite having the lowest AOV of $50-75, tied with candlesdirect.com, which has $119,030 revenue, 1,554 transactions, and 58,005 sessions. goosecreekcandle.com stands out with $1,909,772 revenue, 32,175 transactions, and 1,041,093 sessions, a lower AOV of $50-75, and a conversion rate of 3.00-3.50%.

#1 candlesdirect.com
119K
Revenue
58K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
#2 dwhome.com
317.9K
Revenue
122.5K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
#3 goosecreekcandle.com
1.9M
Revenue
1M
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
#4 homesick.com
193.9K
Revenue
70.4K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
#5 colonialcandle.com
71.2K
Revenue
20.8K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
yankeecandle.com vs top market performers
yankeecandle.com
top retailers
conversion rate vs average order value for yankeecandle.com and its competitors
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yankeecandle.com brandsby revenue

1
Logo for yankee candleYankee Candle
3
Logo for chesapeake bay candleChesapeake Bay Candle
4
Top retailers:amazon.com

yankeecandle.com categoriesby revenue

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brands overtime comparison

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yankeecandle.com channels

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yankeecandle.com Google Ads spend

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yankeecandle.com devices

Review yankeecandle.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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yankeecandle.com top markets

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yankeecandle.com country & global rank

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