Mar 2024

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TRANSACTION INTELLIGENCE - MAR 2024 GLOBALLY

woodcraft.com

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9.6M

Revenue

1.1M

Sessions

2.0-2.5%

Conversion rate

$400-500

Average order value

Online only revenue for woodcraft.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Main country of store: UNITED STATES
Website category: HOME AND GARDEN

Woodcraft.com is an online platform specializing in woodworking products and supplies. Their inventory includes a vast range of hand tools, power tools, project plans, and wood materials. Additionally, the website offers educational resources such as workshops and tutorials, aiming to provide a comprehensive experience for woodworking enthusiasts of all skill levels.

woodcraft.com’s revenueOVER TIME
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Over the past three months, woodcraft.com revenue has experienced growth of 0.28%, compared to the preceding three months.

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woodcraft.com revenue growth for last six months

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OVERVIEW

In March 2024, woodcraft.com, in the home_and_garden industry, generated $9,643,073 in online sales, with a conversion rate of 2.00-2.50% and an AOV of $425-450. The store had 1,066,802 sessions, falling below the median of 49,361 in the category. The top performer in terms of revenue was harborfreight.com with $139,932,392, while the highest conversion rate and AOV were 2.96% and $685, respectively. woodcraft.com's performance metrics demonstrate strong sales but slightly lower engagement compared to industry standards.

woodcraft.com competitors

When comparing woodcraft.com to its competitors in the woodworking industry, woodcraft.com falls slightly behind in terms of revenue, with $9,643,073 compared to the top performer, rockler.com, which generates $15,586,644. However, woodcraft.com excels in the number of transactions with 21,498, surpassing most of its competitors except for rockler.com. In sessions, woodcraft.com has 1,066,802, ranking below rockler.com but above the others. The Average Order Value (AOV) for woodcraft.com falls within the mid-range at $425-$450, with rockler.com having a lower AOV but grizzly.com and woodturnerscatalog.com having higher AOVs. In terms of conversion rate, woodcraft.com is on par with rockler.com at 2.00-2.50%, while woodworkerssource.com, woodturnerscatalog.com, and infinitytools.com lag behind. Overall, woodcraft.com holds its own in key metrics, positioning itself competitively within the woodworking market.

#1 rockler.com

15.6M

Revenue

2.2M

Sessions

2.0-2.5%

Conv. rate

$325-350

AOV

#2 grizzly.com

10.4M

Revenue

955.2K

Sessions

1.5-2.0%

Conv. rate

$600-700

AOV

#3 infinitytools.com

804.5K

Revenue

118.3K

Sessions

1.0-1.5%

Conv. rate

$600-700

AOV

#4 woodworkerssource.com

843.9K

Revenue

188.5K

Sessions

1.0-1.5%

Conv. rate

$375-400

AOV

#5 woodturnerscatalog.com

504K

Revenue

70.2K

Sessions

1.0-1.5%

Conv. rate

$600-700

AOV

woodcraft.com vs top market performers

woodcraft.com

top retailers

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woodcraft.com brandsby revenue

Festool

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Powermatic

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Woodriver

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woodcraft.com categoriesby revenue

Hardware

Top retailers:ebay.com walmart.com magazineluiza.com.br

Saws

Top retailers:ebay.com walmart.com amazon.com

Table Saws

Top retailers:flooranddecor.com lowes.com ebay.com

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Top retailers:ebay.com macys.com target.com

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Top retailers:amazon.de netgear.com amazon.com

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woodcraft.com channels

Identify top traffic channels that drive growth for woodcraft.comand discover how performance of traffic channels has changed over time.

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woodcraft.com Google Ads spend

Evaluate woodcraft.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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woodcraft.com devices

Review woodcraft.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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woodcraft.com top markets

Explore woodcraft.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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