Apr 2024

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TRANSACTION INTELLIGENCE - APR 2024 GLOBALLY

walmart.ca

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76.4M

Revenue

30.6M

Sessions

2.5-3.0%

Conversion rate

$75-100

Average order value

Online only revenue for walmart.ca, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Main country of store: CANADA
Website category: MARKETPLACE

walmart.ca’s revenueOVER TIME
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Over the past three months, walmart.ca revenue has experienced decline of 35%, compared to the preceding three months.

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walmart.ca revenue decline for last six months

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OVERVIEW

In April 2024, walmart.ca in the MARKETPLACE industry had a revenue of $76,417,954 with a median of $634,344. Their conversion rate ranged from 2.50-3.00%, while the highest was 4.42% and the lowest was 1.09%. The average order value (AOV) was $75-100, with the highest AOV being $277 and the lowest being $55. The number of sessions on the site was 30,641,982, compared to the highest of 2,162,395,624 from amazon.com and a median of 190,678 in the MARKETPLACE category.

walmart.ca competitors

walmart.ca lags behind its competitors in terms of revenue, with only $76,417,954 compared to walmart.com's $2,098,003,823 and amazon.com's $10,742,508,892. In terms of transactions, walmart.ca has 861,688 compared to walmart.com's 18,059,733 and amazon.com's 153,637,405. Sessions on the website are also significantly lower at 30,641,982 compared to walmart.com's 376,574,749 and amazon.com's 2,162,395,624. The average order value (AOV) for walmart.ca falls in the range of $75-100, which is lower than some competitors like target.com with an AOV of $125-150 and ikea.com with an AOV of $325-350. However, walmart.ca's conversion rate falls within the average range of 2.50-3.00%, which is comparable to competitors like target.com with a conversion rate of 3.50-4.00% and etsy.com with a conversion rate of 2.00-2.50%.

#1 etsy.com

576.9M

Revenue

422.5M

Sessions

2.0-2.5%

Conv. rate

$50-75

AOV

#2 walmart.com

2.5B

Revenue

376.6M

Sessions

5.5-6.0%

Conv. rate

$100-125

AOV

#3 amazon.com

10.7B

Revenue

2.2B

Sessions

7.0-7.5%

Conv. rate

$50-75

AOV

#4 target.com

665.8M

Revenue

131M

Sessions

3.5-4.0%

Conv. rate

$125-150

AOV

#5 ikea.com

563.2M

Revenue

178.9M

Sessions

0.5-1.0%

Conv. rate

$325-350

AOV

CLOSEST COMPETITORSby revenue

TOP MARKET PERFORMERSby revenue

walmart.ca vs top market performers

walmart.ca

top retailers

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walmart.ca brandsby revenue

Harbor Freight & Other Fine Tools Bauer

Top retailers:amazon.com

Chicago Pneumatic

Top retailers:amazon.com walmart.com diamondtoolstore.com

Hanyinxr

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Top retailers:walmart.com amazon.com currys.co.uk

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Top retailers:amazon.com

walmart.ca categoriesby revenue

Home & Garden

Top retailers:ebay.com temu.com etsy.com

Sporting Goods

Top retailers:ebay.com temu.com ikea.com

Hardware

Top retailers:ebay.com walmart.com target.com

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Top retailers:apple.com ebay.com temu.com

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Top retailers:ebay.com macys.com etsy.com

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walmart.ca channels

Identify top traffic channels that drive growth for walmart.caand discover how performance of traffic channels has changed over time.

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walmart.ca Google Ads spend

Evaluate walmart.ca's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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walmart.ca devices

Review walmart.ca's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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walmart.ca top markets

Explore walmart.ca's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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