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Sep 2024
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Home/Insights/Retailers/underthenile.com
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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17.7K
Revenue
9.9K
Sessions
2.0-2.5%
Conversion rate
$75-100
Average order value
Online only revenue for underthenile.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

UnderTheNile.com is an online retailer offering various products for children, focusing on organic and sustainable clothing and toys. They supply a wide range of certified organic cotton apparel, bedding, and accessories. Additionally, the website offers a selection of ethically produced toys, encouraging eco-conscious parenting and infant care.

underthenile.com’s revenueOVER TIME
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Over the past three months, underthenile.com revenue has experienced decline of 29%, compared to the preceding three months.

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underthenile.com revenue decline for last six months
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OVERVIEW
underthenile.com in the FASHION AND APPAREL industry had a revenue of $17,744, a conversion rate of 2.00-2.50%, and an average order value (AOV) of $75-100 in September 2024. The highest revenue in the category was $621,844,493 from shein.com, with a conversion rate of 3.32% and an AOV of $399. underthenile.com had 9,945 sessions, while shein.com had 175,831,303 sessions, and the median for the category was 36,862 sessions.
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underthenile.com competitors

In comparing underthenile.com to its competitors, it is evident that underthenile.com lags behind in terms of revenue, with only $17,744 compared to coloredorganics.com's $367,527 and honestbabyclothing.com's $362,191. Additionally, underthenile.com has a lower number of transactions at 227, whereas honestbabyclothing.com leads with 6,149 transactions. However, underthenile.com has a decent conversion rate of 2.00-2.50%, falling in line with the industry standard. In terms of Average Order Value (AOV), underthenile.com ranges from $75-100, which is competitive with other brands in the market. Despite underthenile.com having a lower revenue and transaction count compared to some competitors, its conversion rate and AOV are on par with industry averages, showing potential for growth and improvement in the future.

#1 honestbabyclothing.com
362.2K
Revenue
131.9K
Sessions
4.5-5.0%
Conv. rate
$50-75
AOV
#2 coloredorganics.com
367.5K
Revenue
127K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
#3 oliverandrain.com
24.9K
Revenue
7.2K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
#4 bunniesbythebay.com
52.2K
Revenue
40.7K
Sessions
2.5-3.0%
Conv. rate
$25-50
AOV
#5 ourgreenhouse.com
106.1K
Revenue
38.6K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
underthenile.com vs top market performers
underthenile.com
top retailers
conversion rate vs average order value for underthenile.com and its competitors
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underthenile.com brandsby revenue

underthenile.com categoriesby revenue

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brands overtime comparison

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underthenile.com channels

Identify top traffic channels that drive growth for underthenile.comand discover how performance of traffic channels has changed over time.

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underthenile.com Google Ads spend

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underthenile.com devices

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underthenile.com top markets

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underthenile.com country & global rank

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