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Apr 2026
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Home/Insights/Retailers/underarmour.com.sg
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

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37.8K
Revenue
Apr 26
81K
Sessions
Apr 26
0.5-1.0%
Conv. rate
Apr 26
$75-100
AOV
Apr 26
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Underarmour.com.sg is an online platform that offers a range of athletic apparel and gear. The website provides customers with products such as activewear, footwear, accessories, and training equipment. Under Armour specializes in creating sportswear designed to enhance athletic performance and provide comfort during various physical activities.

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underarmour.com.sg Annual Revenue and Growth

underarmour.com.sg's annual sales on its online store amounted to $738.3K in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$738.3K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
underarmour.com.sg revenue by year

underarmour.com.sg's monthly revenueOVER TIME
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Over the past three months, underarmour.com.sg revenue has experienced decline of 26%, compared to the preceding three months.

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underarmour.com.sg revenue decline for last six months
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OVERVIEW
In April 2026, underarmour.com.sg generated $37,834 in online sales, significantly below the FASHION AND APPAREL median of $78,791, with a conversion rate of 0.50-1.00%, trailing behind the industry high of 3.05%. The Average Order Value (AOV) ranged from $75 to $100, closely aligned with the lower threshold of the market. The site recorded 80,975 sessions, far exceeding the median of 35,276 but still a fraction of the leader, shein.com, which dominated with over 281 million sessions, reflecting a challenging competitive landscape in the fashion and apparel industry.
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underarmour.com.sg competitors

In April 2026, underarmour.com.sg generated a revenue of $37,834 with 448 transactions and 80,975 sessions, resulting in a conversion rate of 0.50-1.00%. In comparison, underarmour.com saw significantly higher figures, achieving $23,674,221 in revenue with 397,517 transactions over 8,417,135 sessions and a conversion rate of 4.50-5.00%. Similarly, sportsdirect.com outperformed underarmour.com.sg with $37,155,280 in revenue, 487,285 transactions, and a conversion rate of 2.50-3.00%. dickssportinggoods.com led the competitors with $96,612,412 in revenue from 824,658 transactions and a conversion rate of 1.50-2.00%. Conversely, adidas.com.sg mirrored underarmour.com.sg’s AOV of 100-125 but garnered a higher revenue of $294,736. Overall, underarmour.com.sg is significantly trailing its competitors, especially in total revenue and transaction volume.

underarmour.com screenshot
#1 underarmour.com
23.7M
Revenue
8.4M
Sessions
4.5-5.0%
Conv. rate
$50-75
AOV
sportsdirect.com screenshot
#2 sportsdirect.com
37.2M
Revenue
16.4M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
dickssportinggoods.com screenshot
#3 dickssportinggoods.com
96.6M
Revenue
47.9M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
adidas.com.sg screenshot
#4 adidas.com.sg
294.7K
Revenue
369.5K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
merchology.com screenshot
#5 merchology.com
2.3M
Revenue
306.2K
Sessions
2.0-2.5%
Conv. rate
$325-350
AOV
underarmour.com.sg vs top market performers
underarmour.com.sg
top retailers
conversion rate vs average order value for underarmour.com.sg and its competitors
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Revenue share by device at underarmour.com.sg

In April large majority of sales on underarmour.com.sg, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.

In April large majority of sales on underarmour.com.sg, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.
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underarmour.com.sg channels

Identify top traffic channels that drive growth for underarmour.com.sgand discover how performance of traffic channels has changed over time.

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underarmour.com.sg Google Ads spend

Evaluate underarmour.com.sg's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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underarmour.com.sg devices

Review underarmour.com.sg's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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underarmour.com.sg top markets

Explore underarmour.com.sg's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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underarmour.com.sg country & global rank

Assess the ranking of underarmour.com.sg among other retailers within its primary country and worldwide.

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