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Jan 2026
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Home/Insights/Retailers/adidas.com.sg
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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309K
Revenue
Jan 26
418.4K
Sessions
Jan 26
0.5-1.0%
Conv. rate
Jan 26
$100-125
AOV
Jan 26
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Adidas.com.sg is the official Singapore website for the brand Adidas, offering a wide range of sportswear, footwear, and accessories for men, women, and children. They sell products including shoes, clothing, and equipment for sports such as running, soccer, basketball, and more. The website allows customers to browse and purchase items online, with different payment and delivery options available.

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adidas.com.sg Annual Revenue and Growth

adidas.com.sg's annual sales on its online store amounted to $4.2M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$4.2M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
adidas.com.sg revenue by year

adidas.com.sg's monthly revenueOVER TIME
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Over the past three months, adidas.com.sg revenue has experienced growth of 19%, compared to the preceding three months.

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adidas.com.sg revenue growth for last six months
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OVERVIEW
In January 2026, adidas.com.sg generated $308,958 in online sales, significantly outperforming the FASHION AND APPAREL median of $91,806, though still trailing the leading site, shein.com, with $809,875,018. The conversion rate ranged between 0.50-1.00%, below the high industry benchmark of 3.1% and above the low of 0.69%. The average order value (AOV) was between $100-125, compared to a high of $390 and a low of $76 in the sector. Additionally, the site recorded 418,410 sessions, far exceeding the median of 38,909, yet dwarfed by shein.com’s impressive 279,580,739 sessions.
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adidas.com.sg competitors

In January 2026, adidas.com.sg generated a revenue of $308,958 from 2,844 transactions and 418,410 sessions, with an average order value (AOV) ranging from $100 to $125 and a conversion rate of 0.50-1.00%. Compared to its competitors, adidas.com has a significantly lower revenue when compared to stockx.com ($126,873,832) and sportsdirect.com ($45,059,102). However, adidas.com.sg performs better in terms of conversion rate when compared to underarmour.com.sg ($43,397) and has a similar AOV to both adidas.com and underarmour.com.sg. The number of transactions and sessions for adidas.com.sg also falls within the range of its competitors, with sportsdirect.com having the highest number of transactions (570,541) and sessions (21,720,629). Overall, adidas.com.sg holds its ground in terms of conversion rate and AOV despite having lower revenue compared to its competitors in January 2026.

adidas.com screenshot
#1 adidas.com
43.7M
Revenue
24.3M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
sportsdirect.com screenshot
#2 sportsdirect.com
45.1M
Revenue
21.7M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
endclothing.com screenshot
#3 endclothing.com
29.5M
Revenue
4.8M
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
underarmour.com.sg screenshot
#4 underarmour.com.sg
43.4K
Revenue
91.8K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
stockx.com screenshot
#5 stockx.com
126.9M
Revenue
32.1M
Sessions
1.0-1.5%
Conv. rate
$350-375
AOV
adidas.com.sg vs top market performers
adidas.com.sg
top retailers
conversion rate vs average order value for adidas.com.sg and its competitors
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Revenue share by device at adidas.com.sg

In January large majority of sales on adidas.com.sg, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on adidas.com.sg, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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adidas.com.sg channels

Identify top traffic channels that drive growth for adidas.com.sgand discover how performance of traffic channels has changed over time.

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adidas.com.sg Google Ads spend

Evaluate adidas.com.sg's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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adidas.com.sg devices

Review adidas.com.sg's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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adidas.com.sg top markets

Explore adidas.com.sg's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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adidas.com.sg country & global rank

Assess the ranking of adidas.com.sg among other retailers within its primary country and worldwide.

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