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Sep 2025
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Home/Insights/Retailers/adidas.com.sg
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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267.7K
Revenue
Sep 25
459.8K
Sessions
Sep 25
0.5-1.0%
Conv. rate
Sep 25
$100-125
AOV
Sep 25
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Adidas.com.sg is the official Singapore website for the brand Adidas, offering a wide range of sportswear, footwear, and accessories for men, women, and children. They sell products including shoes, clothing, and equipment for sports such as running, soccer, basketball, and more. The website allows customers to browse and purchase items online, with different payment and delivery options available.

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adidas.com.sg Annual Revenue and Growth

adidas.com.sg's annual sales on its online store amounted to $6.5M in 2024, down 5-10% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$6.5M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
adidas.com.sg revenue by year

adidas.com.sg's monthly revenueOVER TIME
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Over the past three months, adidas.com.sg revenue has experienced decline of 37%, compared to the preceding three months.

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adidas.com.sg revenue decline for last six months
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OVERVIEW
In September 2025, adidas.com.sg generated $267,744 in online sales, significantly surpassing the FASHION AND APPAREL median of $74,931, with a conversion rate ranging from 0.50-1.00%, below the high of 3.2% but above the low of 0.68%. The average order value (AOV) was between $100-125, compared to the sector's high of $382 and low of $73. With 459,765 sessions, adidas.com.sg outperformed the median of 34,221, though still far behind the market leader, shein.com, which recorded 297,137,690 sessions and impressive sales of $819,580,923, illustrating adidas’s robust presence in the competitive landscape.
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adidas.com.sg competitors

In September 2025, adidas.com.sg reported a revenue of $267,744 with 2,534 transactions and 459,765 sessions, resulting in an average order value (AOV) of $100-125 and a conversion rate of 0.50-1.00%. Compared to its competitors, adidas.com stands out with a higher conversion rate than Sports Direct at 4.00-4.50% and Under Armour at 0.50-1.00%. However, in terms of revenue, adidas.com falls behind competitors such as adidas.com with $44,157,342 and StockX with $85,667,839. The AOV for adidas.com.sg is similar to Foot Locker at $100-125, but lower than StockX at $275-300. Overall, while adidas.com.sg has a strong conversion rate, it may benefit from increasing its revenue and sessions to compete more effectively with top players in the market.

adidas.com screenshot
#1 adidas.com
44.2M
Revenue
26.1M
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
sportsdirect.com screenshot
#2 sportsdirect.com
66M
Revenue
19.6M
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
footlocker.com screenshot
#3 footlocker.com
26.2M
Revenue
13M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
endclothing.com screenshot
#4 endclothing.com
34.7M
Revenue
5.3M
Sessions
1.5-2.0%
Conv. rate
$375-400
AOV
underarmour.com.sg screenshot
#5 underarmour.com.sg
61.6K
Revenue
116.8K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
adidas.com.sg vs top market performers
adidas.com.sg
top retailers
conversion rate vs average order value for adidas.com.sg and its competitors
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Revenue share by device at adidas.com.sg

In September large majority of sales on adidas.com.sg, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on adidas.com.sg, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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adidas.com.sg channels

Identify top traffic channels that drive growth for adidas.com.sgand discover how performance of traffic channels has changed over time.

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adidas.com.sg Google Ads spend

Evaluate adidas.com.sg's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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adidas.com.sg devices

Review adidas.com.sg's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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adidas.com.sg top markets

Explore adidas.com.sg's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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adidas.com.sg country & global rank

Assess the ranking of adidas.com.sg among other retailers within its primary country and worldwide.

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