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Oct 2025
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Home/Insights/Retailers/adidas.com.sg
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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303.9K
Revenue
Oct 25
387.5K
Sessions
Oct 25
0.5-1.0%
Conv. rate
Oct 25
$100-125
AOV
Oct 25
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Adidas.com.sg is the official Singapore website for the brand Adidas, offering a wide range of sportswear, footwear, and accessories for men, women, and children. They sell products including shoes, clothing, and equipment for sports such as running, soccer, basketball, and more. The website allows customers to browse and purchase items online, with different payment and delivery options available.

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adidas.com.sg Annual Revenue and Growth

adidas.com.sg's annual sales on its online store amounted to $6.5M in 2024, down 5-10% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$6.5M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
adidas.com.sg revenue by year

adidas.com.sg's monthly revenueOVER TIME
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Over the past three months, adidas.com.sg revenue has experienced decline of 15%, compared to the preceding three months.

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adidas.com.sg revenue decline for last six months
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OVERVIEW
In October 2025, adidas.com.sg generated $303,876 in online sales, significantly surpassing the FASHION AND APPAREL median of $80,524, although it lags behind shein.com’s dominant revenue of $977,396,912; the site recorded a conversion rate of 0.50-1.00%, below the sector’s high of 3.36% but above its low of 0.74%, with an average order value (AOV) ranging from $100-125, underperforming the high AOV of $378, while attracting 387,521 sessions, which dwarfs the median of 33,163 but pales in comparison to shein.com’s staggering 321,650,758 sessions.
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adidas.com.sg competitors

In October 2025, adidas.com.sg generated a revenue of $303,876 from 2,846 transactions and 387,521 sessions with an average order value (AOV) of $100-125 and a conversion rate of 0.50-1.00%. Compared to its competitors, adidas.com falls behind in terms of revenue and transactions. adidas.com's revenue and transactions are significantly lower than sportsdirect.com, which generated $82,736,648 in revenue from 1,039,516 transactions. However, adidas.com performs better than underarmour.com.sg, which only generated $76,939 in revenue from 898 transactions. In terms of AOV and conversion rate, adidas.com is on par with footlocker.com but falls short of stockx.com, which has a higher AOV of $275-300 and a conversion rate of 1.00-1.50%. Despite its strong brand presence, adidas.com.sg can work on increasing its revenue and transactions to compete more effectively with its rivals in the market.

adidas.com screenshot
#1 adidas.com
46.4M
Revenue
27.1M
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
sportsdirect.com screenshot
#2 sportsdirect.com
82.7M
Revenue
24.1M
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
footlocker.com screenshot
#3 footlocker.com
32.2M
Revenue
13.5M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
endclothing.com screenshot
#4 endclothing.com
41.9M
Revenue
6.5M
Sessions
1.5-2.0%
Conv. rate
$375-400
AOV
underarmour.com.sg screenshot
#5 underarmour.com.sg
76.9K
Revenue
141.7K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
adidas.com.sg vs top market performers
adidas.com.sg
top retailers
conversion rate vs average order value for adidas.com.sg and its competitors
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Revenue share by device at adidas.com.sg

In October large majority of sales on adidas.com.sg, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on adidas.com.sg, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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adidas.com.sg channels

Identify top traffic channels that drive growth for adidas.com.sgand discover how performance of traffic channels has changed over time.

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adidas.com.sg Google Ads spend

Evaluate adidas.com.sg's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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adidas.com.sg devices

Review adidas.com.sg's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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adidas.com.sg top markets

Explore adidas.com.sg's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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adidas.com.sg country & global rank

Assess the ranking of adidas.com.sg among other retailers within its primary country and worldwide.

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