Aug 2024

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TRANSACTION INTELLIGENCE - AUG 2024 GLOBALLY

taifun.com

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191.8K

Revenue

60.8K

Sessions

2.0-2.5%

Conversion rate

$150-175

Average order value

Online only revenue for taifun.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Main country of store: GERMANY
Website category: FASHION AND APPAREL
D2C

Taifun.com is an online retail platform offering a wide range of products for sale. The website provides a diverse collection of items without specifically specifying the sold products. Taifun.com caters to a variety of interests, ensuring options for different tastes and preferences.

taifun.com’s revenueOVER TIME
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Over the past three months, taifun.com revenue has experienced decline of 35%, compared to the preceding three months.

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taifun.com revenue decline for last six months

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OVERVIEW

In August 2024, taifun.com, in the FASHION AND APPAREL industry, reported a revenue of $191,778 for online sales, with a conversion rate ranging from 2.00-2.50% and an average order value (AOV) of $150-175. This puts them above the median revenue of $91,255 and AOV of $77 in the category. Their 60,760 sessions also exceed the median of 36,286, though falling short of the largest online store, shein.com, which recorded $584,303,064 in revenue and 204,505,204 sessions. High conversion rates and AOV in the category reach 3.18% and $384 respectively, showcasing taifun.com's strong performance metrics.

taifun.com competitors

When comparing taifun.com to its competitors in August 2024, taifun.com falls behind in terms of revenue, with only $191,778 compared to top competitor gerryweber.com with $2,873,827. In terms of transactions, taifun.com had 1,262 transactions, which is significantly lower than competitors like bonita.de with 7,188 transactions. However, taifun.com had a higher average order value (AOV) ranging from $150-$175, whereas promod.de had the lowest AOV at $75-$100. Despite having a lower conversion rate of 2.00-2.50%, taifun.com still performs decently compared to competitors like bonita.de with a conversion rate of 3.50-4.00%. Overall, taifun.com may lag behind in revenue and transactions, but excels in AOV compared to its competitors in the same market niche.

#1 gerryweber.com

2.9M

Revenue

943.9K

Sessions

2.0-2.5%

Conv. rate

$125-150

AOV

#2 samoon.com

218.4K

Revenue

40.1K

Sessions

2.5-3.0%

Conv. rate

$200-225

AOV

#3 bonita.de

884.2K

Revenue

201.5K

Sessions

3.5-4.0%

Conv. rate

$100-125

AOV

#4 promod.de

280.2K

Revenue

91.5K

Sessions

3.0-3.5%

Conv. rate

$75-100

AOV

#5 madeleine.de

149.9K

Revenue

27.4K

Sessions

2.5-3.0%

Conv. rate

$200-225

AOV

CLOSEST COMPETITORSby revenue

TOP MARKET PERFORMERSby revenue

taifun.com vs top market performers

taifun.com

top retailers

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taifun.com brandsby revenue

Taifun

Top retailers:amazon.de otto.de peek-cloppenburg.de

taifun.com categoriesby revenue

Shirts & Tops

Top retailers:hm.com uniqlo.com amazon.com

Scarves & Shawls

Top retailers:gap.com jcrew.com amazon.com

Clothing

Top retailers:zalando.nl ebay.com fc-moto.de

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Top retailers:levi.com gap.com lululemon.com

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taifun.com channels

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taifun.com Google Ads spend

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taifun.com devices

Review taifun.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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taifun.com top markets

Explore taifun.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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