Grips
Aug 2024
All countries
TRANSACTION INTELLIGENCE - AUG 2024 GLOBALLY

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60.7K
Revenue
13.4K
Sessions
4.0-4.5%
Conversion rate
$100-125
Average order value
Online only revenue for omiana.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Omiana.com is an online platform offering a wide variety of cosmetics. The website specializes in makeup products that are manufactured with minimal or no use of harmful ingredients such as allergens or toxins. Customers can explore an extensive range of beauty items created with a focus on skin compatibility and quality.

omiana.com’s revenueOVER TIME
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Over the past three months, omiana.com revenue has experienced growth of 33%, compared to the preceding three months.

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omiana.com revenue growth for last six months
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OVERVIEW
omiana.com, in the BEAUTY AND COSMETICS industry, generated $60,733 in online sales in August 2024, with a conversion rate of 4.00-4.50% and an AOV of $100-125. It recorded 13,444 sessions, compared to a median of 24,118 in the industry. The top performer in terms of revenue is ulta.com with $83,234,865, while sephora.com leads in sessions with 40,912,844. The highest conversion rate in the industry is 4.4%, and the AOV ranges from $48 to $186, highlighting omiana.com's performance metrics for the month.
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omiana.com competitors

omiana.com falls behind its competitors in terms of revenue, with $60,733 compared to Mineral Fusion at $79,734 and Bee You Organics at $43,510. However, omiana.com has a decent number of transactions at 590, similar to Bee You Organics with 730, but significantly lower than Mineral Fusion with 1,556. In terms of sessions, omiana.com has 13,444, again falling in between Mineral Fusion with 38,839 and Bee You Organics with 15,108. The average order value (AOV) for omiana.com ranges from $100-$125, which is higher than both Mineral Fusion and Bee You Organics at $50-$75. omiana.com also maintains a competitive conversion rate of 4.00-4.50%, matching Mineral Fusion while slightly lower than Bee You Organics at 4.50-5.00%. Overall, omiana.com holds its ground among its competitors in key metrics such as AOV and conversion rate despite slightly lower revenue and transaction numbers.

#1 beeyouorganics.com
43.5K
Revenue
15.1K
Sessions
4.5-5.0%
Conv. rate
$50-75
AOV
#2 mineralfusion.com
79.7K
Revenue
38.8K
Sessions
4.0-4.5%
Conv. rate
$50-75
AOV
omiana.com vs top market performers
omiana.com
top retailers
conversion rate vs average order value for omiana.com and its competitors
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Top products on omiana.comby revenue

#1 Mineral Veil / Finishing Powder - Mica-Free, Titanium Dioxide-Free, & More!
$46
Price
$26.8K
Revenue
#2 Adaptive Pressed Powder Foundation - Titanium Dioxide-Free, & More!
$57
Price
$24.1K
Revenue
#3 Loose Powder Mineral Foundation - Without Mica, Titanium Dioxide, & More!
$36
Price
$22.9K
Revenue
#4 Intense Coverage Liquid Foundation - Mica-Free, Talc-Free, & More!
$53
Price
Revenue
#5 Vegan Full Face 6-Brush Kit
$68
Price
Revenue
#6 Longwear Liquid Foundation Mousse - No Mica, No Titanium Dioxide, & More!
$54
Price
Revenue
#7 Creamy Mineral Lipstick - Titanium Dioxide-Free + Mica-Free Options!
$30
Price
Revenue
#8 Mineral Pencil Eyeliners - No Titanium Dioxide; Mica-Free Options!
$21
Price
Revenue
#9 LARGE Loose Powder Mineral Foundation - Without Mica, Titanium Dioxide, & More!
$50
Price
Revenue
#10 Creamy Baked Mineral Eyeshadow Trios - Titanium Dioxide-Free, & More!
$35
Price
Revenue
#1 Mineral Veil / Finishing Powder - Mica-Free, Titanium Dioxide-Free, & More!
$46
Price
$26.8K
Revenue
#2 Adaptive Pressed Powder Foundation - Titanium Dioxide-Free, & More!
$57
Price
$24.1K
Revenue
#3 Loose Powder Mineral Foundation - Without Mica, Titanium Dioxide, & More!
$36
Price
$22.9K
Revenue
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omiana.com brandsby revenue

1
Logo for omiana natural cosmeticsOmiana Natural Cosmetics
2
Logo for omiana beautyOmiana Beauty
3
Logo for omiana natural beautyOmiana Natural Beauty

omiana.com categoriesby revenue

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brands overtime comparison

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omiana.com channels

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omiana.com Google Ads spend

Evaluate omiana.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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omiana.com devices

Review omiana.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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omiana.com top markets

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omiana.com country & global rank

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